Deputy (company)

Last updated
Deputy
Company typePrivate
IndustryWorkforce management software
Founded2008
FounderAshik Ahmed, Steve Shelley
Headquarters
Sydney
,
Australia
Area served
Worldwide
Website www.deputy.com

Deputy is an Australian workforce management software company founded in 2008 by Ashik Ahmed and Steve Shelley. [1] The company develops scheduling and time-tracking software for workplaces that employ shift-based staff. [2]

Contents

History

Deputy was established in Sydney in 2008. Before founding the company, Ahmed had worked as chief technology officer at an aviation services business operated by Shelley. [3]

In 2017, Deputy raised US$25 million in a Series A funding round led by OpenView. [4]

In 2018, the company raised AUD 111 million in a Series B round backed by IVP and OpenView. [5] The investment was described by multiple publications as one of the largest Series B rounds for an Australian software company. [6]

In 2023, Silvija Martincevic was appointed chief executive officer, succeeding Ahmed. [7] [8]

In 2024, the Australian Financial Review and StartupDaily reported that Deputy had a valuation above USD 1 billion. [9] [10]

Products

Deputy's software includes employee scheduling and time and attendance features, along with integrations with payroll platforms such as Xero, MYOB, QuickBooks and ADP. [11]

In 2025, the company introduced a payroll product for shift-based businesses, as reported by Retail World Magazine. [12]

The company also publishes reports on employment and workplace trends. [13]

Reception

Deputy has been the subject of reporting in business and technology publications, including the Australian Financial Review, TechCrunch, StartupDaily, CRN Australia and Forbes Australia, which have covered its funding rounds, leadership changes, and valuation reports. [14] [15]

See also

References

  1. "Deputy raises AUD 111 million in largest Series B funding round in Australian history". Anthill Online. 2018-11-30. Retrieved 2025-11-22.
  2. "Deputy emerges as Australia's next major SaaS player". CRN Australia. 2024-03-03. Retrieved 2025-11-22.
  3. "Meet the female duo leading Australia's newest unicorn, Deputy". Forbes Australia. 2025-06-20. Retrieved 2025-11-22.
  4. "Deputy raises US$25 million in Series A round to redefine workforce management". Anthill Online. 2017-04-12. Retrieved 2025-11-22.
  5. Bushell-Embling, Dylan (2018-11-29). "Deputy raises $111m in Australia's largest Series B round". Technology Decisions. Retrieved 2025-11-22.
  6. "Deputy raises AUD 111 million in largest Series B funding round in Australian history". Anthill Online. 2018-11-30. Retrieved 2025-11-22.
  7. "Deputy co-founder passes the baton to new CEO". Australian Financial Review. 2023-02-07. Retrieved 2025-11-22.
  8. "Silvija Martincevic is Deputy's new CEO". TechCrunch. 2023-02-07. Retrieved 2025-11-22.
  9. "Australia has its first tech unicorn in two years". Australian Financial Review. 2024-03-14. Retrieved 2025-11-22.
  10. Thomsen, Simon (2024-03-19). "Casual worker management platform Deputy is back from the brink to become a shy unicorn". StartupDaily. Retrieved 2025-11-22.
  11. "Deputy emerges as Australia's next major SaaS player". CRN Australia. 2024-03-03. Retrieved 2025-11-22.
  12. "Deputy launches shift-based payroll". Retail World Magazine. 2025-06-19. Retrieved 2025-11-25.
  13. "New Deputy Report Reveals 2025 Workforce Trends". PR Newswire. 2025-03-06. Retrieved 2025-11-22.
  14. "Meet the female duo leading Australia's newest unicorn, Deputy". Forbes Australia. 2025-06-20. Retrieved 2025-11-22.
  15. "Deputy emerges as Australia's next major SaaS player". CRN Australia. 2024-03-03. Retrieved 2025-11-22.