Broadcast clock

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Sample broadcast clock Broadcast Clock.png
Sample broadcast clock

A broadcast clock, format clock, or clockwheel is a template that displays a radio or television's hourly format in a graphical representation of a clock. Broadcast programming, especially radio, often follows an hourly pattern where certain segments such as news and commercials are repeated every hour at specific times. A broadcast clock displays these segments graphically which assist broadcasters in scheduling, [1] [2] [3] thereby avoiding dead air and preventing random program selections by on-air staff. [2]

References

  1. ↑ "Network clocks". Producer Resources. PRX . Retrieved 2018-01-18.
  2. 1 2 MacFarland, David T. (1997). Future radio programming strategies : cultivating listenership in the digital age (Second ed.). Hoboken: Taylor and Francis. ISBN   1136686851 . Retrieved 19 December 2017.
  3. ↑ "The Broadcast Clock". 99percentinvisible.org. 99% Invisible. Retrieved 19 December 2017.


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