Alianza Metropolitan

Last updated
Alianza Metropolitan
Type Weekly newspaper
Format Broadsheet
Owner(s)Rossana Drumond
EditorGerardo Fernandez
Founded1986 (1986)
Headquarters300 S. First Street, Suite 207, San Jose, CA 95113 United States
Circulation 40,000
OCLC number 34427239
Website alianzanews.com

Alianza Metropolitan is a bi-weekly bilingual, English and Spanish, newspaper that serves the Hispanic community in the greater metropolitan area of San Jose, California. The paper was founded in 1986 [1] and is currently 100% Hispanic owned, [2] by Rossana Drumond and previously by George Villalobos. The paper is edited by Gerardo Fernandez. The website of the newspaper is in Spanish. The paper's estimated circulation totals 40,000. [3]

Contents

History

Alianza Metropolitan was founded in 1986 by George Villalobos. [4] [1]

In 1996, San Jose Mercury News, owned by media conglomerate Knight Ridder, established Nuevo Mundo and its Spanish-language weekly subsidiary to compete directly with the three local Hispanic-owned papers: La Ofreta, El Observador, and Alianza. [5] Within months of its launch, Nuevo Mundo began drawing readership and advertising away from the three papers, causing financial troubles for the local papers. [6] In 2005 Mercury News shut down its foreign language subsidiaries including Nuevo Mundo. [7]

Current publisher Rossana Drumond is Region VI Chair for the National Association of Hispanic Publications. [8] In 2017, Drumond was voted "Publisher of the Year" by the NAHP. [8]

Awards

National Association of Hispanic Publications (NAHP) José Martí Media Awards

YearAwardPlaceRecipient
2017 [9] Outstanding Design - BroadsheetGoldAlianza Metropolitan
Outstanding Less Than WeeklyBronzeAlianza Metropolitan
Outstanding Editorial Column - Spanish (circ >30,000)BronzeAlianza Metropolitan
Outstanding Health ArticleGoldLiz Gonzalez
2016 [10] Outstanding Design - BroadsheetBronzeAlianza Metropolitan
Outstanding Latin America Political/Business ArticleBronzeRossana Drumond & Amalia García
Outstanding Less Than WeeklySilverAlianza Metropolitan
2015 [11] Outstanding Less Than WeeklySilverAlianza Metropolitan
Outstanding Design - BroadsheetBronzeAlianza Metropolitan
2014 [12] Outstanding Design - BroadsheetBronzeAlianza Metropolitan
2012 [13] Outstanding Less than WeeklyAlianza Metropolitan
2006 [14] Outstanding Less than WeeklyGoldAlianza Metropolitan
Outstanding Editorial ColumnBronzeRossana Drumond

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References

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  13. "Honores nacionales para Vida en el Valle". vidaenelvalle. Retrieved 2018-10-17.
  14. "Folded 'Rumbo' Among Winners Of First NAHP Excellence Awards – Editor & Publisher". www.editorandpublisher.com. Retrieved 2018-11-02.