An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generally independent of the client; it may be an internal department or agency that provides an outside point of view to the effort of selling the client's products or services, or an outside firm. An agency can also handle overall marketing and branding strategies promotions for its clients, which may include sales as well.
Omnicom Group Inc. is an American global media, marketing and corporate communications holding company, headquartered in New York City.
DDB Worldwide Communications Group LLC, known internationally as DDB, is a worldwide marketing communications network. It is owned by Omnicom Group, one of the world's largest advertising holding companies. The international advertising networks Doyle Dane Bernbach and Needham Harper merged their worldwide agency operations to become DDB Needham in 1986. At that same time the owners of Doyle Dane Bernbach, Needham Harper and BBDO merged their shareholdings to form the US listed holding company Omnicom. In 1996, DDB Needham became known as DDB Worldwide.
TBWA Worldwide is an international advertising agency whose main headquarters are in Midtown Manhattan, New York City, United States.
BBDO is a worldwide advertising agency network, with its headquarters in New York City. The agency originated in 1891 with the George Batten Company, and in 1928, through a merger with Barton, Durstine & Osborn (BDO), the agency became Batten, Barton, Durstine & Osborn. With more than 15,000 employees at 289 offices in 81 countries, it is the largest of three global networks of agencies in the portfolio of Omnicom Group.
Publicis Groupe is a French multinational advertising and public relations company. One of the oldest and largest marketing and communications companies in the world, it is headquartered in Paris.
The Interpublic Group of Companies, Inc. (IPG) is an American publicly traded advertising company. The company consists of five major networks: FCB, IPG Mediabrands, McCann Worldgroup, MullenLowe Group, and Marketing Specialists, as well as several independent specialty agencies in the areas of public relations, sports marketing, talent representation, and healthcare. It is one of the "Big Four" agency companies, alongside WPP, Publicis and Omnicom. Phillippe Krakowsky became the company's CEO on January 1, 2021.
RPA is a full-service American advertising and marketing agency headquartered in Santa Monica, California. It was founded in 1986 by Gerry Rubin and Larry Postaer and currently employs more than 700 associates. The agency has regional offices in Portland, Denver, Dallas, Chicago, Atlanta, Boston and Moorestown, New Jersey.
Amrita Bakshi professionally known as Amrita Prakash is an Indian actress and model. She began her acting career when she was four years old, and has acted in both Bollywood and Malayalam films. She has since, been seen in a myriad of Bollywood Films, TVCs and television reality and fiction shows.
Steven Marrs is the founder, President and Managing Partner of OutEast Entertainment, an independent multimedia entertainment studio.
Siegel+Gale is a brand strategy and design company founded in 1969 by Alan Siegel and Robert Gale. David Srere and Howard Belk act as co-CEOs. Siegel+Gale is a part of the Brand Consulting Group, a division of Omnicom Group (NYSE-OMC). The firm is headquartered in New York City with offices in Los Angeles, San Francisco, London, Dubai, Shanghai, and Tokyo. It serves a wide range of corporate, non-profit, and government clients. Its corporate tagline is “Simple is smart.” Each year, they release a study called a "The World's Simplest Brands"
Sir John Christopher Powell is a British advertiser. He is the son of Air Vice-Marshal John Frederick Powell, OBE.
Rasna is a soft drink concentrate brand owned by Pioma Industries which is based in Ahmedabad, India. It was launched in mid-seventies but started gaining popularity in the eighties when the market was dominated by carbonated soft drinks like Thums up, Gold Spot and Limca. As of 2009, Rasna had a 93% market share in the soft drink concentrate market in India and as of 2011, the company had a turnover of ₹3.5 billion (US$44 million).
Aviva India is an Indian life assurance company. It is a joint venture between Aviva plc, a British assurance company, and Dabur Group, an Indian conglomerate. Aviva began operations in July 2002 as a joint venture with Dabur Group, one of India’s oldest business houses. As per the Indian insurance sector regulations, Aviva plc has a 49% stake, and Dabur has a 51% stake in the JV partnership.
Close-Up is an American brand of toothpaste launched in 1967 by Unilever as the first gel toothpaste. The brand is marketed worldwide by Unilever and licensed since 2003 to Church & Dwight for the North American market.
Atchyutani Gopala Krishnamurthy was an Indian advertising professional. He was chairman and managing director of Mudra Communications Limited, which he founded, from 1980 to 2003.
The proposed merger of Publicis and Omnicom was a proposed advertising industry merger between Publicis and Omnicom, announced on July 28, 2013. The resulting company would have been called Publicis Omnicom Group, and would have been the world's biggest advertising group with market capitalisation of $35.1 billion, pro-forma revenue of $22.7 billion, and more than 130,000 employees across the world. After the merger, Publicis Omnicom and WPP would have been the largest advertising groups in the world., followed at a distance by Dentsu and Interpublic Group of Companies. The Publicis and Omnicom chief executives heralded the proposed operation as a "merger of equals" saying that Publicis and Omnicom shareholders will each hold about 50 percent of the new group's equity. The group would have had head offices in Paris and New York.
Charles E. "Chuck" Brymer is an American businessman, marketing strategist, author, and former President and CEO of DDB Worldwide, an advertising agency.
OMD Worldwide is a media communications agency. It is a subsidiary of Omnicom Group and an Omnicom Media Group agency considered the holding company's "media specialist brand". Omnicom Media Group is the media services division of Omnicom Group. OMD is headquartered in New York City and its chief executive officer is George Manas.
Sandeep Goyal is an Indian businessperson, media entrepreneur and author. He is the founder and current chairman of the Mogae Group. He was also the founder-chairman and former JV partner of Dentsu in India and Middle East. At the end of April, 2021, he purchased a 100% stake in Rediffusion and Everest, two of India’s largest independent agencies, and took charge as Managing Director. He has been in the advertising, media and digital industry for over 37 years.
