Burrelles

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Burrelles was an American company that provided media relations planning, monitoring, and measurement services, before ceasing operations in 2024.

Contents

History

Founded in 1888 by Frank Burrelle and Robert Luce, BurrellesLuce, now Burrelles, was one of the leading media monitoring service providers in the United States. [1] This company's CEO was Charles Waggoner; Chairman of the Board was Robert C. Waggoner. Burrelles was headquartered in Florham Park, New Jersey, and had offices throughout the United States. [2]

Timeline

Products and services

Burrelles provides communications professionals with a connection to their media data. The company's suite of services includes media monitoring, media outreach, customized reporting, analytical research, publishing, data services, and professional services. [7]

References

  1. "Global Media Monitoring Tools Market Analysis". MarketResearch.biz. MarketResearch. 2019. Retrieved November 9, 2019.
  2. "About". Burrelles. 2014. Archived from the original on November 11, 2019.
  3. 1 2 3 4 5 6 7 8 9 10 11 "Company – History". Burrelles. 2014. Archived from the original on December 23, 2015.
  4. "BurrellesLuce Buys Cision U.S. Print Monitoring Accounts". BusinessWire.com. 2012. Retrieved November 9, 2019.
  5. "Burrelles Announces Rebrand". BusinessWire.com. 2019. Retrieved November 10, 2019.
  6. "Farewell". Burrelles. Retrieved October 11, 2024.
  7. "What We Do". Burrelles. 2019. Archived from the original on August 13, 2021.