Architype Renner

Last updated
ARsp.svg
Category Sans-serif
Classification Geometric Sans-serif
Designer(s) Freda Sack
David Quay
Paul Renner
Foundry The Foundry
Date released 1997

Architype Renner is a geometric sans-serif typeface reproducing the experimental alternate characters of Paul Renner's 1927–29 typeface Futura for the Bauer foundry. Renner's original design for Futura shows the influence of Herbert Bayer's experimental "Universal" alphabet. The alternate characters Renner proposed for Futura were mostly deleted from the face's character set, resulting in a more conventional, and perhaps more economically successful typeface.

Paul Renner German type designer

Paul Friedrich August Renner was a typeface designer. In 1927, he designed the Futura typeface, which became one of the most successful and most-used types of the 20th century. He was born in Wernigerode, Germany and died in Hödingen.

Futura (typeface) geometric sans-serif typeface

Futura is a geometric sans-serif typeface designed by Paul Renner and released in 1927. It was designed as a contribution on the New Frankfurt-project. It is based on geometric shapes, especially the circle, similar in spirit to the Bauhaus design style of the period. It was developed as a typeface by the Bauer Type Foundry, in competition with Ludwig & Mayer's seminal Erbar typeface of 1926.

Herbert Bayer was an Austrian and American graphic designer, painter, photographer, sculptor, art director, environmental and interior designer, and architect. He was instrumental in the development of the Atlantic Richfield Company's corporate art collection until his death in 1985.

Contents

Alternate characters were drawn for lowercase a, g, and r, and for some punctuation, and uppercase characters including German accents. Both lining and text figures were produced. The Renner Architype typeface is one of a collection of several revivals of early twentieth century typographic experimentation designed by Freda Sack and David Quay of The Foundry.

Text figures

Text figures are numerals typeset with varying heights in a fashion that resembles a typical line of running text, hence the name. They are contrasted with lining figures, which are the same height as upper-case letters.

See also

Architype Albers

Architype Albers is a modular stencil sans-serif typeface based upon a series of experiments between 1926 and 1931 by Josef Albers, German designer, educator and typographer, (1888–1976). The Architype Albers typeface is one of a collection of several revivals of early twentieth century typographic experimentation designed by Freda Sack and David Quay of The Foundry.

Architype Bayer

Architype Bayer is a geometric sans-serif typeface based upon the 1927 experimentation of Herbert Bayer. Bayer reacted to the Germanic use of capitalization for all nouns by abandoning uppercase. His new case combined characters based on the Carolingian minuscule with uppercase K rescaled to top-align on the mean line. The Bayer Architype typeface is one of a collection of several revivals of early twentieth century typographic experimentation designed by Freda Sack and David Quay of The Foundry.

Architype Schwitters

Architype Schwitters is a geometric sans-serif typeface based upon a 1927 phonetic alphabet designed by Kurt Schwitters (1887–1948). The digital revival, shown at right, was produced by Freda Sack and David Quay of The Foundry.

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Braggadocio (typeface)

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Century Gothic typeface

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Bookman (typeface) typeface

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Kabel (typeface) typeface

Kabel is a sans-serif typeface designed by German designer Rudolf Koch, and released by the Klingspor foundry from 1927 onwards.

Rudolf Koch German Type Designer & Calligrapher

Rudolf Koch was a German type designer. He was also a master of lettering, calligraphy, typography and illustration. Commonly known for his typefaces created for the Klingspor Type Foundry, his most widely used typefaces include Neuland and Kabel.

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Bulmer (typeface)

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Architype van der Leck

Architype van der Leck is a geometric sans-serif typeface based upon the 1941 typeface designed by Bart van der Leck for the Dutch magazine Flax, a journal of the De Stijl art movement.

Architype Van Doesburg

Architype Van Doesburg is a geometric sans-serif typeface based upon a 1919 alphabet designed by Theo van Doesburg, a cofounder of the De Stijl art movement. The digital revival shown at right was produced by Freda Sack and David Quay of The Foundry.

Tasse sans serif font

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New Alphabet typeface designed by Wim Crouwel

New Alphabet is a parametric typeface designed by Wim Crouwel, released in 1967. It embraced the limitations of the display technology that it was displayed on by only using horizontal and vertical strokes. This meant that some of the letters had little resemblance to the letters they were supposed to represent. New Alphabet was notably used on of Joy Divisions 1988 album Substance

Gridnik geometrical typeface

Gridnik is a geometrical typeface designed by Dutch graphic designer Wim Crouwel, in 1974. It is the digital version of the typewriter typeface Olivetti Politene.

Ludwig & Mayer was a German type foundry in Frankfurt am Main, Germany. Many important designers worked for the Ludwig and Mayer type foundry, including Heinrich Jost, Karlgeorg Hoefer, Helmut Matheis, and most notably Jakob Erbar, whose Erbar Book was one of the first geometric sans-serif typefaces, predating both Paul Renner's Futura and Rudolf Koch's Kabel by some five years. Starting in 1925, Ludwig & Mayer types were distributed in the United States by Continental Type Founders Association. When the foundry ceased operations in 1984, rights to the typefaces was transmitted to the Neufville Foundry.

Erbar (typeface) typeface

In typography, Erbar or Erbar-Grotesk is a sans-serif typeface in the geometric style, one of the first designs of this kind released as type. Designer Jakob Erbar's aim was to design a printing type which would be free of all individual characteristics, possess thoroughly legible letter forms, and be a purely typographic creation. His conclusion was that this could only work if the type form was developed from a fundamental element, the circle. Erbar-Grotesk was developed in stages; Erbar wrote that he had originally sketched out the design in 1914 but had been prevented from working on it due to the war. The original version of Erbar was released in 1926, following Erbar's "Phosphor" titling capitals of 1922 which are very similar in design.

References

International Standard Book Number Unique numeric book identifier

The International Standard Book Number (ISBN) is a numeric commercial book identifier which is intended to be unique. Publishers purchase ISBNs from an affiliate of the International ISBN Agency.