Smooth North East

Last updated

Smooth North East
SMOOTH-LARGE.png
Broadcast area North East England and North Yorkshire
Frequency
BrandingAlways The Best Music for the North East
Programming
Format Soft Adult Contemporary
Network Smooth Radio network
Ownership
Owner Communicorp
Operator Global
History
First air date
8 January 2008 (2008-01-08)
Links
Webcast Global Player
Website www.smoothradio.com/northeast/ OOjs UI icon edit-ltr-progressive.svg

Smooth North East is a regional radio station owned by Communicorp and operated by Global as part of the Smooth network. It broadcasts to North East England from studios in Newcastle upon Tyne.

Contents

Overview

GMG Radio ownership

The licence for the station was originally awarded to the Saga Radio Group. [1] . However, GMG Radio inherited it following its purchase of Saga in December 2006. [2] GMG had been granted permission by the regulator, Ofcom, to change the format of its Smooth FM stations in London and Manchester, and took the decision to change both the Smooth FM and Saga Stations to a new brand, Smooth Radio. [3]

Test transmissions for Smooth Radio North East began on 22 November 2007, [4] and an advertising campaign was launched in the region from Boxing Day. This included television commercials featuring images of some of the music industry's most notable artists, such as Buddy Holly, Diana Ross and Rod Stewart. The station launched at 8am on 8 January 2008. The music format of the station was middle of the road, adult contemporary music, aimed at an audience aged 45 and over.[ citation needed ]

Local programming originated from studios at Team Valley, Gateshead. Networked programming was syndicated from sister station Smooth North West at Salford Quays, Manchester.[ citation needed ]

In 2010 GMG Radio announced that it would be merging its five Smooth stations in England to create a nationwide Smooth Radio service based in Manchester. The new station was launched on 4 October 2010 and could be heard both on DAB and on the locally on the FM frequencies.[ citation needed ]

Global Radio franchisee under Communicorp ownership

Smooth Radio's output was relocated to new owner Global's Leicester Square headquarters from 1 October 2013, a move that coincided with a major overhaul of its schedule, and the closure of Smooth 70s after 21 months on air. [5] [6]

Global reached an agreement to sell Smooth North East and seven others to Communicorp, as part of a plan to allay competition fears following Global's purchase of GMG Radio. [7]

On 4 February 2014, the Radio Today website reported that Ofcom had given Global permission to remove Smooth from the Digital One platform, and to replace it with a service playing music from the 1970s, 80s and 90s. [8] Under this agreement, Smooth would continue to broadcast on its regional frequencies, but would be required to provide seven hours of local output per day. [8]

The local studios are shared with Global-owned stations Capital North East and Heart North East. In May 2015, all three stations moved to new studios at Wellbar Central in Newcastle city centre. [9]

In September 2019, following OFCOM's decision to relax local content obligations from commercial radio, Smooth's local Drivetime and weekend shows were replaced by network programming from London. [10] Local news bulletins, traffic updates and advertising were retained, alongside the station's North East breakfast show.

Programming

Local programming is produced and broadcast from Global's Newcastle studios from 6-10am on weekdays. All networked programming originates from Global's London headquarters, including The Smooth Drive Home with Angie Greaves. [11]

News

Global's Newsroom broadcasts regional news bulletins from 6am-7pm on weekdays and 6am-12pm at weekends. The bulletins are produced for Communicorp by Global's Newcastle newsroom, which also produces bulletins for Capital and Heart in the North East. [11]

National news updates air hourly from Global's London headquarters at all other times.

Former notable presenters

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References

  1. ↑ [ https://www.theguardian.com/media/2006/apr/13/commercialradio.radio2 Saga wins north-east radio licence]
  2. ↑ [https://www.theguardian.com/gnm-press-office/guardian-media-group-acquires-saga-radio Guardian Media Group acquires Saga Radio]
  3. ↑ "SAGA 106.6fm TO BE RE-NAMED AS SMOOTH RADIO" . Retrieved 8 February 2007.
  4. ↑ Smooth Radio starts testing (Radio Today, 18 December 2007)
  5. ↑ "Global welcomes Smooth Radio to London HQ". Radio Today. 3 October 2013. Retrieved 3 October 2013.
  6. ↑ "Smooth Radio 70s to close after 21 months". Radio Today. 3 October 2013. Retrieved 3 October 2013.
  7. ↑ Sandle, Paul (6 February 2014). "Denis O'Brien buys eight UK radio stations from Global Radio". Reuters. Retrieved 10 February 2014.
  8. 1 2 "Smooth Radio to be removed from Digital 1". Radio Today. 4 February 2014. Retrieved 5 February 2014.
  9. ↑ Global moves to new studios in the North East, Radio Today, 22 May 2015
  10. ↑ Smooth Radio poaches Angie Greaves for national Drive, Radio Today, 29 May 2019
  11. 1 2 Smooth Radio - North East public file

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