Binaca (breath spray)

Last updated
Binaca
Binaca (breath spray) logo.png
Product type Breath spray, dental floss
OwnerRanir, LLC
CountryUnited States
Website www.binaca.com

Binaca is an American brand of breath spray distributed by Ranir, LLC, a subsidiary of Perrigo. The sprays contain ethyl alcohol [1] and isobutane, the latter used as a propellant.

Contents

History

In 1971, Binaca promoted its breath freshener products by selling a recipe booklet titled The Antisocial Cookbook for $1, which contains 150 recipes "extolling the virtues of garlic, onions, cheese [...]" and other ingredients known to cause breath odors; the reasoning for this was that Binaca's breath products would "make you socially acceptable" after eating such dishes. [2]

In 1974, Binaca was estimated to be worth $5 million. [3] That year, Air Wick was acquired by Ciba-Geigy, and Binaca was moved into Air Wick's consumer products unit. [3] Playtex Products acquired the Binaca brand in 1998. [4]

Safety

Alcohol misuse

In October 1993, articles in The Boston Globe and The Tribune reported that children and teenagers were supposedly inhaling Binaca in order to induce intoxication. [5] [6] The administration of Los Osos Middle School in Los Osos, California, prohibited students from possessing Binaca, citing safety concerns. [6] Then-principal Greg Pruitt stated, "The kids were misusing it, spraying other kids and just horsing around. [...] Some years it's frogs and butterflies. One year it was Silly String. This year it was Binaca." [6] Some stores and pharmacies in the Los Osos and Boston areas began storing Binaca products behind the counter and refusing to sell them to minors. [6]

In the season 4 episode "The Opera" of television sitcom Seinfeld , Elaine sprays "Crazy" Joe Davola's face with Binaca.

Related Research Articles

<span class="mw-page-title-main">Cream of Wheat</span> Brand name of breakfast porridge

Cream of Wheat is an American brand of farina, a type of breakfast porridge mix made from wheat middlings. It looks similar to grits, but is smoother in texture since it is made with ground wheat kernels instead of ground corn. It was first manufactured in the United States in 1893 by wheat millers in Grand Forks, North Dakota and debuted at the 1893 World's Columbian Exposition in Chicago, Illinois.

<span class="mw-page-title-main">Crystal Pepsi</span> Clear cola by PepsiCo

Crystal Pepsi is a cola soft drink made by PepsiCo. It was initially released in the United States and Canada from 1992 to 1994. It was briefly sold in the United Kingdom and Australia.

Breath spray is a product sprayed into the mouth for the purpose of temporarily eliminating or at least covering up bad breath. The masking effect is short-term and reported to last for 4-6 hours. Breath sprays are occasionally advertised as being for smokers or those who dip tobacco, and occasionally to cover up the smell of cigarette/cigar smoking. Common flavours include cinnamon, spearmint and peppermint, as well as company-specific flavors, such as "Ice Mint", "Cool Mint" or "Supermint".

<span class="mw-page-title-main">Air freshener</span> Product used to mask odors

Air fresheners are products designed to reduce unwanted odors in indoor spaces, or to introduce pleasant fragrances, or both. They typically emit fragrance to mask odors, but may use other methods of action such as absorbing, bonding to, or chemically altering compounds in the air that produce smells, killing organisms that produce smells, or disrupting the sense of smell to reduce perception of unpleasant smells.

EB Games is an American computer and video games retailer. First established as an American company in 1977 by James Kim with a single electronics-focused location in the King of Prussia mall near Philadelphia, the company has grown into an international corporation. EB Games's parent company, GameStop, has its headquarters in Grapevine, Texas, a suburb of Dallas. When Electronics Boutique was an independent company, its headquarters was in West Goshen Township, Pennsylvania, near West Chester.

<span class="mw-page-title-main">1980 Pulitzer Prize</span>

The Pulitzer Prizes for 1980 were announced on April 14, 1980. A total of 1,550 entries were submitted for prizes in 19 categories of journalism and the arts. Finalists were chosen by expert juries in each category, and winners were then chosen by the 16-member Pulitzer Prize Board, presided over by Clayton Kirkpatrick. For the first time in the Prizes' history, juries were asked to name at least three finalists in each category, and the finalists were announced in addition to the winners. Each prize carried a $1,000 award, except for the Public Service prize, which came with a gold medal.

<span class="mw-page-title-main">Playtex</span> American feminine hygiene and baby care brand

Playtex is an American brand name for undergarments, baby products, gloves, feminine hygiene products, and sunscreen. The brand began in 1947 when International Latex Corporation (ILC) created a division named Playtex to produce and sell latex products. Playtex was the first to advertise undergarments on national television in 1955, written by Howard Shavelson at Ogilvy and Mather, and the first to show a woman wearing only a bra from the waist up in a commercial in 1977. They developed space suits for the Apollo program.

<span class="mw-page-title-main">Upside-down cake</span> Type of cake

An upside-down cake is a cake that is baked "upside-down" in a single pan, usually a skillet, with its toppings at the bottom of the pan. When removed from the oven, the finished upside-down preparation is flipped over and de-panned onto a serving plate, thus "righting" it, and serving it right-side up.

<span class="mw-page-title-main">Air Wick</span> American brand of air freshener

Air Wick is an American brand of air freshener owned by the British multinational company Reckitt. It was launched by creator Guy Paschal in 1943 in the United States, and is now sold worldwide.

<span class="mw-page-title-main">Carolyn Banks</span> American writer

Carolyn Banks is an American novelist, short-story writer, editor, and screenwriter residing in Bastrop, Texas.

<span class="mw-page-title-main">Pet, Inc.</span> Former American branded foods company

Pet, Inc. was an American company that was the first to commercially produce evaporated milk as a shelf-stable consumer product with its "PET Milk" brand. While evaporated milk was popular before refrigerators were common in homes, sales peaked in the 1950s and it is now a niche product used in baking and as a cooking ingredient.

FuncoLand was an American video game retailer based in Eden Prairie, Minnesota, that specialized in selling new and used video game software. It is considered the first major video game retailer to allow consumers to sell and trade used video games. The chain's parent company Funco Inc. was established in the home of David R. Pomije in 1988, initially as a leaser of video games to video stores, and then as a mail-order business specializing in used video games. Upon the success of this venture, Pomije moved Funco to a Minneapolis warehouse, and began opening FuncoLand retail outlets nationwide.

<span class="mw-page-title-main">Spam Museum</span> Museum in Minnesota, United States

The Spam Museum is an admission-free museum in Austin, Minnesota, dedicated to Spam, a brand of canned precooked meat products made by Hormel Foods Corporation. The museum tells the history of the Hormel company, the origin of Spam, and its place in world culture.

<span class="mw-page-title-main">Oscar Gardner</span> American boxer

Oscar Gardner was an American bantamweight and featherweight boxer known as the Omaha Kid. He was a top contender for the Featherweight Championship of the World and the Featherweight Champion of America, though he never won any awards or titles; many claim this was due to poor refereeing. Gardner was small but unusually strong, tough in the ring but "quiet, affable..., gifted with a winning personality, who made friends easily" when not boxing. During his career, he fought between 537 and 547 battles.

Acadia Pharmaceuticals Inc. is a biopharmaceutical company headquartered in Sorrento Valley, San Diego, California.

<span class="mw-page-title-main">1919 Harvard Crimson football team</span> American college football season

The 1919 Harvard Crimson football team was an American football team that represented Harvard University as an independent during the 1919 college football season. In their first season under head coach Bob Fisher, the Crimson compiled a 9–0–1 record, shut out seven of ten opponents, and outscored all opponents by a total of 229 to 19. The team was invited to play in the 1920 Rose Bowl and defeated Oregon, 7–6.

The 1894 Yale Bulldogs football team was an American football team that represented Yale University as an independent during the 1894 college football season. The team finished with a 16–0 record, shut out 13 of 16 opponents, and outscored all opponents by a total of 485 to 13. William Rhodes was the head coach, and Frank Hinkey was the team captain.

Austin Church (January 8, 1799 – August 7, 1879) was an American medical doctor and a pioneer of bicarbonate of soda manufacturing. He was a co-founder of the company that first developed the product in America from chemical compound salts. His company was the first to use the Arm & Hammer trademark to sell the product as a baking soda. He was a businessman involved with merchandising the soda product in a variety of uses from cooking and cleaning ingredients to health product supplements. As a philanthropist Church was involved with charities across the United States.

Lovelady Powell was an American actress and singer, best known for I Never Sang for My Father, The Possession of Joel Delaney and The Happy Hooker.

The 1993 Boston University Terriers football team was an American football team that represented Boston University as a member of the Yankee Conference during the 1993 NCAA Division I-AA football season. In their fourth season under head coach Dan Allen, the Terriers compiled a 12–1 record, won the Yankee Conference, lost to Idaho in the quarterfinals of the NCAA Division I-AA playoffs, and outscored by a total of 436 to 211.

References

  1. Taylor, Lawrence; Oberman, Steven (2005). Drunk Driving Defense (Sixth ed.). Aspen Publishers. p. 428. ISBN   978-0735554290.
  2. Moskowitz, Milton (April 16, 1971). "Inside Marketing". The Minneapolis Star . Minneapolis, Minnesota. p. 18A. Retrieved December 6, 2022 via Newspapers.com.
  3. 1 2 Lazarus, George (June 18, 1981). "Freshen up: New products planned under Binaca label". Austin American-Statesman . Austin, Texas. p. D12. Retrieved December 6, 2022 via Newspapers.com.
  4. Moore, Pamela L. (29 January 2001). "Playtex: Why No One Is Adopting This Baby" . BusinessWeek. p. 124 via Internet Archive.
  5. Hayes, Karen (October 10, 1993). "Binaca blast: Breath-spray sniffing by pupils in Pembroke scares parents, officials". The Boston Globe . Boston, Massachusetts. pp. South 1, South 6. Retrieved December 6, 2022 via Newspapers.com.
  6. 1 2 3 4 Dykstra Coy, Danna (October 13, 1993). "Campus outlaws Binaca". The Tribune . San Luis Obispo, California. Retrieved December 6, 2022 via Newspapers.com.