Alianza Metropolitan

Alianza Metropolitan

Type	Weekly newspaper
Format	Broadsheet
Owner(s)	Rossana Drumond
Editor	Gerardo Fernandez
Founded	1986 (1986)
Headquarters	300 S. First Street, Suite 207, San Jose, CA 95113 United States
Circulation	20,000
OCLC number	34427239
Website	alianzanews.com

Alianza Metropolitan is a bi-weekly bilingual, English and Spanish, newspaper that serves the Hispanic community in the greater metropolitan area of San Jose, California. The paper was founded in 1986 ^[1] and is currently 100% Hispanic owned, ^[2] by Rossana Drumond and previously by George Villalobos. The paper is edited by Gerardo Fernandez. The website of the newspaper is in Spanish. The paper's estimated circulation totals 20,000. ^[3]

History

Alianza Metropolitan was founded in 1986 by George Villalobos. ^{[4] [1]}

In 1996, San Jose Mercury News, owned by media conglomerate Knight Ridder, established Nuevo Mundo and its Spanish-language weekly subsidiary to compete directly with the three local Hispanic-owned papers: La Ofreta, El Observador, and Alianza. ^[5] Within months of its launch, Nuevo Mundo began drawing readership and advertising away from the three papers, causing financial troubles for the local papers. ^[6] In 2005 Mercury News shut down its foreign language subsidiaries including Nuevo Mundo. ^[7]

Current publisher Rossana Drumond is Region VI Chair for the National Association of Hispanic Publications. ^[8] In 2017, Drumond was voted "Publisher of the Year" by the NAHP. ^[8]

Awards

National Association of Hispanic Publications (NAHP) José Martí Media Awards

Year	Award	Place	Recipient
2017 [9]	Outstanding Design - Broadsheet	Gold	Alianza Metropolitan
	Outstanding Less Than Weekly	Bronze	Alianza Metropolitan
	Outstanding Editorial Column - Spanish (circ >30,000)	Bronze	Alianza Metropolitan
	Outstanding Health Article	Gold	Liz Gonzalez
2016 [10]	Outstanding Design - Broadsheet	Bronze	Alianza Metropolitan
	Outstanding Latin America Political/Business Article	Bronze	Rossana Drumond & Amalia García
	Outstanding Less Than Weekly	Silver	Alianza Metropolitan
2015 [11]	Outstanding Less Than Weekly	Silver	Alianza Metropolitan
	Outstanding Design - Broadsheet	Bronze	Alianza Metropolitan
2014 [12]	Outstanding Design - Broadsheet	Bronze	Alianza Metropolitan
2012 [13]	Outstanding Less than Weekly		Alianza Metropolitan
2006 [14]	Outstanding Less than Weekly	Gold	Alianza Metropolitan
	Outstanding Editorial Column	Bronze	Rossana Drumond

References

1. "Alianza metropolitan news. [volume]" . Retrieved 2018-10-17.
2. "ABOUT ALIANZA METROPOLITAN NEWS". WILLOW GLENarchive-url=. Retrieved 20 October 2018.
3. "Alianza Metropolitan newspaper - MondoTimes.com". www.mondotimes.com. Retrieved 2018-10-17.
4. "Alianza News (@AlianzaNews) | Twitter". twitter.com. Retrieved 2018-11-02.
5. "Metroactive News & Issues | Hispanic Newspapers". www.metroactive.com. Retrieved 2018-10-17.
6. "Metroactive News & Issues | Hispanic Newspapers". www.metroactive.com. Retrieved 2018-11-02.
7. "HispanicTrending: San Jose Mercury News unloads foreign language newspapers". juantornoe.blogs.com. Retrieved 2018-10-17.
8. "Leadership". National Association of Hispanic Publications. Retrieved 20 October 2018.
9. The National Association of Hispanic Publications’ José Martí Media Awards 2017 AWARD WINNERS
10. Whisler, Kirk (2016). "National Association of Hispanic Publications Jose Marti Awards 2016" (PDF). NAHP. Retrieved November 2, 2018.
11. Whisler, Kirk (2015). "NAHP Jose Marti Awards" (PDF). NAHP. Retrieved November 2, 2018.
12. Whisler, Kirk (2014). "NAHP Jose Marti Winners" (PDF). NAHP. Retrieved November 1, 2018.
13. "Honores nacionales para Vida en el Valle". vidaenelvalle. Retrieved 2018-10-17.
14. "Folded 'Rumbo' Among Winners Of First NAHP Excellence Awards – Editor & Publisher". www.editorandpublisher.com. Retrieved 2018-11-02.