Viva Forever! (musical)

Last updated

Viva Forever!
Viva Forever (musical).png
Promotional poster
MusicVarious artists
LyricsVarious artists
Book Jennifer Saunders
BasisSongs by the Spice Girls
Productions West End: 11 December 2012 – 29 June 2013

Viva Forever! is a jukebox musical based on the songs of the British girl group the Spice Girls. It was written by Jennifer Saunders, produced by Judy Craymer and directed by Paul Garrington.

Contents

The show began previews at the Piccadilly Theatre, London, on 27 November 2012 and had its Press Night on 11 December 2012. It features some of the group's biggest hit songs including "Wannabe", "Spice Up Your Life" and the eponymous "Viva Forever". The show generated over £2,000,000 in pre-opening ticket sales.

Viva Forever! was panned by critics, receiving some of the worst reviews of 2012. [1] It was announced on 2 May 2013 that the show was to close on 29 June 2013 after seven months with a loss of at least £5 million. [2] In a 2016 interview, Spice Girls group member Mel B admitted to disliking the musical, stating that it "wasn’t actually the kind of show the group hoped for." [3]

Plot

The musical is based on a band member named Viva who lives on a houseboat. The story starts when her band gets through to the audition stages of a TV show. The band get through multiple rounds of the auditions, but on the final round, Viva gets through, without her bandmates. As Viva follows her dreams, Viva Forever! charts her journey into the world of overnight celebrity and its impact on her mother and the friends she thought she'd have forever.

Background

The Spice Girls at the premiere night, 2012 Spice Girls Viva Forever.jpg
The Spice Girls at the premiere night, 2012

In 2010, Judy Craymer teamed up with Geri Halliwell, Simon Fuller (the one-time manager of the Spice Girls) and Universal Music to start developing a musical entitled Viva Forever!, based on the songs of the Spice Girls. [4] Although the Spice Girls themselves were not to be in the show, they were to influence the show's cast and production choices in a story which uses their music but bears no relation to their personal story. This approach is similar to that of ABBA's music in Mamma Mia! , a show which Craymer produced and helped turn into a global phenomenon. [5]

On 26 June 2012, to promote the launch of the show, all five former Spice Girls attended a press conference in London [6] at the St. Pancras Renaissance London Hotel, the location where the group filmed the music video for their breakthrough hit "Wannabe," sixteen years earlier, to the day. [7]

Productions

West End (2012–2013)

On 13 July 2012, the first casting was announced with Hannah John-Kamen as Viva and Sally Ann Triplett as her mother Lauren [8] and following previews from 27 November 2012, Viva Forever! opened in the West End on 11 December 2012 at the Piccadilly Theatre [9] after a delayed start, due to the late arrival of Victoria Beckham, one of the original group members. [10] [11] It was announced on 2 May 2013 that the show would close after only seven months, with a loss of "at least £5 million". [12] Due to poor ticket sales, the show closed on 29 June 2013. It was replaced at the Piccadilly Theatre by the musical Dirty Dancing from 13 July 2013. [13]

Producer Judy Craymer told the Evening Standard, "Despite wonderful audiences, standing ovations and positive social media it has proved very difficult to fight back when such negativity was cast, especially in these very tough economic times." [12]

Musical numbers

When the show first opened, it included 23 musical numbers, featuring some of the Spice Girls' biggest hits including a mashup of "Mama" and "Goodbye", as well as two solo songs from the group's solo efforts: "I Turn to You" by Melanie C and "Look at Me" by Geri Halliwell. [14] [15]

The following musical numbers were part of the show on opening night:

Principal roles and original cast

The following cast and characters are part of the show:

CharacterCharacter descriptionOriginal West End actor / actress
VivaA 20-year-old girl, who lives on a houseboat with her adoptive mother, and is a member of a four piece all-female band. Hannah John-Kamen
LaurenViva's adoptive mother, who lives with her daughter on a houseboat. Sally Ann Triplett
LuceA member of Viva's band, and Viva's friend.Siobhan Athwal
DiamondA member of Viva's band, and Viva's friend.Lucy Phelps
HollyA member of Viva's band, and Viva's friend. Dominique Provost-Chalkley
SuziLauren's best friend. Lucy Montgomery
MitchLauren's friend. Simon Slater
SimoneA TV talent show judge. Sally Dexter
JohnnyA Judge on Viva's TV talent show. Bill Ward
KarenA Judge on Viva's TV talent show. Tamara Wall
AngelThe musical director of the TV talent show Ben Cura
MintyA production assistant for the TV talent showHatty Preston
LeonA stylist for the TV talent showSimon Adkins
LanceThe presenter for the TV talent showAnthony Topham
EnsembleEnsemble membersTom Kanavan, Zak Nemorin, Curtis Angus, Luke Jackson, Oliver Roll, David Rudin, Darren Carnall, Myles Brown, Charlotte Gorton, Rebecca McKinnis, Lucy Thatcher, Roxanne Palner, Charlotte Walcott, Sophie Carmen-Jones, Carla Nella, Kirstie Skinvington, Helen Ternent

Changes to musical numbers

During the course of the show's run, several changes were made to the show's script and musical numbers. "Something Kinda Funny" was replaced with a reprise of "Wannabe", "The Lady Is a Vamp" was reinstated into the show after being removed, and "Say You'll Be There" was re-orchestrated into an up-tempo number more similar to the original version of the song. The Entr'acte was shortened, "Time Goes By" was replaced with a reprise of "Mama", A few lines of "Never Give Up on the Good Times" were added and sung a cappella into the second act of the show, "I Turn to You" was removed from the show as well as the reprise of "Saturday Night Divas", and "Headlines (Friendship Never Ends)" was shortened.

Critical response

The theatrical reviews following the opening Press Night (First Night) were largely negative:

Related Research Articles

<span class="mw-page-title-main">Spice Girls</span> English girl group

The Spice Girls are an English girl group formed in 1994, consisting of Melanie Brown ; Melanie Chisholm ; Emma Bunton ; Geri Halliwell ; and Victoria Beckham. With their "girl power" mantra, they redefined the girl-group concept by targeting a young female fanbase. They led the teen pop resurgence of the 1990s, were a major part of the Cool Britannia era, and became pop culture icons of the decade.

<span class="mw-page-title-main">Victoria Beckham</span> English fashion designer and singer (born 1974)

Victoria Caroline Beckham is an English fashion designer, singer, and television personality. She rose to prominence in the 1990s as a member of the girl group the Spice Girls, in which she was nicknamed Posh Spice. With over 100 million records sold worldwide, the group became the best-selling female group of all time. After the Spice Girls split in 2001, Beckham was signed to Virgin Records, in which she released her self-titled debut solo album, which produced two UK Top 10 singles.

<span class="mw-page-title-main">Jennifer Saunders</span> English comedian

Jennifer Jane Saunders is an English actress, comedian, and screenwriter. Saunders originally found attention in the 1980s, when she became a member of The Comic Strip after graduating from the Royal Central School of Speech and Drama with her best friend and comedy partner, Dawn French. With French, she co-wrote and starred in their eponymous sketch show, French and Saunders, for which they jointly received a BAFTA Fellowship in 2009. Saunders later received acclaim in the 1990s for writing and playing her character Edina Monsoon in her sitcom Absolutely Fabulous.

<span class="mw-page-title-main">Emma Bunton</span> English singer and celebrity (born 1976)

Emma Lee Bunton is an English singer, songwriter, actress, and media personality. She rose to fame in the 1990s as a member of the girl group Spice Girls, in which she was nicknamed Baby Spice, reflecting the fact that she was the youngest member. With over 100 million records sold worldwide, the group became the best-selling female group of all time.

<i>Mamma Mia!</i> (musical) 1999 musical based on the songs of ABBA

Mamma Mia! is a jukebox musical written by British playwright Catherine Johnson based on songs recorded by Swedish group ABBA and composed by members Benny Andersson and Björn Ulvaeus. The title of the musical is taken from the group's 1975 chart-topper "Mamma Mia". Ulvaeus and Andersson were involved in the development of the show from the beginning, while singer Anni-Frid Lyngstad was involved financially in the production and also appeared at many of the premieres around the world.

<span class="mw-page-title-main">Geri Halliwell</span> English singer

Geraldine Estelle Halliwell-Horner is an English singer, songwriter, author, and actress. She rose to prominence in the 1990s as Ginger Spice, a member of the girl group the Spice Girls. With over 100 million records sold worldwide, the Spice Girls are the best-selling female group of all time. Their slogan "girl power" was most closely associated with Halliwell and her Union Jack dress from the 1997 Brit Awards also became an enduring symbol. Halliwell left the Spice Girls in 1998, citing exhaustion and creative differences, but rejoined when they reunited in 2007.

<span class="mw-page-title-main">Melanie C</span> English singer

Melanie Jayne Chisholm, professionally known as Melanie C or Mel C, is an English singer. As one of the five members of the Spice Girls, she was nicknamed Sporty Spice.

<span class="mw-page-title-main">Viva Forever</span> 1998 single by Spice Girls

"Viva Forever" is a song by English girl group the Spice Girls from their second studio album, Spiceworld (1997). The song was co-written by the group with Matt Rowe and Richard Stannard, while production was handled by the latter two. It is a pop ballad with Spanish-style elements. The song's theme is about a summer romance during a holiday vacation, as the lyrics discuss recent experiences and memories. It was released as the album's fourth and final single on 20 July 1998 by Virgin Records.

<span class="mw-page-title-main">Wannabe</span> 1996 single by the Spice Girls

"Wannabe" is the debut single by the English girl group the Spice Girls, released on 26 June 1996. It was written by the Spice Girls, Matt Rowe and Richard "Biff" Stannard and produced by Rowe and Stannard for the group's debut album, Spice, released in November 1996. "Wannabe" is a dance-pop song that features Mel B and Geri Halliwell rapping. The lyrics, which address the value of female friendship over heterosexual relationships, became a symbol of female empowerment and the most emblematic song of the group's Girl Power philosophy. It was written and recorded quickly. The result was considered lacklustre by their label and was sent to be mixed by Dave Way. The Spice Girls were not pleased with the result, and the recording was mixed again, by Mark "Spike" Stent.

<i>Jersey Boys</i> Jukebox musical premiered in 2004

Jersey Boys is a jukebox musical with a book by Marshall Brickman and Rick Elice. It is presented in a documentary-style format that dramatizes the formation, success and breakup of the 1960s rock 'n' roll group The Four Seasons. The musical is structured as four "seasons", each narrated by a different member of the band who gives his own perspective on its history and music. Songs include "Big Girls Don't Cry", "Sherry", "December, 1963 ", "My Eyes Adored You", "Stay", "Can't Take My Eyes Off You", "Walk Like A Man", "Who Loves You", "Working My Way Back to You" and "Rag Doll".

<span class="mw-page-title-main">Piccadilly Theatre</span> West End theatre in London, England

The Piccadilly Theatre is a West End theatre located at the junction of Denman Street and Sherwood Street, near Piccadilly Circus, in the City of Westminster, London. It opened in 1928.

<span class="mw-page-title-main">Spiceworld Tour</span> 1998 concert tour by the Spice Girls

The Spiceworld Tour was the debut concert tour by English girl group the Spice Girls. It was launched in support of their first two studio albums, Spice (1996) and Spiceworld (1997). The sell-out European/North American tour ran from February to August 1998, after which it returned to the UK in September 1998 for a series of stadium shows. The final concert at London's Wembley Stadium was filmed and broadcast live on pay-per-view, for later VHS release in 1998 and eventual DVD release in 2008.

Sally Julia Dexter is an English actress of stage and screen. She won the 1987 Olivier Award for Most Promising Newcomer for Dalliance. Her other West End stage credits include the musicals Oliver! (1994), Sister Act (2010) and Billy Elliot the Musical (2013). Her television credits include the ITV soap operas Night and Day (2001–2003) and Emmerdale.

<span class="mw-page-title-main">Stephanie Fearon</span> British stage and television actress

Stephanie Leanne Fearon is a British stage and television actress most noted for her TV appearances in the CITV show My Parents Are Aliens and the BBC talent-search Over the Rainbow.

<span class="mw-page-title-main">The Return of the Spice Girls Tour</span> 2007–08 concert tour by the Spice Girls

The Return of the Spice Girls Tour was the third concert tour by English girl group the Spice Girls, running from December 2007 to February 2008. It was the group's first tour since Christmas in Spiceworld in 1999, and their first with all five members since the Spiceworld Tour in May 1998. Across 45 shows (out of 47), the tour sold 581,066 tickets for a box-office gross of $70.1 million, and earned an additional $100 million from merchandising. Overall, the tour was the eighth-highest-grossing concert tour of 2008. The 17-night sellout stand at London's O2 Arena was the highest-grossing engagement of the year, taking in $33.8 million and drawing an audience of 256,647, winning the 2008 Billboard Touring Award for Top Boxscore. This was the last tour to feature Victoria Beckham.

Louise Dearman is a British actress and singer, perhaps best known for playing Glinda and Elphaba in the West End production of the musical Wicked. Notably, she is the only actress to have played both witches in any production of Wicked full-time. She has a number of other professional stage and television credits, such as Eva Perón in Evita, Sarah Brown and Miss Adelaide in Guys and Dolls, and Daisy Hilton in Side Show. She released her solo albums, You and I, Here Comes the Sun and It's Time, in 2005, 2012 and 2013 respectively.

Judith Sarah Jarman Craymer is an English creator and producer of musical theatre who has also worked in the film, television and music industries. She is the founder of Littlestar Services Ltd. Craymer worked on Mamma Mia!, which has been seen by more than 65 million people worldwide. Ten years after the film adaptation grossed more than $600 million around the world, Craymer produced an all-new original movie musical based on the songs of ABBA, Mamma Mia! Here We Go Again. Since opening in July 2018 the film has become the most successful live musical movie sequel of all time grossing just less than $400 million. Craymer was nominated for the "Carl Foreman award for special achievement by a British director, writer or producer in their first feature film" at the 62nd British Academy Film Awards for the film version of Mamma Mia! She has been dubbed "the greatest showbiz impresario" of the first decade of the 21st century and has consequently been entered in Debrett's.

<span class="mw-page-title-main">Ben Cura</span> British actor

Ben Cura is an Argentine-born British actor, musician and director of film, television and theatre.

<span class="mw-page-title-main">Christmas in Spiceworld Tour</span> 1999 concert tour by the Spice Girls

Christmas in Spiceworld Tour was the second concert tour by English girl group the Spice Girls. The eight-show tour was launched following "solo projects, marriages, motherhood and another round of slagging in the press", as a reunion for the girls. The eight-show tour was attended by more than 153,000 people, grossing $5.7 million in ticket sales. The first four shows saw the group play at Manchester Evening News Arena to over 72,400 fans, grossing $2.6 million; the second portion of the tour saw the group play another four shows at Earls Court Arena to 81,300 fans, grossing $3.1 million.

<span class="mw-page-title-main">Hannah John-Kamen</span> British actress

Hannah Dominique E. John-Kamen is an English actress. She is known for her roles as Yalena "Dutch" Yardeen in the Syfy television series Killjoys (2015–2019), F'Nale Zandor in Steven Spielberg's film Ready Player One (2018), Ava Starr / Ghost in the superhero film Ant-Man and the Wasp (2018), the title character in the Netflix mystery miniseries The Stranger (2020), and Jill Valentine in the film Resident Evil: Welcome to Raccoon City (2021).

References

  1. Viva Forever! vs The Bodyguard – Mister Producer – The Stage
  2. Dirty Dancing to replace Viva Forever! in the West End – Production News – The Stage
  3. Gioia, Michael (22 December 2016). "Mel B Says Spice Girls Reunion Is Still On". Playbill .
  4. "The Spice Girls unveil West End show". BBC. 26 June 2012. Retrieved 26 June 2012.
  5. Hoyle, Ben (22 January 2010). "Viva Forever Mamma Mia creator creates Spice Girls musical". The Times. London. Retrieved 23 May 2010.
  6. "Spice Girls unveil West End show". BBC. Retrieved 26 June 2012
  7. Sinclair, David (2004). Wannabe: How the Spice Girls Reinvented Pop Fame. Omnibus Press. p. 75. ISBN   0-7119-8643-6
  8. Shenton, Mark. "Initial Casting Revealed for West End's 'Viva Forever!', Featuring Music of The Spice Girls" Archived 2013-09-26 at the Wayback Machine , Playbill.com, July 13, 2012
  9. "Viva Forever, Musical Featuring Spice Girls Songs, Confirms West End Opening at Piccadilly Theatre". Playbill. 26 June 2012. Archived from the original on 29 June 2012. Retrieved 26 June 2012.
  10. Posh delays opening night show, The West Australian , December 12, 2012
  11. Spice Girls musical premiere delayed while Posh is stuck in traffic | Showbiz | Entertainment | STV
  12. 1 2 "Spice Girls musical Viva Forever! to close in West End with £5m losses". Evening Standard. 2 May 2013. Retrieved 17 January 2018.
  13. Dirty Dancing to replace Viva Forever! in the West End – Production News – The Stage
  14. "Viva Forever Musical Workshop Footage". YouTube. 26 June 2012. Retrieved 26 June 2012.
  15. "Viva Forever! Spice Girls reunite in London". Hello Magazine. 26 June 2012. Retrieved 26 June 2012.
  16. Walker, Tim (19 December 2012). "Viva Forever!, Piccadilly Theatre, review". The Daily Telegraph. London.
  17. Bassett, Kate (16 December 2012). "IoS theatre review: Privates on Parade, Noel Coward Theatre, London Viva Forever! Piccadilly Theatre, London In the Republic of Happiness, Royal Court, London". The Independent. London.
  18. Sawyer, Miranda (16 December 2012). "Viva Forever! – review". The Guardian. London.
  19. The Stage / Reviews / Viva Forever!
  20. Viva Forever!, Piccadilly Theatre - review - Theatre - Going Out - London Evening Standard
  21. Musical Review: Viva Forever | TQS Magazine
  22. Caroline Frost: REVIEW: Spice Girls' 'Viva Forever!' Just Needs More Songs And Some Plot
  23. Viva Forever! Reviews at Piccadilly Theatre - London - Whatsonstage.com