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The Paraíba gubernatorial election was held on 5 October 2014 to elect the next governor of the state of Paraíba, Brazil. Governor Ricardo Coutinho of the Brazilian Socialist Party ran for reelection and won.[ citation needed ]
| Candidate | Running mate | Coalition |
|---|---|---|
| Vital do Rêgo Filho PMDB | Roberto Paulino PMDB | "Real Renewal" (PMDB) |
| Antônio Radical PSTU | Lena Leite PSTU | - |
| Ricardo Coutinho PSB | Lígia Feliciano PDT | "The Work Force" (PSB, PDT, PT, DEM, PRTB, PRP, PV, PSL, PCdoB, PHS, PPL) |
| Cássio Cunha Lima PSDB | Ruy Carneiro PSDB | "The People's Will" (PSDB, PEN, PR, PTB, PSD, SD, PMN, PPS, PTdoB, PTN, PRB, PSDC, PSC, PP) |
| Tárcio Teixeira PSOL | Marcos Dias PSOL | - |
| Major Fábio PROS | Olavo Filho PROS | - |
| Date | Institute [1] | Candidate | Blank/Null/Undecided | |||||
|---|---|---|---|---|---|---|---|---|
| Ricardo Coutinho (PSB) | Cássio Cunha Lima (PSDB) | Vital do Rêgo Filho (PMDB) | Major Fábio (PROS) | Tárcio Teixeira (PSOL) | Antônio Radical (PSTU) | |||
| August 28–31, 2014 | Ibope | 33% | 47% | 4% | 1% | - | - | 14% |
| August 7–9, 2014 | Ipespe | 25% | 48% | 3% | 1% | - | - | 22% |
