Direct Action EquipmentDirect Action EquipmentDirect Action EquipmentHelikon-Tex EquipmentHelikon-Tex Equipment
Entire M is a Polish company based in Lower Silesia, operating globally, and specialising in the design and manufacture of military and outdoor apparel and gear. The company owns two brands, Helikon-Tex and Direct Action, and also distributes products from selected partner brands. Entire M brings over 40 years of experience in the industry[1][2].
Entire M was founded in 1983 by Grzegorz Mieszczak, initially focusing on the trade of military surplus equipment. Until November 2021, the company operated under the name Helikon-Tex. The current name, Entire, reflects the company’s end-to-end operational model, while the letter M references both the founder’s surname and the military industry from which the business originated[3].
In 1991, Entire M became the exclusive distributor of Morakniv knives in Poland. In 1998, the company established a logistics centre and office facilities in Miękinia, near Wrocław.
A year later, in 1999, Entire M launched its Research & Innovation Department, composed of field experts and professionals. This unit began designing solutions for both civilian outdoor and shooting enthusiasts, as well as professional tactical users[4].
Operations and Production
The company’s headquarters is located in Wrocław, while its logistics centre, product development team, and quality control department are based in Błonie, in the Miękinia municipality near Wrocław. Entire M also maintains branches in the United States and Taiwan.
As of 2023, Entire M employed an average of 314 people across its Polish facilities – an increase of 94 from the previous year. The total team exceeds 350 professionals, including military and tactical experts, designers, engineers, fashion buyers, seamstresses, and operations specialists.
The company is currently managed by Jędrzej Mieszczak (CEO), Piotr Mieszczak (Vice President), and Piotr Chrobot (Board Member).
Entire M operates in compliance with ISO 9001 and AQAP 2110 quality management systems, ensuring oversight at every stage of the production process.
Own Brands
Entire M zarządza dwiema markami:
Direct Action
Created to translate the real-world experience of special operations forces into tactical gear design.
Offers highly specialised equipment and apparel used by elite police units and NATO military forces.
The product range includes battle belts, medical kits, pouches, and tactical plate carriers.
With in-house sewing facilities in Poland, designers maintain full visibility and control over each stage of production.
Helikon-Tex
A tactical and outdoor clothing brand tailored to individuals who lead active lifestyles.
Combines military-grade functionality with contemporary design for shooters, bushcraft enthusiasts, outdoor adventurers, and urban users seeking tactical apparel.
The portfolio includes clothing, accessories, and specialist gear designed for experienced and demanding users.[4]
Entire M also distributes selected international brands:
Morakniv - Swedish knife manufacturer; Entire M has been the official distributor in Poland since 1991 (33 years of cooperation).
Wildo - Swedish camping gear company with 40+ years of experience; partnership spans 16 years.
Hultafors - Toolmaker with a 130-year tradition, renowned for axes and accessories; 5 years of cooperation.
Atwood Rope MFG - U.S.-based manufacturer (since 1985) of ropes and paracords for military and civilian use; 6 years of partnership.
ALTA Industries - U.S. producer of tactical knee and elbow protection with over 42 years of experience; products are entirely made in the USA; 9 years of collaboration.
Cooperation with Military Units
Polish GROM Special Forces Unit
In 2018, the elite GROM military unit selected the Direct Action SPITFIRE® Plate Carrier as part of its gear procurement process. The first batch was ordered in July, followed by another 100 sets in October. These included tactical belts with protective sleeves and a wide range of pouches and utility bags. The SPITFIRE plate carrier had already been introduced a year earlier as a new standard combat vest in the unit’s inventory[6][7].
Polish Special Forces Command (JWK)
Direct Action gear is used by special forces around the world. In public procurement procedure 37/2024, organised by Unit 4101 (Jednostka Wojskowa Komandosów – JWK) in Lubliniec, Entire M Sp. z o.o. was selected as a supplier in two product categories:
Task 5: Delivery of magnetic pouches (34 sets) - Direct Action Magnetic Shotgun Holder
Task 6: Delivery of rope bags (50 sets) - Direct Action Rope Bag
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