CrunchLabs

Last updated
CrunchLabs LLC
FoundedMarch 30, 2022;3 years ago (2022-03-30)
Founder Mark Rober
Headquarters
Sunnyvale, California
,
U.S. [1]
Key people
Scott Lewers (CCO)
Website crunchlabs.com

CrunchLabs LLC is an educational technology company founded by American YouTuber and engineer Mark Rober in 2022. They create monthly educational build-box kits for children. [2] They also run Space Selfie.

History

Mark Rober, founder of CrunchLabs (pictured 2025) Mark Rober- Wide (cropped).png
Mark Rober, founder of CrunchLabs (pictured 2025)

CrunchLabs LLC was founded on March 30, 2022 [3] by Mark Rober. [4]

In November 2024, CrunchLabs announced Space Selfie, a service in which a satellite will display an user-uploaded photo, and a photo of the satellite will be taken over a specified location and sent to the user. The service is free to CrunchLabs subscribers. The satellite was launched from the Vandenberg Space Force Base, California on a SpaceX Falcon 9 rocket on January 14, 2025. [5] [6]

Rober announced in May 2025 his plans to bring the company to India. [2] Also in May 2025, a global licensing deal between CrunchLabs and Australian-owned toy company Moose Toys was announced. [7]

In June 2025, CrunchLabs hired Scott Lewers, the former Executive Vice-President of Content & Digital Strategy at Lionsgate Alternative, as chief content officer (CCO). [8] Also in June 2025, CrunchLabs began its partnership with children's YouTube franchise Toys and Colors, creating series across their YouTube channels. [9]

References

  1. "Imprint / Impressum". CrunchLabs. Retrieved July 1, 2025.
  2. 1 2 Nair, Prashant (May 5, 2025). "YouTube star Mark Rober unveils CrunchLabs blueprint for India, says 'Make in India is the only way' - CNBC TV18". CNBCTV18 . Retrieved July 1, 2025.
  3. "Crunchlabs LLC". OpenCorporates . March 30, 2022. Retrieved June 28, 2025.
  4. Hale, James (April 21, 2025). "Top 5 Branded Videos of the Week: MrBeast, Ryan Trahan, Mark Rober". Tubefilter . Retrieved July 1, 2025.
  5. Hawkins, Andrew J. (November 11, 2024). "You can take a selfie with the Earth using this YouTuber's satellite". The Verge. Retrieved July 1, 2025.
  6. Gray, Jeremy (May 27, 2025). "You Can Get a Free Selfie in Space Thanks to Mark Rober's $5M Satellite". PetaPixel. Retrieved July 1, 2025.
  7. "Moose Toys Rockets into a New Space; Signs Exclusive Global Partnership with CrunchLabs by Mark Rober, Kids' Favorite Engineering YouTuber and Former NASA Engineer". PR Newswire . May 6, 2025. Retrieved July 1, 2025.
  8. White, Peter (June 18, 2025). "Ex-Lionsgate & Discovery Exec Scott Lewers Joins Mark Rober's CrunchLabs As Chief Content Officer". Deadline . Retrieved July 1, 2025.
  9. ""Toys & Colors" Team Up With Mark Rober for Youtube Science Adventure - Señal News". Señal News. June 23, 2025. Retrieved July 1, 2025.