Shoppers World Danforth

Last updated
Aerial view of Shoppers World Danforth in 2022 Shoppers World Danforth aerial view 2022.jpg
Aerial view of Shoppers World Danforth in 2022
Shoppers World Danforth as of 2009 Shoppers World Danforth.JPG
Shoppers World Danforth as of 2009
The Ford Motor Company plant under construction in 1921 Ford assembly plant under construction 1921.jpg
The Ford Motor Company plant under construction in 1921

Shoppers World Danforth is a hybrid shopping plaza and shopping mall in Toronto, Ontario, Canada. It has 40 stores serving parts of East York, Scarborough and The Beaches, near the Victoria Park subway station. Today a moderately sized suburban plaza, it has a notable place in history as one of the first suburban and one of the first enclosed malls in Canada. It is approximately 326,300 square feet (30,310 m2) in area. [1]

Contents

History

Site use as a car plant

In 1921, the site was still a largely rural area on the fringe of the city of Toronto when the Danforth streetcar was extended to a new loop at Luttrell Avenue, just west of Victoria Park Avenue. This led to rapid development of the area. Most notably a Ford Motor Company assembly plant was built covering the large site at the southwest corner of Danforth and Victoria Park. The old factory building is now the main building of the mall.[ citation needed ]

The plant was the Canadian site of Ford production of the Model T and Model A. It remained Ford's primary Canadian facility until 1953 when Ford decided to construct the new Oakville Assembly Plant. It then became the first Canadian plant of Nash Motors making cars such as the Nash Rambler and the Nash Canadian Statesman. In 1954, Nash merged with Hudson Motor Car Company to create American Motors and soon after the Danforth assembly plant was closed. [2] AMC moved its assembly operations to a new plant in Peel Village Development's Peel Village in Brampton, and the Danforth factory was sold to Peel Village parent company Elder Mines & Developments Ltd, who planned to redevelop it into a shopping centre.

Redevelopment as mall

In 1962, it was redeveloped into a mall. The mall was built to serve the rapidly growing population of East York and Scarborough. Developer Elder Mines (later Peel-Elder) would go on to build a similarly named Shoppers World Brampton mall a few years later. [3] It was an early Canadian example of what would soon become ubiquitous: the fully enclosed and air conditioned, suburban shopping mall. When it opened it advertised itself as "the world's largest all electrically heated and air conditioned mall." [4] The mall was 98% leased shortly after opening. [5]

The anchor tenant was Eaton's, marking only the second time Eaton's had opened a store outside of a downtown area. [6] Another original tenant was a branch of Murray Koffler's drug store. Previously the stores had all been called Koffler's Drugs, but the new store adopted the name of the mall as Shoppers Drug Mart. Finding the name a great success, Koffler soon applied it to the entire chain. [7] The facility covered 300,000 square feet (28,000 m2) and was the primary shopping mall for the entire eastern Greater Toronto Area until supplanted a decade later by Scarborough Town Centre, which opened in May 1973.

The Eaton's store was converted to a Zellers in the early 1990s. Target purchased most Zellers leaseholds in 2012, and reopened it as a Target store in 2013. Target left in early 2015, and the store was purchased by Lowe's Canada during Target's bankruptcy liquidation. The new Lowe's location opened to the public in June 2016 and closed in 2023.

Anchors

Related Research Articles

<span class="mw-page-title-main">Zellers</span> Canadian retail company

Zellers was a Canadian discount store chain founded by Walter P. Zeller in 1931. It was acquired by the Hudson's Bay Company (HBC) in 1978, and after a series of acquisitions and expansions, peaked with 350 locations in 1999. However, fierce competition and an inability to adapt during the retail apocalypse resulted in Zellers losing significant ground in the 2000s.

Shoppers Drug Mart Inc., commonly known as Shoppers is a Canadian retail pharmacy chain based in Toronto, Ontario. It has more than 1,300 stores in ten provinces and two territories.

<span class="mw-page-title-main">Bramalea City Centre</span> Shopping mall in Ontario, Canada

The Bramalea City Centre is a large shopping mall located in the city of Brampton, Ontario, Canada. With over a 1.5 million square feet of retail space and more than 300 outlets, it is one of Canada's largest shopping malls. Regarded as a super regional mall, the Bramalea City Centre has a market of more than 500,000 residents and attracts 16 million visitors annually. The Bramalea City Centre is located near the intersection of Queen Street and Dixie Road, just east of Highway 410.

<span class="mw-page-title-main">Galeries d'Anjou</span> Shopping mall in Montreal, Quebec

Galeries d'Anjou is a shopping mall located in the borough of Anjou in Montreal, Quebec, Canada. Major tenants include Hudson's Bay, Simons, The Brick, Winners, Sports Experts/Atmosphere and Aubainerie. In addition to the main indoor shopping centre, Galeries d'Anjou has several stores around its parking lot including Best Buy and Rona l'Entrepôt.

<span class="mw-page-title-main">Don Mills Centre</span>

The Don Mills Centre was a shopping mall in Toronto, Ontario, Canada. It was located on a 44-acre commercial site, at the southwest corner of Don Mills Road and Lawrence Avenue East in Toronto. There were at least 98 stores during the height of the mall's existence. The majority of the mall was closed and demolished in summer 2006 for redevelopment as the Shops at Don Mills.

<span class="mw-page-title-main">Square One Shopping Centre</span> Shopping mall in Mississauga, Ontario

Square One Shopping Centre, or simply Square One, is a shopping mall located in Mississauga, Ontario, Canada. It is the largest shopping centre in Ontario and the second largest shopping centre in Canada, after the West Edmonton Mall. It has over 2,200,000 square feet (200,000 m2) of retail space, with more than 360 stores and services. On average, the mall serves over 24 million customers each year. It operates on most holidays, making it the only shopping mall in the city and one of the few in the Greater Toronto Area that does so.

<span class="mw-page-title-main">Danforth Avenue</span> Arterial street in Toronto

Danforth Avenue and Danforth Road are two historically-related arterial streets in Toronto, Ontario, Canada. Danforth Avenue is an east-west street that begins in Old Toronto at the Prince Edward Viaduct as a physical continuation of Bloor Street and continues for about 6 kilometres (3.7 mi) east through old Toronto, about 350 metres (1,150 ft) of old East York, and a further 5 kilometres (3.1 mi) in Scarborough until it intersects with Kingston Road via a ramped interchange. Danforth Road splits off the Avenue west of Warden Avenue and runs diagonally northeast until south of Lawrence Avenue, where it continues as McCowan Road.

<span class="mw-page-title-main">Scarborough Town Centre</span> Shopping mall in Ontario, Canada

Scarborough Town Centre (STC) is a shopping mall in Toronto, Ontario, Canada. Central to the Scarborough City Centre district, it is adjacent to Scarborough Centre station, the Scarborough Centre Bus Terminal and the CTV Toronto studios (9 Channel Nine Court). Opened in 1973, the mall is the fourth largest shopping mall in Canada and third in Toronto by retail space.

Towers, operating as Bonimart in Quebec, was a Canadian discount department store chain owned by the Oshawa Group, a now-defunct grocery retailer and distributor.

<span class="mw-page-title-main">Shoppers World Brampton</span> Shopping mall in Ontario, Canada

Shoppers World Brampton is a shopping mall in Brampton, Ontario, Canada. It is host to over 190 stores, including Canadian Tire, Winners and Staples.

<span class="mw-page-title-main">Sherway Gardens</span> Shopping mall

Sherway Gardens is a large retail shopping mall in Toronto, Ontario, Canada. The mall is located 17 kilometres (11 mi) west of Downtown Toronto, near the interchange of Highway 427 with the Queen Elizabeth Way and Gardiner Expressway.

<span class="mw-page-title-main">Golden Mile, Toronto</span> Commercial district in Ontario, Canada

The Golden Mile is a commercial district in the Scarborough district of Toronto, Ontario, Canada. Situated along Eglinton Avenue East, east of Victoria Park Avenue, it was one of Canada's first model industrial parks. The original Golden Mile of Industry ran along Eglinton from Pharmacy Avenue east to Birchmount Road.

<span class="mw-page-title-main">Laurier Québec</span> Shopping mall

Laurier Québec is one of Canada's largest shopping malls. It is located in Quebec City, Quebec.

Promenades St-Bruno is a two-level shopping mall located in Saint-Bruno-de-Montarville, Quebec, Canada. Ground was broken in the spring of 1977 to build the mall and it was completed in August 1978. Les Promenades St-Bruno is the largest mall in the Montérégie and part of its consumer base come from cities as far as Saint-Hyacinthe and Sorel-Tracy. The anchor tenants are The Bay and Simons.

<span class="mw-page-title-main">Cedarbrae Mall</span> Shopping mall in Ontario, Canada

Cedarbrae Mall is a shopping mall in Toronto, Ontario, Canada. It is located at the corner of Markham Road and Lawrence Avenue East in the Scarborough district. In terms of size, Cedarbrae Mall may be the eighty-ninth largest shopping mall in Canada with a floor area of 548,000 sq ft (50,911 m2). It is anchored by No Frills and Canadian Tire.

<span class="mw-page-title-main">Galeries de la Capitale</span> Shopping mall

Galeries de la Capitale is a shopping mall located in the Les Rivières borough in Quebec City, Quebec, Canada.

Peel-Elder Limited is a mining company that went into the real estate development industry in the late-1960s, with the Peel Village development in Brampton, Ontario, Canada.

The Brampton Assembly Plant is a former automobile manufacturing facility initially owned and operated by American Motors Corporation (AMC) in Brampton, Ontario. The factory began production in 1962 to build over 1.2 million AMC cars and Jeep vehicles through the automaker's acquisition by Chrysler in 1987, until it was closed in 1992.

Horizon was a Canadian discount department retailer founded in 1972 by T. Eaton Co. Limited. Attempting to compete with established Canadian brands like Woolco and Zellers during a downturn in the market, it was T. Eaton's attempt to court "buyers", as opposed to the "shoppers" courted at its Eaton's stores. Instead, the chain was generally unprofitable, cannibalizing sales from its sister Eaton's stores, and misplaced, according to analysts. Intended to be a 122-store chain, it only reached 18 locations before closing in 1979, less than seven years after opening. The financial drag of the chain in the 1970s is said to have contributed to T. Eaton's significant financial problems in the 1980s.

References

  1. "Shoppers World Danforth". 2 June 2023. Archived from the original on 2 June 2023.
  2. Filey, Mike. A Toronto Album 2: More Glimpses of the City That Was Dundurn Press Ltd., 2002 pg. 102,
  3. "Shopper's World Mall Home For 50 Stores." Toronto Star, May 15, 1962, pp 31.
  4. "Shopper's World advertisement." Toronto Star Saturday, May 12, 1962 page. 11
  5. "Earnings gain seen for Elder during 1962". The Gazette. Montreal QC. 30 June 2016. p. 20. Retrieved 12 November 2019.
  6. Winter, John. "Memorable Moments in Ontario Retailing". Archived from the original on 28 August 2021.
  7. "Murray Koffler". Marketing Hall of Legends. 2007. Archived from the original on 31 January 2011.

43°41′23″N79°17′26″W / 43.689629°N 79.290605°W / 43.689629; -79.290605