AppSumo

Last updated
Sumo Group, Inc.
Appsumo logo.png
Type of site
 Daily deal
Available inEnglish
OwnerNoah Kagan
URL appsumo.com
Current statusActive

AppSumo is a daily deals website for digitally distributed goods and online services. [1] AppSumo was founded in March 2010 by serial online entrepreneur Noah Kagan. [1] [2]

Contents

Operations

Initially, AppSumo focused only on digital tools, such as SaaS apps that offered lifetime deals. Today,[ when? ] the majority of deals offered are learning based products attempting to teach customers skills such as programming languages, project management, and hiring practices. [3] [4] [5]

AppSumo deals exclusively with digitally distributed goods. The deals include application software (apps), ebooks, learning courses, and other packages. [2] Many of the site's deals are aimed towards productivity products and website tools, [2] such as copywriting courses, email marketing, or project management apps. In 2015, AppSumo started a sister company called Sumo that sells marketing tools to help online businesses grow. [6] AppSumo takes a percentage of sales from every deal, typically 50%. [7]

References

  1. 1 2 Kincaid, Jason (July 21, 2010). "AppSumo Offers Web Software On The Cheap, Targets Latest Deal At Entrepreneurs". TechCrunch.
  2. 1 2 3 Duffy, Jill (February 16, 2012). "AppSumo". PCMagazine.
  3. ↑ "Level up your jQuery and JavaScript through interactive games with Code School". AppSumo.
  4. ↑ "Make project management more manageable". AppSumo.
  5. ↑ "Learn Chief Sumo's Proven Automated Hiring Formula". AppSumo.
  6. ↑ "Sumo - The Best Website Traffic Tools". sumo.com. Retrieved 2017-11-20.
  7. ↑ Roeder, Laura (August 4, 2011). "How To Decide If Group Coupon Sites Are Right For Your Small Business: My Experience With AppSumo". lkr.
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