Natural Balance Pet Foods

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Natural Balance Pet Foods, Inc.
Type Subsidiary
Industry Food
Founded1989;33 years ago (1989)
FounderDick Van Patten
Headquarters Burbank, CA, United States
Area served
Worldwide
Products Dog food, cat food
OwnerNexus Capital Management LP
Website naturalbalanceinc.com

Dick Van Patten's Natural Balance Pet Foods is an American pet food manufacturer with its headquarters located in Burbank, Los Angeles, California. [1] Established in 1989 by actor Dick Van Patten, the company markets itself as "Food For a Lifetime" and promotes itself as having "the finest food you can buy for your pet." A subsidiary of Big Heart Pet Brands, it was previously owned by the J.M. Smucker Company until February 2021, when it was sold to Nexus Capital Management LP.

History

Natural Balance began in 1989 when Van Patten was a guest on John Davidson's show. Van Patten had lunch with the show's band drummer, Joey Herrick, [2] who rescued dogs and cats. Van Patten told him when he was a kid he had snakes, alligators, and other animals. The drummer and Van Patten had an idea of making a health food for dogs. At the time, Van Patten played tennis with a veterinarian and she said the best quality food should have no filler, no wheat, no corn, no soy, and no by-products.

Many of Natural Balance's dry formulas maintain this initial ingredient list; others, such as the dog food rolls, include wheat flour and sugar. As of 2014, the food rolls have been reformulated to not contain wheat flour and instead utilize brown rice.

Initially Natural Balance lost money, until the brand was picked up by Petco and featured in more than 625 stores.[ citation needed ]

On May 22, 2013, Natural Balance merged with Del Monte Foods, maker of pet foods such as Kibbles 'n Bits, Meow Mix and Milo's Kitchen. In March 2015 The J.M. Smucker Company purchased Natural Balance Pet Foods and the Big Heart Pet Brands from Del Monte. [3]

Products

The product line includes L.I.D. Limited Ingredient Diets, Original Ultra Whole Body Health, Vegetarian, and Wild Pursuit high protein diets.

Pet food formulas

Natural Balance has a large variety of both dog and cat formulas in dry, treats, rolls, or canned form, including:

Zoological formulas

Natural Balance was a member of Association of Zoos and Aquariums and has created zoological products that are formulated specifically for carnivores in zoos and wild animal parks and not sold to the general public. These foods were developed by Director of Zoological Product Research and Development Dr. Martin R. Dinnes, a founding member of the American College of Zoological Medicine.

Natural Balance's zoological formulas were used by, among others, Big Cat Rescue, [4] Tippi Hedren's Shambala Preserve, Toledo Zoo, San Diego Zoo, San Diego Zoo Safari Park and SeaWorld. [5]

Programs

Natural Balance is the official dog food of the United States Bureau of Alcohol, Tobacco, Firearms and Explosives Arson Investigation and Explosives Detection Canines. [6]

Honoring Service Dogs

Natural Balance partnered with the Petco Foundation to raise money to honor service dogs across America. The organizations aspire to raise $1 million to honor guide dogs and military service dogs across America. Natural Balance and Petco are working to build a National Monument for Military Working Dogs, which will be dedicated at Lackland Air Force Base in San Antonio, Texas, in 2013. [7]

Recalls

Natural Balance was one of the brands involved in the 2007 Melamine-Contaminated Pet Food Recalls. On April 16, 2007, the company informed the FDA that they had received complaints from consumers regarding a select amount of Venison & Brown Rice Dry Dog Food and Venison & Green Pea Dry Cat Food. Some animals were reported to have vomited and a few experienced kidney failures. [8] Natural Balance immediately issued a voluntary recall for all its Venison dog products and its dry Venison cat food after lab results showed that some of the products contained trace amounts of melamine. The source of melamine was believed to be from rice protein concentrate.

On April 27, 2007, Natural Balance issued a second recall for three canned dog food and one canned cat food. Like the first recall, the contaminants were melamine in rice protein concentrates. As with the venison based formulas, rice protein concentrate was not on the list of ingredients of the four products. This time, Natural Balance claimed that their canned food manufacturer American Nutrition, Inc (ANI) added the rice protein concentrate without their knowledge or consent, calling it a "manufacturing deviation". [9] In response, ANI issued a press release denying any deliberate or intentionally wrongful conduct, claiming that "customers specifically required rice-based formulations". [10] Along with Natural Balance, other pet food organizations such as Blue Buffalo and Menu Foods were affected by the contaminated products and issued recalls.

Additionally, in July 2007, a small lot of certain Natural Balance canned pet foods were recalled after it was determined that they may have been involved in a large-scale Botulism outbreak, associated with its producer Castleberry's Food Company. No illnesses were reported with the pet food. [11]

As a result of the 2007 recalls, the company built an ISO 17025-accredited laboratory to proactively test each production run of their products for nine different toxins before shipping the food to retailers. [12]

On July 3, 2020, J.M. Smucker announced a voluntary recall of a single lot of Natural Balance Ultra Premium Chicken & Chicken Liver Paté Formula cat food upon discovering elevated levels of choline chloride after receiving complaints from cat owners whose pets had become sick after eating it. The company did not publicly divulge details as to which symptoms the affected cats had developed, but warned in its announcement that "Ingesting impacted product may cause nausea with excessive salivation, constricted pupils and poor vision, diarrhea or vomiting to more severe symptoms including difficulty walking, muscle shaking, tremors, irregular heartbeat, difficulty breathing, possible cardiac or respiratory failure and, in extreme situations, death." [13] [14]

Related Research Articles

Dog food Food intended for consumption by dogs usually made from meat

Dog food is food specifically formulated and intended for consumption by dogs and other related canines. Dogs are considered to be omnivores with a carnivorous bias. They have the sharp, pointed teeth and shorter gastrointestinal tracts of carnivores, better suited for the consumption of meat than of vegetable substances, yet also have ten genes that are responsible for starch and glucose digestion, as well as the ability to produce amylase, an enzyme that functions to break down carbohydrates into simple sugars - something that carnivores lack. Dogs evolved the ability living alongside humans in agricultural societies, as they managed on scrap leftovers from humans.

Melamine Chemical compound

Melamine is an organic compound with the formula C3H6N6. This white solid is a trimer of cyanamide, with a 1,3,5-triazine skeleton. Like cyanamide, it contains 67% nitrogen by mass, and its derivatives have fire retardant properties due to its release of nitrogen gas when burned or charred. Melamine can be combined with formaldehyde and other agents to produce melamine resins. Such resins are characteristically durable thermosetting plastic used in high pressure decorative laminates such as Formica, melamine dinnerware, laminate flooring, and dry erase boards. Melamine foam is used as insulation, soundproofing material and in polymeric cleaning products, such as Magic Eraser.

Cat food Food for consumption by cats

Cat food is food for consumption by cats. Cats have specific requirements for their dietary nutrients. Certain nutrients, including many vitamins and amino acids, are degraded by the temperatures, pressures and chemical treatments used during manufacture, and hence must be added after manufacture to avoid nutritional deficiency.

Raw feeding is the practice of feeding domestic dogs, cats and other animals a diet consisting primarily of uncooked meat, edible bones, and organs. The ingredients used to formulate raw diets can vary. Some pet owners choose to make home-made raw diets to feed their animals but commercial raw food diets are also available.

Gravy Train (dog food)

Gravy Train is an American brand of dog food, currently owned by the J.M. Smucker Company after it acquired Big Heart Pet Brands in 2015.

Science Diet

Science Diet is a brand of cat and dog foods marketed by Hill's Pet Nutrition, Inc.. In the United Kingdom, Science Diet is known as Science Plan.

Pet food Animal feed for pets.

Pet food is animal feed intended for consumption by pets. Typically sold in pet stores and supermarkets, it is usually specific to the type of animal, such as dog food or cat food. Most meat used for animals is a byproduct of the human food industry, and is not regarded as "human grade".

Hills Pet Nutrition Pet food company

Hill's Pet Nutrition, Inc., marketed simply as "Hills", is an American pet food company that produces dog and cat foods. The company is a subsidiary of Colgate-Palmolive.

Kibbles n Bits

Kibbles 'n Bits is a brand name of dog food currently owned by The J.M. Smucker Company since it acquired its previous owner, Big Heart Pet Brands, in 2015.

The Nutro Company, Inc., a subsidiary company of Mars Incorporated, is the developer and manufacturer of the Max, Wholesome Essentials, Ultra, Wild Frontier, and Crave brands of dog and cat food, as well as Greenies dental treats. The company is headquartered in Franklin, Tennessee, USA.

In processed animal foods, a filler is an ingredient added to provide dietary fiber, bulk or some other non-nutritive purpose.

Beginning in March 2007, there was a widespread recall of many brands of cat and dog foods due to contamination with melamine and cyanuric acid. The recalls in North America, Europe, and South Africa came in response to reports of kidney failure in pets. Initially, the recalls were associated with the consumption of mostly wet pet foods made with wheat gluten from a single Chinese company. After more than three weeks of complaints from consumers, the recall began voluntarily with the Canadian company Menu Foods on 16 March 2007, when a company test showed sickness and death in some of the test animals. Soon after, there were numerous media reports of animal deaths as a result of kidney failure. In the following weeks, several other companies who received the contaminated wheat gluten also voluntarily recalled dozens of pet food brands. One month after the initial recall, contaminated rice protein from a different source in China was also identified as being associated with kidney failure in pets in the United States, while contaminated corn gluten was associated with kidney failure with pets in South Africa. As a result of investigating the 2007 pet food recalls, a broader Chinese protein export contamination investigation unfolded, raising concerns about the safety of the human food supply.

This timeline of the 2007 pet food recalls documents how events related to the 2007 pet food recalls unfolded. Several contaminated Chinese vegetable proteins were used by pet food makers in North America, Europe and South Africa, leading to kidney failure in animals fed the contaminated food. Both the centralization of the pet food industry and the speed and manner of the industry and government response became the subjects of critical discussion.

In China, the adulteration and contamination of several food and feed ingredients with inexpensive melamine and other compounds, such as cyanuric acid, ammeline and ammelide, are common practice. These adulterants can be used to inflate the apparent protein content of products, so that inexpensive ingredients can pass for more expensive, concentrated proteins. Melamine by itself has not been thought to be very toxic to animals or humans except possibly in very high concentrations, but the combination of melamine and cyanuric acid has been implicated in kidney failure. Reports that cyanuric acid may be an independently and potentially widely used adulterant in China have heightened concerns for both animal and human health.

In 2007 a series of product recalls and import bans were imposed by the product safety institutions of the United States, Canada, the European Union, Australia and New Zealand against products manufactured in and exported from the mainland of the People's Republic of China (PRC) because of numerous alleged consumer safety issues. The many product recalls within the year led Consumer Reports and other observers to dub 2007 "The Year of the Recall.”

Dr. Ali Haghighi is a biochemist with Natural Balance Pet Foods in Pacoima, California. Dr. Haghighi received his Ph.D. in biochemistry at Cleveland State University.

Natures Variety

Nature's Variety is a pet food company, wholly owned by Barcelona, Spain–based Agrolimen. With manufacturing facilities in Lincoln, Nebraska, and headquarters in St. Louis, Missouri, Nature's Variety specializes in natural, raw, and grain-free foods for dogs and cats, including dry kibble and canned varieties.

National Guide Dog Month is a celebration of the work of guide dogs in the United States as a way to raise awareness, appreciation and support for guide dog schools across the United States. It was established in 2008, as a fundraising drive to benefit non-profit guide dog organizations accredited by the International Guide Dog Federation. It is observed during the month of September.

SmartPak is a business headquartered in Plymouth, Massachusetts. SmartPak was founded in 1999 by two Harvard Business School graduates, founders Becky Minard, and her husband Paal Gisholt. SmartPak provides custom-packed nutritional supplements in daily-dose packages for horses and dogs. In addition to its patented feeding system that provides convenient administration of supplements and medications, SmartPak has since expanded into selling equestrian apparel and gear, and added products for dogs, including dog supplies.

As in the human practice of veganism, vegan dog foods are those formulated with the exclusion of ingredients that contain or were processed with any part of an animal, or any animal byproduct. Vegan dog food may incorporate the use of fruits, vegetables, cereals, legumes including soya, nuts, vegetable oils, as well as any other non-animal based foods. The omnivorous domestic canine has evolved to metabolize carbohydrates and thrive on a diet lower in protein. A vegan diet is nutritionally adequate for dogs if properly formulated and balanced. Dogs can also thrive on a vegetarian diet.

References

  1. "Contact Us Archived 2013-01-29 at the Wayback Machine ." Natural Balance Pet Foods. Retrieved on February 3, 2010.
  2. "The dog days of Dick Van Patten - The Globe and Mail".
  3. "The J. M. Smucker Company Completes Acquisition of Big Heart Pet Brands". The J.M. Smucker Company. March 23, 2015.
  4. Big Cat Rescue testimonial
  5. NB Zoological formulas
  6. ATF contracts with Natural Balance
  7. Natural Balance Website
  8. Information on Natural Balance - FDA update
  9. FDA Firm Press Release
  10. American Nutrition, Inc. Responds to Criticism
  11. FDA News Release July 21, 2007
  12. Natural Balance: Safety Testing
  13. Natural Balance 'Information' Page (archived July 7, 2020)
  14. FDA Recall July 3, 2020