Akademiks

Last updated
Akademiks
Product typeStreetwear clothing
CountryUnited States
Introduced1999;25 years ago (1999)
Ambassador(s)Dutchess and Ceaser
Website Official site

Akademiks (an intentional misspelling of "academics") is an American brand of streetwear clothing popular with devotees of hip hop music, art and fashion. The label was founded by two brothers, Donwan and Emmett Harrell, along with a group of partners.

Akademiks has collaborated with Dutchess and Ceaser, the stars of VH1's Black Ink Crew, on a line of streetwear and hats.[ citation needed ]

Akademiks has gained popularity in the clothing industry due to the number of celebrities who wear the brand.

Background

In 1999, the Harrell brothers founded Akademiks with the aid of Elliot Betesh, a co-founder of Dr. Jay's clothing stores. The name Akademiks was based on their conviction that education is essential. [1]

Notes

  1. "Akademiks' Emmett Harrell:Family Business". XXL Mag. 11 November 2010. Retrieved 13 April 2020.

Related Research Articles

<span class="mw-page-title-main">Cia. Hering</span> Brazilian textile and clothing company

Companhia Hering is a Brazilian textile and retail clothing company, being the leading clothing textile company in Latin America. The company has 805 stores. The company is one of the oldest Brazilian companies still in activity, founded by German brothers Bruno and Hermann Hering, in 1880. It was founded in Blumenau, Santa Catarina, and its headquarters and major factories are still in this city. Hering is the major employer in the city.

Yakira, L.L.C. is an American urban fashion company founded by Marc Ecko in 1993. The company makes apparel and accessories under the brands Ecko Unltd. line for men and the Ecko Red line for girls and women. It is headquartered in New York City. The company's products gained public attention in the late 1990s; they were originally associated with hip-hop and skate culture and moved into mainstream urban culture in the early 2000s. It is most often associated with hip-hop. The style is based on graffiti art. Its brand features a rhino as its logo. Rap artist MC Serch of 3rd Bass assisted with marketing in the early years of the company.

Streetwear is a style of casual clothing which became global in the 1990s. It grew from New York hip hop fashion and Californian surf culture to encompass elements of sportswear, punk, skateboarding, 1980s nostalgia, and Japanese street fashion. Later, haute couture became an influence, and was in turn influenced by streetwear. Streetwear centers on comfortable clothing and accessories such as jeans, T-shirts, baseball caps, and sneakers. Brands may create exclusivity through artificial scarcity; enthusiasts follow particular brands and try to obtain limited edition releases, including via proxy purchases.

<span class="mw-page-title-main">Carhartt</span> American apparel company

Carhartt, Inc. is an American clothing company founded in 1889, known for heavy-duty work wear such as jackets, coats, overalls, coveralls, vests, shirts, jeans, dungarees, fire-resistant clothing and hunting apparel. Carhartt remains a family-owned company, owned by the descendants of founder Hamilton Carhartt, with its headquarters in Dearborn, Michigan. It is known for its slogan "True to This".

Huffer is a New Zealand clothing brand and company started in the late 1990s by New Zealanders Steve Dunstan and Daniel Buckley. The company originally produced and sold outdoors clothing primarily directed towards snowboarders but it has since evolved to become a popular streetwear brand in New Zealand and Australia.

<span class="mw-page-title-main">Mossimo</span> Mid-range American clothing company

Mossimo was a sportswear and accessories company, founded in 1986 by designer Mossimo Giannulli that was acquired by Iconix Brand Group in 2006. Mossimo specialized in youth and teenage clothing such as shirts, jeans, jackets, socks, underwear, and accessories.

<span class="mw-page-title-main">Billionaire Boys Club (clothing retailer)</span> American and Japanese clothing retailer established by Pharrell Williams, Rob Walker and Nigo

Billionaire Boys Club (BBC) is an American fashion label based in New York City founded by Pharrell Williams and Nigo in 2003. Its sublabels include Ice Cream, Bee Line and Billionaire Girls Club.

Mooks is an Australian streetwear clothing brand, founded by graphic designer Richard Allan and brothers Peter and Stephen Hill in 1991. Design influences include manga, Japanese baseball, American college sport, and skater culture. In 2007, Mooks was acquired by the Pacific Brands conglomerate from Globe International.

<span class="mw-page-title-main">Hickey Freeman</span> American suit manufacturer

Hickey Freeman is a manufacturer of suits for men and boys, based in Rochester, New York, US, founded in 1899. The Hickey-Freeman Co. is the most distinguished of the once booming men's clothing industry based in Rochester at the start of the 20th century. Hickey Freeman tailored clothing continues to be made in the same storied Rochester facility opened in 1912.

Staple Design is a visual communications agency based in New York City, founded in 1997 by Jeff Staple. It has three main divisions: a clothing collection, a creative agency, and a retail store. Staple Pigeon is a menswear collection designed and distributed globally by the firm. Staple Design Studio is a creative and consulting firm that has worked with many brands including Nike, Microsoft, Sony, Lotus, Timberland, New Balance, and LVMH, alongside others. Staple Design also owns and operates a retail store called Reed Space in the Lower East Side of New York City, which features an art gallery.

FUCT or Friends U Can't Trust is a clothing brand founded in Los Angeles in 1990 by American artist and designer Erik Brunetti and partner at the time, professional skateboarder Natas Kaupas. Brunetti has said he choose the name "FUCT" because it was a homophone of the expletive "fucked" and he wanted people to question its pronunciation. FUCT has been referred to as one of the pioneering brands of modern streetwear, often incorporating various elements and icons of pop culture alongside anti-government and anti-religious campaigns into their designs including the use of parodied logos.

Tribal Gear, Tribal Streetwear or simply Tribal was launched in 1989 by Bobby Ruiz and his brother Joey as a Southern California lifestyle-inspired clothing brand.

<span class="mw-page-title-main">Bench (British clothing brand)</span> British clothing brand

Bench Global Ltd. is a British clothing brand that is sold worldwide, including in Europe and Canada. The company was founded in Manchester, England, and specialises in streetwear.

<span class="mw-page-title-main">Stüssy</span> American clothing brand and private company

Stüssy is an American privately held fashion house founded in the early 1980s by Shawn Stussy. It benefited from the surfwear trend originating in Orange County, California, but was later adopted by the skateboard and hip hop scenes.

<span class="mw-page-title-main">Supreme (brand)</span> American skateboarding lifestyle brand

Supreme is an American clothing brand established in New York City in April 1994. The company focuses on streetwear, skateboarding, and hip hop fashion trends. Its main products include clothing, skateboards, and accessories.

The Hundreds is a streetwear brand founded in Los Angeles in 2003 by law school classmates Bobby Kim and Ben Shenassafar. The Hundreds also sells a print magazine, footwear and eyewear. In 2011, Complex magazine named The Hundreds as the fifth-greatest streetwear brand.

Mishka NYC is a streetwear company and record label currently headquartered in Los Angeles, California. It was established in 2003 by Mikhail Bortnik and Greg Rivera in Brooklyn, New York. Featuring bright colors and grotesque but playful cartoon imagery, the brand designs T-shirts, hats, sweaters, and accessories. Mishka NYC's most notable design is the "Keep Watch" eyeball and the "Bearmop" logo, a cartoon bear.

X-Large is an American streetwear brand and clothing store based in Los Angeles, California. It was founded by Eli Bonerz and Adam Silverman in 1991, based on an idea from Mike D. Since then, the company has expanded the business in New York City, Tokyo, Seattle, and Toronto, among others.

Noah is an American men's clothing brand founded by Brendon Babenzien. Its flagship store is at 195 Mulberry St. in Soho, New York City. The brand draws from a range of influences streetwear and new wave to seaside Long Island. Responsible sourcing and other socially conscious issues have been a focus for the brand.

Teddy Fresh is an American streetwear brand founded in 2017 by YouTubers Ethan and Hila Klein of H3h3Productions and the H3 Podcast.