Business Insider

Last updated

Business Insider
Business Insider Logo.png
Type of site
Online newspaper
Available inEnglish
Owner Axel Springer SE
Created by Kevin P. Ryan
Editor Henry Blodget
Parent Insider Inc.
Website BusinessInsider.com
Alexa rankIncrease2.svg 332 (August 2018) [1]
CommercialYes
LaunchedFebruary 2009;10 years ago (2009-02) in New York
Current statusActive

Business Insider is an American financial and business news website published by Insider Inc. It operates international editions in the UK, Australia, China, Germany, France, South Africa, [2] India, Italy, Indonesia, Japan, Malaysia, Netherlands, Northern Europe, Poland, Spain and Singapore. Several International editions are published in local languages: Chinese, Dutch, French, Italian, German, [3] Polish [4] and Japanese. [5] It is owned by the German publishing house, Axel Springer SE.

An online newspaper is the online version of a newspaper, either as a stand-alone publication or as the online version of a printed periodical.

Insider Inc., originally called Business Insider Inc., is an American online media company known for publishing the financial news website Business Insider and other news and media websites.

Contents

History

Business Insider was launched in 2007 and is based in New York City. Founded by DoubleClick's former CEO Kevin P. Ryan, Dwight Merriman, and Henry Blodget, [6] the publication is a brand of Silicon Alley Insider (began May 16, 2007) and Clusterstock (started March 20, 2008). [7] In addition to providing and analyzing business news, the site aggregates news stories on various subjects from around the web. It reported a profit for the first time ever in the 4th quarter of 2010. [8] In June 2012, it had 5.4 million unique visitors. [9] In 2015 Axel Springer SE acquired 88% of the stake in Business Insider Inc. for $343 million (€306 million). [10]

DoubleClick was a company acquired by Google in 2008 which developed and provided Internet ad serving services. Its clients included agencies, marketers and publishers who served businesses like Microsoft, General Motors, Coca-Cola, Motorola, L'Oréal, Palm, Apple, Visa, Nike, and Carlsberg among others.

Kevin P. Ryan is an American investor and entrepreneur who has founded several New York-based businesses, including Gilt Groupe, Business Insider and MongoDB. Ryan helped grow DoubleClick from 1996 to 2005, first as president and later as CEO. Ryan continues to found and invest in companies through AlleyCorp, a venture capital firm he founded with Dwight Merriman in 2008. He holds a B.A. from Yale University and an M.B.A. from INSEAD.

Dwight Merriman American businessman

Dwight Merriman is an American Internet executive and entrepreneur in New York City's Silicon Alley. Best known for co-founding DoubleClick with Kevin O'Connor and serving as its CTO for 10 years, Merriman currently serves as the Founder and Chairman of MongoDB Inc.

Business Insider also hosts industry conferences, such as IGNITION, [11] which explores the emerging business models of digital media. In January 2015, Business Insider launched BI Intelligence, [12] a subscription-based research service that provides data and analysis on the mobile, payments, eCommerce, social, and digital media industries. The site publishes numerous annual editorial franchises, such as the "Digital 100: The World's Most Valuable Private Tech Companies." [13]

Digital media

Digital media are any media that are encoded in machine-readable formats. Digital media can be created, viewed, distributed, modified and preserved on digital electronics devices.

Tech Insider

In July 2015, Business Insider began the technology website Tech Insider, with a staff of 40 people working primarily from the company's existing New York headquarters, but originally separated from the main Business Insider newsroom. [14] However, Tech Insider was eventually folded into the Business Insider website. [15]

Markets Insider

In October, 2016 [16] , Business Insider started Markets Insider as a joint venture with Finanzen.net, another Axel Springer company. The markets data site covers stocks and the macro economy, as well as other financial assets.[ citation needed ]

BI Sub-Saharan Africa

In January 2017, Business Insider announced that it would be launching a new Sub-Saharan site in partnership with Ringier Africa Digital Publishing. [17] [18] Henry Blodget––co-founder, CEO, and global Editor-in-Chief of Business Insider––said of the partnership, “Ringier ... is the ideal partner to help us bring to sub-saharan Africa [our] unique voice and attitude.” [19] Former Ventures Africa journalist David Adeleke is the editor for Business Insider SSA.[ citation needed ]

Ringier AG is a media group in Switzerland, founded in 1833 in Zofingen and based in Zürich. The current strategy is based not only on media but also on e-commerce and entertainment. It has a yearly income of approximately 940 million CHF and over 6,500 employees in sixteen countries.

Henry Blodget American equity research analyst

Henry McKelvey Blodget is an American businessman, investor and journalist.

CEO and staff background

Business Insider's CEO and Editor-In-Chief Henry Blodget is a Yale history graduate who previously worked on Wall Street until he was banned for life from the securities industry because of his violations of securities laws and subsequent civil trial, which ended with a $2 million fine plus a $2 million disgorgement and the permanent ban in 2003. [20] [21] Nicholas Carlson, whose past experiences include Internet.com and Gawker Media's Silicon Valley gossip blog, Valleywag , is Deputy Editor. Senior Editor Jim Edwards' previous position was Managing Editor at Adweek.[ citation needed ]

Reception

In January 2009, the Clusterstock section appeared in Time 's "Best 25 Financial Blogs," [22] and the Silicon Alley Insider section was listed in PC Magazine 's "Our Favorite Blogs 2009." [23] 2009 also saw Business Insider's selection as an official Webby honoree for Best Business Blog. [24]

In 2012, Business Insider was named to the Inc. 500. In 2013, the publication was once again nominated in the Blog-Business category at the Webby Awards. [25] In January 2014, The New York Times reported that Business Insider's web traffic was comparable to that of The Wall Street Journal . [26] In 2017, Digiday included imprint Insider as a candidate in two separate categories–"Best New Vertical" and "Best Use of Instagram"–at their annual Publishing Awards. [27]

The website has, however, faced criticism for what critics consider its clickbait-style headlines. [28] [29] [30] In 2013, The New Yorker criticized the website for prioritizing publishing speed over accuracy. [31] In 2018, the website received criticism from some media outlets after deleting a controversial column about Scarlett Johansson. [32] [33]

Related Research Articles

Dotdash Digital media company based in New York City

Dotdash is an American digital media company that publishes articles and videos about various subjects across categories including health, home, food, finance, tech, beauty, lifestyle, travel and education. It operates brands including Verywell, The Spruce, The Balance, Investopedia, Lifewire, Byrdie, MyDomaine, TripSavvy, Brides and ThoughtCo. The website competes with other online resource sites and encyclopedias. In August 2012, Dotdash became a property of IAC, owner of Ask.com and numerous other online brands, and its revenue is generated by advertising. Dotdash has offices in New York, San Francisco and Chicago.

<i>Mental Floss</i> American magazine

Mental Floss is an online magazine and its related American digital, print, and e-commerce media company focused on millennials. It is owned by Minute Media and based in New York City. mentalfloss.com, which presents facts, puzzles, and trivia with a humorous tone, draws 20.5 million unique users a month. Its YouTube channel produces three weekly series and has 1.3 million subscribers. In October 2015, Mental Floss teamed with the National Geographic Channel for its first televised special, Brain Surgery Live with mental_floss, the first brain surgery ever broadcast live.

HuffPost is an American news and opinion website and blog, with localized and international editions. The magazine is edited from a liberal political perspective. It was founded in 2005 by Andrew Breitbart, Arianna Huffington, Kenneth Lerer and Jonah Peretti. The site offers news, satire, blogs, and original content and covers politics, business, entertainment, environment, technology, popular media, lifestyle, culture, comedy, healthy living, women's interests, and local news.

Axel Springer SE large multimedia company in Europe

Axel Springer SE is a German digital publishing house which is the largest in Europe, with numerous multimedia news brands, such as Bild, Die Welt, and Fakt and more than 15,000 employees. It generated total revenues of about €3.3 billion and an EBITDA of €559 million in the financial year 2015. The digital media activities contribute more than 60% to its revenues and nearly 70% to its EBITDA. Axel Springer’s business is divided into three segments: paid models, marketing models, and classified ad models.

<i>Complex</i> (magazine) magazine

Complex is an American New York-based media platform for youth culture which was founded as a bi-monthly magazine by fashion designer Marc (Ecko) Milecofsky. Complex reports on trends in style, pop culture, music, sports and sneakers with a focus on streetwear, sneaker culture, hip hop, and graphic art. Complex reached over 90 million unique users per month in 2013, across its owned and operated and partner sites, socials and YouTube channels. The magazine ceased publication with the December 2016/January 2017 issue.

Digital Trends high-tech lifestyle, technology news and information website

Digital Trends is a technology news, lifestyle, and information website that publishes news, reviews, guides, how-to articles, descriptive videos and podcasts about technology and consumer electronics products. With offices in Portland, Oregon, and New York City, Digital Trends is operated by Designtechnica Corp., a media company that also publishes Digital Trends Español, a Spanish-language version of the site, and men's lifestyle site The Manual.

Daniel Roth (writer) American writer

Daniel Roth is the editor in chief at LinkedIn. He has been called the "most powerful" editor in business journalism.

<i>The Verge</i> American technology news and media network operated by Vox Media

The Verge is an American technology news and media network operated by Vox Media. The network publishes news items, long-form feature stories, guidebooks, product reviews, and podcasts.

Vox Media, Inc. is an American digital media company based in Washington, D.C. and New York City. The company was founded in July 2005 as SportsBlogs Inc. by Jerome Armstrong, Tyler Bleszinski, and Markos Moulitsas, and was rebranded as Vox Media in 2011. The company operates additional offices in San Francisco, Chicago, Los Angeles, Austin, and London. In June 2010, the network featured over 300 sites with over 400 paid writers. In September 2018, Comscore ranked Vox Media as the 30th-most popular media company among users from the United States.

<i>The Daily Dot</i> Digital media company covering Internet culture, based in Austin, Texas

The Daily Dot is a digital media company covering Internet culture and life on the web. Founded by Nicholas White in 2011, The Daily Dot is headquartered in Austin, Texas.

Nowness is a digital video channel that was launched in 2010 by its founder Jefferson Hack as a brand of LVMH Moët Hennessy Louis Vuitton SE. In May 2017, Modern Dazed, a new joint venture between China's leading luxury publisher Modern Media and the UK's Dazed Media, acquired a majority stake in Nowness. Nowness on average posts three videos each week.

Mic (media company) American internet and media company

Mic is an American internet and media company based in New York City that caters to millennials. Originally known as PolicyMic, it rose to prominence after its on-the-ground coverage of the Tunisian Revolution in 2011. In April 2014, the company reached 19 million unique monthly visitors. On November 29, 2018, Mic laid off the majority of their staff—60 to 70 people—after Facebook canceled a deal to publish a news video series.

Inverse is an American digital media company covering topics such as technology, science, and culture for a millennial audience.

Highsnobiety is a German-based streetwear blog, media brand and production agency launched in 2005 by David Fischer. It covers trends and news in fashion, art, music, and culture and is located in Berlin with additional offices in London and New York employing a total of around 100 employees. Its first print issue was Summer 2010. Highsnobiety receives around 500 million impressions per month including social media; its main website receives 8 million unique visits a month.

Fatherly is a digital lifestyle brand that provides news, expert advice, product recommendations and other resources for parents. The company was founded in 2015 and is based in New York City.

Digiday is an online trade magazine for online media founded in 2008 by Nick Friese. It is headquartered in New York City, with offices in London and Tokyo.

Ian Bell is co-founder of technology news and reviews site Digital Trends and men’s lifestyle site The Manual, both owned by the privately held Designtechnica, where he serves as CEO. In 2017 he was named a finalist for EY’s Entrepreneur of the Year award. Prior to founding Digital Trends, Bell held positions at Intel, Lockheed Martin, and The Ostler Group, a strategic marketing firm. He is a member of YPO, a global network of young chief executives.

References

  1. "Businessinsider.com Site Info". Alexa Internet . Retrieved August 7, 2018.
  2. "Welcome, Business Insider South Africa". Business Insider. Retrieved February 27, 2018.
  3. "Business Insider Germany launches". www.axelspringer.de. Axel Springer. November 4, 2015. Retrieved November 18, 2016.
  4. "Business Insider Launches in Poland". www.axelspringer.de. Axel Springer. May 11, 2015. Retrieved November 18, 2016.
  5. "Welcome, Business Insider Japan!". January 16, 2017. Retrieved July 15, 2017.
  6. "Leading Digital Publisher Axel Springer Acquires Business Insider". September 29, 2015. Retrieved September 29, 2015.
  7. "Welcome To Business Insider". Business Insider. April 23, 2013. Archived from the original on April 23, 2013. Retrieved November 18, 2016.
  8. "Business Insider Turns A$2,127 Profit On $4.8 Million in Revenue". TechCrunch . March 7, 2011.
  9. Hagey, Keach (July 29, 2012). "Henry Blodget's Second Act". The Wall Street Journal. Retrieved November 9, 2015.
  10. Spangler, Todd (September 29, 2015). "Germany's Axel Springer Buys Business Insider in $343 Million Deal". Variety. Retrieved July 20, 2018.
  11. "IGNITION 2012". Business Insider.
  12. "BI Intelligence". Business Insider.
  13. "Digital 100: The World's Most Valuable Private Tech Companies". Business Insider. November 2012.
  14. "Business Insider Broadens Ambitions With New Tech Site". The Wall Street Journal . July 27, 2015.
  15. Mullin, Benjamin (December 14, 2017). "Business Insider Inc. Drops 'Business' From Its Name as Company Broadens Coverage, Distribution". The Wall Street Journal. Retrieved July 20, 2018.
  16. Alpert, Lukas I. "Business Insider Launches Markets Data Site With Help From Axel Springer". WSJ. Retrieved August 1, 2019.
  17. Roddy Salazar (January 23, 2017). "Welcome Business Insider Sub-Saharan Africa!". Yahoo News UK. Retrieved January 25, 2017.
  18. "Ringier Launches Business Insider Sub Saharan Africa". Africa Newsroom. January 20, 2017. Retrieved January 25, 2017.
  19. Chris O'Shea (January 20, 2017). "Business Insider Launches Sub-Saharan Site". AdWeek. Retrieved January 25, 2017.
  20. "The Securities and Exchange Commission, NASD and the New York Stock Exchange Permanently Bar Henry Blodget From the Securities Industry and Require $4 Million Payment" (Press release). U.S. Securities and Exchange Commission. April 28, 2003.
  21. "Factual allegations as submitted by SEC". SEC.
  22. McIntyre, Douglas A.; Allen, Ashley C. (January 22, 2009). "Best 25 Financial Blogs". TIME . New York. Retrieved June 1, 2010.
  23. "Our Favorite Blogs 2009". PC Magazine. New York. November 23, 2009. Archived from the original on June 6, 2011. Retrieved June 1, 2010.
  24. "Blog-Business: Official Honoree". Webby Awards.
  25. "Business Insider | The Webby Awards" . Retrieved February 9, 2017.
  26. Carr, David (January 26, 2014). "Ezra Klein Is Joining Vox Media as Web Journalism Asserts Itself". The New York Times . Archived from the original on February 16, 2015. Retrieved December 26, 2014.
  27. Awards, Digiday (February 7, 2017). "Business Insider's social-first Insider is up for Best New Vertical for this year's Digiday Publishing Awards – Digiday". Digiday . Retrieved February 9, 2017.
  28. Hagey, Keach (July 29, 2012). "Henry Blodget's Second Act". Wall Street Journal. Retrieved August 13, 2015.
  29. Ha, Anthony (May 22, 2012). "Business Insider's Henry Blodget Defends Linkbait, Slideshows, And Aggregation". TechCrunch . AOL. Retrieved January 23, 2016.
  30. Bershidsky, Leonid (September 29, 2015). "Can Business Insider Make Money?". Bloomberg News . Retrieved January 23, 2016.
  31. Auletta, Ken (April 8, 2013). "Business Outsider". The New Yorker. Condé Nast. Retrieved January 23, 2016.
  32. "Waving the white flag in Scarlett Johansson flap". SFChronicle.com. July 13, 2018. Retrieved July 13, 2018.
  33. Singal, Jesse. "Business Insider Retracted a Bad Piece — and Set a Terrible Precedent". Daily Intelligencer. Retrieved July 13, 2018.