Arab Medical Center (AMC) is a community hospital located in Amman, Jordan. Initially established in 1994, as a center for cardiac excellence and specialty surgery, the AMC now caters for the majority of medical and surgical services both for adults and pediatric patients.[1] In November 2019, the hospital celebrated its Silver Jubilee (25 years of operations), with a massive marketing campaign that involved room renovations, introduction of the new Cath. Lab, and the introduction of two new digital systems for patients complaints and patients satisfaction survey, among other activities.[2][3]
Under a new marketing and business development manager,[7][8] AMC had a notable participation in the following medical tourism events and exhibitions:
Annual International Conference and Exhibition of Specialized Medical Services (HIME, 2018) 15th-18 March, Bagdad – Iraq[9]
International Medical Tourism Exhibition & Conference (IMTEC, 2018) 24th-26 April 2018, Muscat - Oman[10]
Jordan Tourism Board's Medical Tourism Road Fair 29 July – 2 August 2019, Kurdistan - Iraq[11]
Medical Tourism World Summit - 5th edition 28th-29 August 2019, Amman – Jordan[12]
International Health Care Travel Forum (IHTF2019) 26th-28 October 2019, Amman-Jordan[13]
Sixth Medical Tourism Summit, October 2021, Amman - Jordan[14]
دور إدارة الأزمات والكوارث في التصدي لوباء كورونا وانعكاس ذلك على قطاع الطيران والمواقع السياحية وجذب السياح إلى الأردن[15]
The Eighth Medical Tourism World Summit, Nov. 25, 2023, Amman - Jordan[16]
4th International Conference of the Jordanian Spine Society[17]
Arabi Care Card
In June 2018, a new pioneer loyalty program was introduced by AMC to offer discounts for customers directly on outpatient services; Laboratory, Radiology and In-Service Clinics services were set to provide card holders with discounts ranging from 10 to 20% on procedures or tests performed there. This was the first loyalty program among all other hospitals in Jordan.
AMC Building from the outside
Arabi Podcast
In late January 2020, AMC launched a new Podcast channel through SoundCloud service; this was the first such marketing venture among all Jordanian hospitals, with the aim to provide health and medical educational platform for public through hosting top physicians operating in the Jordanian private sector in various specialities. Among the first few episodes many subjects were to be discussed including; Ophthalmology, ENT, Gynecology, Endocrinology, Bariatric Surgeries, Neurology, Urology, Orthopedics, Gastroenterology and Other speciality medical conditions.[18][19]
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