Five Roses Flour is a Canadian brand of flour originally established and owned by the Lake of the Woods Milling Company in 1888. In 1954, the Five Roses brand with the Lake of the Woods Milling Company were taken over by Ogilvie Flour Mills. [1] ADM bought the company in 1994, and the Five Roses brand was sold to The J.M. Smucker Company in 2006. [2]
The Farine Five Roses sign is a feature of the Montreal skyline, first erected above the Ogilvie flour mill in 1948. [3] The sign faced uncertainty when the Five Roses brand was sold in 2006, as ADM still owned the mill and had little interest in promoting a brand it no longer owned. However, Smucker has spent nearly a million dollars to maintain the sign and keep it lit. [4] The sign was designated by the Montreal borough of Ville-Marie as a protected architectural feature in 2020. [5]
The Five Roses Cook Book was first published in 1913 by Lake of the Woods Milling Company. It is the longest-running recipe collection from a Canadian flour company. [6] The cookbook features Five Roses flour. In 2003, a version of the 1967 edition was produced with an introduction outlining the cookbook's history written by Elizabeth Driver, a food historian who has written extensively on cookbooks. The original edition had recipes submitted by women in a contest run by the Lake of the Woods Milling Company and cost approximately 40 cents. [7]
A cookbook or cookery book is a kitchen reference containing recipes.
Betty Crocker is a brand and fictional character used in advertising campaigns for food and recipes. The character was created by the Washburn-Crosby Company in 1921 to give a personalized response to consumer product questions. In 1954, General Mills introduced the red spoon logo with her signature, placing it on Gold Medal flour, Bisquick, and cake-mix packages. A portrait of Betty Crocker appears on printed advertisements, product packaging, and cookbooks.
Macaroni and cheese is a dish of macaroni and a cheese sauce, most commonly cheddar sauce.
The J.M. Smucker Company, also known as Smuckers, is an American manufacturer of food and beverage products. Headquartered in Orrville, Ohio, the company was founded in 1897 as a maker of apple butter. J.M. Smucker currently has three major business units: consumer foods, pet foods, and coffee. Its flagship brand, Smucker's, produces fruit preserves, peanut butter, syrups, frozen crustless sandwiches, and ice cream toppings.
The Pillsbury Company is a US-based company that was one of the world's largest cake manufacturers and producers of grain and other foodstuffs until it was bought by General Mills in 2001. Antitrust law required General Mills to sell off some of the products, so the company kept the rights to refrigerated and frozen Pillsbury branded products, while dry baking products and frosting were sold to the Orrville, Ohio–based Smucker company under license. Brynwood Partners agreed to purchase Pillsbury's dry baking and frosting assets from Smuckers for $375 million in July 2018. In September 2018, the sale was completed along with other brands including Martha White and Hungry Jack.
Martha White is an American brand of flour, cornmeal, cornbread mixes, cake mixes, muffin mixes, and similar products.
The Red River Cereal is a porridge, or hot cereal, made with a blend of cracked wheat, rye, and brown flaxseeds that was first created in 1924 in Manitoba, Canada and patented in 1929. In July 2022, Arva Flour Mill announced it had acquired the brand from a subsidiary of J.M. Smucker Co.
Crisco is an American brand of shortening that is produced by B&G Foods. Introduced in June 1911 by Procter & Gamble, it was the first shortening to be made entirely of vegetable oil, originally cottonseed oil. Additional products marketed under the Crisco brand include a cooking spray, various olive oils, and other cooking oils, including canola, corn, peanut, sunflower, and blended oils.
Eagle Family Foods Group LLC, doing business as Eagle Foods, is an American food company based in Cleveland, Ohio that is owned by private equity firm Kelso & Company. The company was founded in 2015 by Paul Smucker Wagstaff after acquiring ownership of the Borden canned milk brands.
The King Arthur Baking Company, formerly the King Arthur Flour Company, is an American supplier of flour, ingredients, baking mixes, cookbooks, and baked goods. It also runs two baking schools, one at its Norwich, Vermont bakery and the other in Burlington, Washington.
The Betty Crocker Cookbook is a cookbook written by staff at General Mills, the holders of the Betty Crocker trademark. The persona of Betty Crocker was invented by the Washburn-Crosby Company as a feminine "face" for the company's public relations. Early editions of the cookbook were ostensibly written by the character herself.
Maple Leaf Mills Silos was one of two silo or grain elevator complexes that were built in the area between Spadina Quay and Maple Leaf Quay, on Toronto Harbour, in Toronto, Ontario, Canada. It was one of three "monumental" silo complexes that dominated the city's waterfront.
Potato doughnuts, sometimes called a Spudnut, are a type of doughnut, typically sweet, made with either mashed potatoes or potato starch instead of flour, the most common ingredient used for doughnut dough. Potato doughnuts tend to be lighter than all-flour doughnuts, and are prepared in a similar way as other doughnuts. A chain of Spudnut Shops was established across the United States in the 1930s before declining to a few dozen more recently. Fried ube dough is also eaten in East Asia, including the world's most expensive doughnut, the Golden Cristal Ube, which cost $100 each. Much like flour doughnuts, potato doughnuts are often eaten with coffee.
The Lake of the Woods Milling Company Limited was a milling company that operated a flour mill in Keewatin, Ontario for 79 years. At the height of its production, it was possibly the largest flour mill in the British Commonwealth.
Margo Oliver was a Canadian cookery expert. She was the food editor of Weekend Magazine and wrote a number of cookbooks as well as articles on the subject of cooking.
Robin Hood Flour is a brand of flour made by the Horizon Milling division of Cargill. The brand is marketed to the food service and industrial section by Horizon Milling and the consumer retail sector by The J.M. Smucker Company.
Captain William Watson Ogilvie, commanded a division of the Royal Montreal Cavalry during the Fenian Raids. He and his two brothers, Alexander and John, are remembered for their pioneering work in the Canadian milling trade and as pioneers and believers in the success of the Canadian West.
A baking mix is a mixed formulation of ingredients used for the cooking of baked goods. Baking mixes may be commercially manufactured or homemade. Baking mixes that cater to particular dietary needs, such as vegan, gluten-free, or kosher baking mixes, can be bought in many places.
Marthe Miral was a fictional Francophone author or "house name" created by the Maple Leaf Milling Company Limited to market cookbooks to a French-speaking Canadian audience during the Great Depression. "Anna Lee Scott" was the Anglophone version of the author created by the flour company to market cookbooks, "home study" courses, hospitality and etiquette manuals to Canadian women in print and through newspaper and radio advertising. According to Elizabeth Driver, the following individuals published under the Anna Lee Scott/Marthe Miral pseudonyms: Katherine Caldwell Bayley, Grace Barbara Gray, Ethel Whitham, Mary Adams, Helen Gagen, and Sally Henry.