Demandware

Last updated
Demandware
Founded2004;21 years ago (2004)
Founder Stephan Schambach
Wayne Whitcomb
DefunctJuly 11, 2016 (2016-07-11)
FateAcquired
Headquarters
United States  OOjs UI icon edit-ltr-progressive.svg
Services e-commerce, mobile commerce, software, SaaS, cloud computing
Parent Salesforce
Website Salesforce.com

Demandware was a cloud-based software technology company headquartered in Burlington, Massachusetts.

Contents

Founded in 2004, Demandware was acquired by Salesforce in 2016 for $2.8B, and became part of Salesforce Commerce Cloud. [1]

History

Demandware was founded in February 2004 by Stephan Schambach [2] to provide a hosted service to enable companies to develop and manage e-commerce websites. The service was launched in the first quarter of 2005. [2] Schambach previously founded the early e-commerce company Intershop in 1992. [2] Seed money for Demandware was provided by venture capital firms General Catalyst Partners and North Bridge Venture Partners. [3] [4]

2012 IPO

On March 15, 2012, Demandware began trading on the New York Stock Exchange, [5] [6] raising $88 million in its initial public offering of $16 per share. [3] Following its IPO, shares were up more than 50% from the IPO price by the next morning. [7] In November 2013, Demandware announced an underwritten registered public offering. [8]

Acquisition

On June 1, 2016, Salesforce signed a definitive agreement to acquire Demandware for $2.8 billion. [9] The acquisition was completed on July 11th, 2016. [9]

References

  1. ↑ "Demandware is Now the Salesforce Commerce Cloud". Salesforce.
  2. 1 2 3 Mike Ricciuti, “Start-up targets e-commerce on demand,” CNET, October 6, 2004.
  3. 1 2 Michael B. Farrell, “Patience pays off for investment firm,” Boston Globe , March 15, 2012.
  4. ↑ “Demandware Secures $12 Million in Series B Funding,” VCgate, February 15, 2006.
  5. ↑ Lynn Cowan, “New Vs. Old in IPO Action This Week,” The Wall Street Journal , March 12, 2012.
  6. ↑ Evelyn M. Rusli, “Yelp Prices Its Shares for Offering at $15,” The New York Times , March 2, 2012.
  7. ↑ Dan Gallagher, “Demandware shares jump more than 50% on IPO,” MarketWatch, March 15, 2012.
  8. ↑ “Demandware Announces Pricing of Public Offering Of Common Stock,” Business Wire, November 19, 2013.
  9. 1 2 Adhikari, Richard (2016-07-11). "Salesforce Wraps Up Demandware Acquisition". CRM Buyer. Retrieved 2025-04-07.
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