The Good Design exhibition series was an industrial design program organized by the Museum of Modern Art (MoMA) in New York, in cooperation with the Merchandise Mart in Chicago, held between 1950 and 1955. No awards were granted to designers whose work was put on view in these exhibitions, despite misinformation suggesting otherwise.
The exhibition series Good Design was spearheaded by Edgar Kaufmann, Jr., [1] who was then director of the Industrial Design Department of MOMA. Predecessors to this series were two other exhibition series on modernist design, including a series that began with Useful Objects Under $5 (later the maximum price climbed to $10 and eventually $100), the other a series of international design competitions. [2] An agreement to launch the Good Design exhibition series was struck between Rene d'Harnoncourt, director of MoMA, and Wallace O. Ollman, general manager of the Merchandise Mart. [3] Good Design had five editions:
The Museum of Modern Art developed a circular Good Design tag, designed by Morton and Millie Goldsholl of Chicago, which manufacturers of products chosen for exhibition could use in advertising and sales. Critic Michael Kimmelman of the New York Times called this tag a "version of the Good Housekeeping Seal of Approval", and compared it to efforts of similar institutions like V&A in the UK or Bauhaus in Germany in promoting modernist design. [2]
Since 1996, the Good Design award selection has been organized by the Chicago Athenaeum. [12] [13]
MoMA has staged retrospective exhibitions called What Was Good Design [14] (2011) and The Value of Good Design [15] (2019). [2]
The Japan Institute of Design Promotion also sponsors an annual Good Design Award which is unrelated to the American award.
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The Museum of Modern Art (MoMA) is an art museum located in Midtown Manhattan, New York City, on 53rd Street between Fifth and Sixth Avenues. The institution was conceived in 1929 by Abby Aldrich Rockefeller, Lillie P. Bliss, and Mary Quinn Sullivan. Initially located in the Heckscher Building on Fifth Avenue, it opened just days after the Wall Street Crash. The museum, America's first devoted exclusively to modern art, was led by A. Conger Goodyear as president and Abby Rockefeller as treasurer, with Alfred H. Barr Jr. as its first director. Under Barr's leadership, the museum's collection rapidly expanded, beginning with an inaugural exhibition of works by European modernists. Despite financial challenges, including opposition from John D. Rockefeller Jr., the museum moved to several temporary locations in its early years, and John D. Rockefeller Jr. eventually donated the land for its permanent site.
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Good Design Award or Good Design Awards can refer to:
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