Anita Gelato

Last updated
Anita Gelato
Company typeSubsidiary
IndustryRetail
Founded2002; Tel Aviv, Israel
FoundersNir Avital, Adi Avital
HeadquartersKfar Vitkin, Israel
Number of locations
160+
Area served
Worldwide
ProductsIce cream
OwnersAvital family
Website www.anita-gelato.com

Anita la Mamma del Gelato (commonly known as Anita Gelato) is an Israeli ice cream company. It produces gelato, frozen yogurt, and sorbet, as well as ingredients for the ice cream industry.

Contents

The company was founded in 2002 in Tel Aviv, Israel, and has since expanded to over 160 locations in several countries, including Israel, the United States, Australia, New Zealand, the United Kingdom, Spain, Cyprus, and Puerto Rico. [1] [2]

History

Anita Gelato is named after Anita Avital, the mother of the brand's co-founders, Nir and Adi Avital. [1]

In the 1990s, Anita Avital and her son Nir began experimenting with ice cream flavours at home in Netanya, Israel. In 1998, Nir started selling their products from a cart at local food fairs. [3] [4]

In 2002, Adi Avital joined them and opened the first Anita Gelato shop in Neve Tzedek, Tel Aviv. [3] [4] [5] In 2012, the company launched the Golda Glida sub-brand, which has since expanded across Israel. [3] [4] [5]

A manufacturing facility was opened in Ra'anana in 2010. [3] The brand expanded internationally in 2014, opening its first overseas shop in Sydney, Australia. [6] Further locations followed in Spain, Cyprus, and Puerto Rico. In 2020, the first U.S. location opened in New York City, followed by shops in Los Angeles and Miami. [7] In 2022, a location opened in London's West End. [8]

Operations and products

Anita Gelato produces more than 170 flavors, including some developed specifically for the brand. [9] [10]

References

  1. 1 2 Staff, Jerusalem Post (September 7, 2020). "Israeli ice cream chain Anita arrives in New York". Jerusalem Post. Archived from the original on March 3, 2024. Retrieved March 3, 2024.
  2. Sperling, Libby (July 11, 2018). "From Mango Chili to Honey and Tahini: The Best Ice Cream Parlors in Israel". Haaretz. Retrieved 3 March 2024.
  3. 1 2 3 4 Staff, Channel 12 News (August 18, 2020). "The First Lady of Ice Cream – The wonderful story behind Anita Gelato and Golda ice cream chain". Channel 12 News (in Hebrew). Archived from the original on December 2, 2023. Retrieved March 3, 2024.{{cite web}}: CS1 maint: numeric names: authors list (link)
  4. 1 2 3 Gefer, Eran (March 12, 2021). "The Story of Anita Gelato was Built Quietly for Twenty Years, and then Came the Breakthrough". Globes. Archived from the original on March 3, 2024. Retrieved March 3, 2024.
  5. 1 2 Brown, Keren (April 10, 2023). "Anita Gelato". Timeout. Archived from the original on March 3, 2024. Retrieved March 3, 2024.
  6. Kurtz, Elesa (June 27, 2023). "Get the inside scoop on Anita Gelato". The Canberra Times. Archived from the original on March 3, 2024. Retrieved March 3, 2024.
  7. Edelson, Daniel (July 7, 2023). "Israeli sweetness conquers Manhattan: The tale of Anita's ice cream". Ynetnews. Archived from the original on March 3, 2024. Retrieved March 3, 2024.
  8. Prever, Victoria (October 6, 2023). "Anita Gelato has landed in London – here's the scoop on the balaboosta behind the brand". TheJC. Archived from the original on March 3, 2024. Retrieved March 3, 2024.
  9. Fortney, Luke (February 26, 2020). "A Popular, Over-the-Top Israeli Gelato Shop Is Coming to the UES". Eater New York. Archived from the original on March 3, 2024. Retrieved March 3, 2024.
  10. Rahmanan, Anna (Oct 24, 2023). "Popular Israeli gelato shop Anita is opening a shop in Times Square". Timeout. Archived from the original on March 3, 2024. Retrieved March 3, 2024.