Eytan Elbaz

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Eytan Elbaz is an American entrepreneur and investor best known for co-founding, along with his brother Gil Elbaz and Adam Weissman, Applied Semantics (ASI), which would later become Google AdSense. He is an angel investor and founder of many Los Angeles companies, most notably Scopely, a mobile gaming startup. He is also the founder and Chairman of the Board of Render Media, a new-age digital media start up. [1]

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Education

Beginning in 1991, Eytan attended the University of California, Los Angeles, where he graduated with a Bachelor of Science in Computer Science and Engineering in 1995.[ citation needed ]

Career

After graduation, Elbaz worked in software sales for four years.[ citation needed ] In 1999, Elbaz co-founded Oingo, Inc in Santa Monica. Oingo launched at the Fall 1999 Internet World, and won the "Best of Show" Award in the category of Outstanding Internet Service. [2] Oingo launched AdSense in December 2000. [3] Oingo changed its name to Applied Semantics in 2001. [4] [5]

In April 2003, Applied Semantics was acquired by Google for US$102 million in a deal that included pre-IPO Google company stock. [6] [7] [8] [9] [10] As part of the acquisition deal, Elbaz, and over 40 members of the Applied Semantics team joined Google and became Google Santa Monica. [8] [ better source needed ] Elbaz served as Head of Domain Channel at Google from 2003 to 2007.[ citation needed ]

References

  1. ↑ Siegel, John (March 30, 2017). "How this entrepreneur co-founded two of LA's most successful startups — at the same time | Built In LA". Built In - Los Angeles (builtinla.com). Retrieved 2025-03-17.
  2. ↑ Hane, Paula J. (December 20, 1999). "Beyond Keyword Searching—Oingo and Simpli.com Introduce Meaning-Based Searching". Information Today .
  3. ↑ Oingo Inc. Launches AdSense; Meaning-Based Application Boosts Ad Click-Through Rates by Four Times Over Current Methods [ dead link ][ permanent dead link ]
  4. ↑ "Applied Semantics, Inc". Applied Semantics (appliedsemantics.com). 2001. This appears to be the first archive of the site's front page after the domain's acquisition, see "About the Company" inset on the page where it reads "...formerly Oingo, changed its name in May, 2001...". Archived from the original on 2001-05-30. Retrieved 2025-03-16.
  5. ↑ Sullivan, Danny (2003-04-23). "Google Buys Applied Semantics". Search Engine Watch . "Oingo (as Applied Semantics was formerly known — it changed names in 2001)...". Retrieved 2025-03-17.
  6. ↑ Hane, Paula J. (April 28, 2003). "Google Buys Applied Semantics". Information Today .
  7. ↑ Weintraub, Seth; Copeland, Michael V. "Google's next big thing? - Applied Semantics (1) - FORTUNE". CNN Business (then CNN Money). Retrieved 2025-03-17.
  8. 1 2 "Google Acquires Applied Semantics – News announcements – News from Google – Google". googlepress.blogspot.com. Retrieved 2025-03-17.
  9. ↑ "Google's 15 Biggest Acquisitions And What Happened To Them". Business Insider . Archived from the original on 2022-11-19.
  10. ↑ "Google Files $2.7B IPO, Exposes Applied Semantics Financials". socaltech.com. April 30, 2004.
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