Ashok Todi | |
|---|---|
 Todi in 2013 | |
| Personal details | |
| Born | 17 September 1958 |
| Parent |
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| Alma mater | Bhawanipur College |
| Occupation | Industrialist (Lux Industries) |
Ashok Todi (born 1958) is an Indian industrialist, heading the Kolkata-based Lux Industries group, a Rs. 120-billion plus company which is the market leader in India of the inner wear garment segment. [1] [2] [3]
Ashok Todi was born into a Hindu Marwadi business family, the son of industrialist Giridhari Lal Todi.
Lux Industries Limited is an innerwear company of India with three brands in its portfolio - Lux Innerwear, GenX Style Inners, and ONN Premium Inners. [4] [ failed verification ] Lux Cozi is the main brand of Lux Industries Limited. The company launched a consumer coupon scheme in 1992 called "Mazedar Mauka". From 1 product, the company's product range has expanded to more than 150 products today.[ citation needed ] Ashok is:
Todi took over as the chairman of the company on 1 October 2007.[ citation needed ] By a quirk of fate, this was exactly the time when he became embroiled in the murder case.
Under Todi's leadership, Lux Industries Limited received the star export house award.[ citation needed ] In 2013, Lux was awarded Asia's Most Promising Brand [5] and Master Brand 2013. [6] [ failed verification ]
In September 2007, Todi became embroiled in a controversy regarding the death of Rizwanur Rahman, who was allegedly in a relationship with Todi's daughter, and by some accounts is said to have been secretly married to her. The case remains under investigation as of 2021. [7]
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