Gerber Singles was a failed product from 1974 by Gerber, a maker of baby food. It was food in glass jars targeted to college students and adults living on their own for the first time. [1] One marketing tag line was "We were good for you then, we're good for you now." [2] According to Business Insider , Gerber believed that there was a market for single serving, ready to eat foods similar to ready-made baby food. Hoping that college students and other adults would purchase such foods if they were not labeled as "baby food", Gerber developed the Singles product. The fatal flaw and the reason the product flopped is that "packages of meat mush didn't exactly scream 'cool' to young singles." [3]
Nestlé S.A. is a Swiss multinational food and drink processing conglomerate corporation headquartered in Vevey, Switzerland. It has been the largest publicly held food company in the world, measured by revenue and other metrics, since 2014. It ranked No. 64 on the Fortune Global 500 in 2017. In 2023, the company was ranked 50th in the Forbes Global 2000.
After 7 is an American R&B group founded in 1987 by brothers Melvin and Kevon Edmonds, and their friend Keith Mitchell. The Edmonds brothers are the older siblings of pop/R&B singer-songwriter and record producer Kenneth "Babyface" Edmonds, who named the group and helped them get a record deal with Virgin Records in 1988. After 7 released their platinum-selling self-titled debut album in 1989, which spawned three singles "Heat of the Moment", "Ready or Not" and "Can't Stop". "Ready or Not" and "Can't Stop" were No. 1 R&B hits and top 10 hits on the Billboard Hot 100. Their second album Takin' My Time, released in 1992, also went platinum and contained the R&B hit medley "Baby, I'm for Real/Natural High". After 7's Gold-selling 1995 album Reflections was their last album before the group disbanded in 1997. The album included the R&B hit "'Til You Do Me Right. Years later the group resumed touring with Jason Edmonds, son of Melvin Edmonds, replacing his father. Melvin rejoined the group for their successful 2016 comeback album Timeless, which featured 3 adult R&B top 10 hits "Runnin' Out", "I Want You" and "Let Me Know".
Applebee's Restaurants LLC. is an American company that develops, franchises, and operates the Applebee's Neighborhood Grill + Bar restaurant chain. The Applebee's concept focuses on casual dining, with mainstream American dishes such as salads, chicken, burgers, and "riblets".
The Keebler Company is an American cookie and former cracker manufacturer. Founded in 1853, it has produced numerous baked snacks, advertised with the Keebler Elves. Keebler had marketed its brands such as Cheez-It, Chips Deluxe, Club Crackers, E.L. Fudge Cookies, Famous Amos, Fudge Shoppe Cookies, Murray cookies, Austin, Plantation, Vienna Fingers, Town House Crackers, Wheatables, Sandie's Shortbread, Pizzarias Pizza Chips, Chachos and Zesta Crackers, among others. Keebler slogans have included "Uncommonly Good" and "a little elfin magic goes a long way". Tom Shutter and Leo Burnett wrote the familiar jingle.
Ann Turner Cook was an American educator and mystery novelist who was best known as the model for the familiar Gerber Baby artwork, seen on baby food packages of the Gerber Products Company.
Baby food is any soft, easily consumed food other than breastmilk or infant formula that is made specifically for human babies between six months and two years old. The food comes in many varieties and flavors that are purchased ready-made from producers, or it may be table food eaten by the family that has been mashed or otherwise broken down.
The Arch Deluxe was a hamburger sold by the international fast food restaurant chain McDonald's in 1996 and marketed specifically to adults. Despite having the largest advertising and promotional budget in fast food history at the time, it was soon discontinued after failing to become popular. It is considered one of the most expensive product flops of all time.
The Gerber Baby is the trademark logo of the Gerber Products Company, an American purveyor of baby food and baby products. Drawn by artist Dorothy Hope Smith, the Gerber Baby was modeled after Ann Turner Cook (1926–2022).
Hamburger Helper is a packaged food product manufactured by Eagle Foods. As boxed, it consists of a dried carbohydrate, with powdered seasonings contained in a packet. The consumer is meant to combine the contents of the box with browned ground beef ("hamburger"), water, and, with some varieties, milk to create a complete one-dish meal.
President's Choice or PC is a line of grocery products and services offered by the Canada-based Loblaw Companies Ltd.
Goldfish is a brand of fish-shaped cracker with a small imprint of an eye and a smile manufactured by Pepperidge Farm, which is a division of the Campbell Soup Company. The brand's current marketing and product packaging incorporate this feature of the product: "The Snack That Smiles Back! Goldfish!", reinforced by Finn, the smiling goldfish mascot with sunglasses. The product is marketed as a "baked snack cracker" on the label with various flavors and varieties.
A brand ambassador is a person paid by an organization or company to represent its brand in a positive light, helping to increase brand awareness and sales. The brand ambassador is meant to embody the corporate identity in appearance, demeanor, values and ethics. The key element of brand ambassadors is their ability to use promotional strategies that will strengthen the customer-product-service relationship, influence a large audience to buy and consume more.
A food court is generally an indoor plaza or common area within a facility that is contiguous with the counters of multiple food vendors and provides a common area for self-serve dinner. It can also be a public dining area in front of a cafe or diner.
The McDonald's Deluxe line was a series of sandwiches introduced in the early to mid 1990s and marketed by McDonald's with the intent of capturing the adult fast food consumer market, presented as a more sophisticated burger for adult tastes. The sandwiches sold poorly and the entire line was discontinued on August 18, 2000. The Deluxe series was a marketing disaster and is now considered to be one of the most expensive flops in McDonald's history.
Frank Daniel Gerber was an American manufacturer of baby food.
Tiger Brands Limited is a South African packaged goods company. In addition to the company's South African operations, Tiger Brands has direct and indirect interests in international food businesses in Chile, Zimbabwe, Mozambique, Nigeria, Kenya, Lesotho and Cameroon. Tiger Brands is South Africa's largest food company.
Advertisements in schools is a controversial issue that is debated in the United States. Naming rights of sports stadiums and fields, sponsorship of sports teams, placement of signage, vending machine product selection and placement, and free products that children can take home or keep at school are all prominent forms of advertisements in schools.
Gerber Products Company is an American purveyor of baby food and baby products headquartered in Fremont, Michigan. Gerber Products Company is a subsidiary of Nestlé.
The epic flop is one of the most frequently referenced brand failures of all time.(subscription required)