| | |
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|---|---|
| Broadcast area | Naples and Southwest Florida |
| Frequency | 98.9 MHz |
| Branding | Naples' FM Talk |
| Programming | |
| Format | Conservative talk |
| Affiliations | Townhall News |
| Ownership | |
| Owner |
|
| WJGO, WSGL, WWGR | |
| History | |
First air date | 1990 |
Call sign meaning | Gulf Coast |
| Technical information [1] | |
Licensing authority | FCC |
| Facility ID | 28903 |
| Class | A |
| ERP | 6,000 watts |
| HAAT | 100 meters (330 ft) |
Transmitter coordinates | 26°3′10.00″N81°42′11.00″W / 26.0527778°N 81.7030556°W |
| Links | |
Public license information | |
| Webcast | Listen live |
| Website | wguf989.com |
WGUF (98.9 FM) is a commercial radio station licensed to Marco, Florida, United States, and serving the Naples area of Southwest Florida. It airs a conservative talk format known as "Naples' FM Talk" and is owned by Renda Media, with studios on Race Track Road in Bonita Springs.
WGUF's transmitter is sited off of the Tamiami Trail (U.S. Route 41) near Auto Village Road in Lely Resort, Florida.
WGUF first signed on the air in 1990. [2] It was originally on 92.7 MHz, moving to its current dial position a few years later. It was owned by Rowland Gulf Broadcasting, Inc., with Marshall Rowland Sr. as the president and Stephen Rowland as the general manager. The format was easy listening music. WGUF was an affiliate of the ABC Entertainment Network.
In 1997, it was acquired by Renda Broadcasting in a $2 million deal. [3] Renda later switched the station to a conservative talk format.
Dave Elliott hosts the station's local morning program; the remainder of the schedule consists of nationally syndicated conservative talk shows.