Blinds.com

Last updated
Blinds.com
Blindscom-logo-300x59.png
HeadquartersHouston, Texas,
United States
Area servedUnited States and Canada
Owner The Home Depot
Founder(s) Jay Steinfeld
Industry E-Commerce
URL www.blinds.com

Blinds.com is an e-commerce retailer of window blinds and window coverings. [1] Blinds.com was founded by Jay Steinfeld in 1993. [2]

Contents

Innovation

Blinds.com developed and released an augmented reality mobile shopping app for iOS (2011) and Android (2012) named "The Window Shopper" in an effort to enhance and personalize the window covering shopping experience. [3]

In response to demand for window coverings that could be installed quickly and easily, CMO Daniel Cotlar led a partnership with a manufacturing vendor to design a window shade that could be installed without tools or adhesive. This led to the company's patent-pending Instafit shade product. [4]

Awards

By 2006, the company was named #186 on the Internet Retailer Top 500 Guide as well as the 10th fastest-growing e-commerce company on the list. [5]

In 2009, Blinds.com was given the Marketer of the Year Award by the American Marketing Association, in recognition of its innovative marketing strategy. [6]

In January 2014, Blinds.com was acquired by The Home Depot. [7]

2012

Related Research Articles

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<span class="mw-page-title-main">Retail</span> Sale of goods and services from individuals or businesses to the end-user

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<span class="mw-page-title-main">Rakuten</span> Japanese e-commerce company

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<span class="mw-page-title-main">Online shopping</span> Form of electronic commerce

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Cyber Monday is a marketing term for e-commerce transactions on the Monday after Thanksgiving in the United States. It was created by retailers to encourage people to shop online. The term was coined by Ellen Davis of the National Retail Federation and Scott Silverman, and made its debut on November 28, 2005, in a Shop.org press release entitled "'Cyber Monday' Quickly Becoming One of the Biggest Online Shopping Days of the Year". Cyber Monday takes place the Monday after Thanksgiving; the date falls between November 26 and December 2, depending on the year.

Steve & Barry's was an American retail clothing chain, featuring casual clothing, footwear and accessories. By mid-2008, the chain operated 276 stores in 39 states. The company was headquartered in Port Washington, New York. The company liquidated all of its stores throughout 2008 and 2009.

<span class="mw-page-title-main">Moosejaw</span> Online and brick and mortar retailer specializing in outdoor recreation apparel

Moosejaw.com is an online and brick and mortar retailer specializing in outdoor recreation apparel and gear for snowboarding, rock climbing, hiking, and camping. The company was founded in 1992 by Bill Schulman, a teacher and summer camp director, and Robert Wolfe and David Jaffe, two longtime friends who chose to sell camping equipment instead of becoming wilderness guides. Moosejaw is known for its nonsensical marketing called "Moosejaw Madness".

eBay Enterprise

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<span class="mw-page-title-main">Omnichannel retail strategy</span> Business model

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References

  1. Deal of the Week: Houston online blinds retailer scooped up by national powerhouse; Ryan, Molly, Houston Business Journal; 2014-01-31
  2. "Jay Steinfeld - About". www.jaysteinfeld.com. Retrieved 2022-10-22.
  3. Blinds.com’s Stephanie Pertuit to Present on Augmented Reality Shopping App at 2012 Internet Retailer Mobile Marketing & Commerce Forum; PRWeb. 2012-10-05.
  4. "United States Patent Application: 0140086676". appft.uspto.gov. Archived from the original on 26 July 2014. Retrieved 26 January 2022.
  5. Houston's Blinds.com prospers on Web; Kaplan, David; Houston Chronicle; 2006-07-08
  6. "Blinds.com Named 2009 Marketer of the Year | AMA Houston". Archived from the original on 2014-08-11. Retrieved 2014-07-29. Subramanian, Shanthi, "Blinds.com Named 2009 Marketer of the Year". AMA Houston website. 2010-03-18.
  7. Kell, John, Home Depot Acquires Blinds.com; Wall Street Journal. 2014-01-23
  8. "Winners 2012 | Achievers 50 Most Engaged Workplaces™". Archived from the original on 2014-08-01. Retrieved 2014-07-29.
  9. Press Release; no further info
  10. "Winners of 101 Best and Brightest | Top Companies To Work For – The best companies to work for www.101bestandbrightest.com". Archived from the original on 2014-07-29. Retrieved 2014-07-29.
  11. "Blinds.com – The Houston Chronicle Top Workplaces 2011 -–Top Workplaces – Workplaces as reviewed by employees". www.topworkplaces.com. Archived from the original on 2012-05-15.
  12. Press Release no info
  13. Stevie Awards; no info