HomeToGo

Last updated

HomeToGo
HTG
ISIN LU2290523658
Founded2014
FounderPatrick Andrae, Wolfgang Heigl, Nils Regge
HeadquartersBerlin, Germany
Key people
Dr. Patrick Andrae (CEO), Wolfgang Heigl (CSO), Valentin Gruber (COO), Steffen Schneider (CFO)
RevenueBooking Revenues: EUR €259.7 million (2024) IFRS Revenues: EUR €212.3 million (2024)
Number of employees
1500+
Subsidiaries Agriturismo.it, AMIVAC, Atraveo, Casamundo, CaseVacanza.it, e-domizil, EscapadaRural, Feries, GetAway, Interhome, Kraushaar, Kurz Mal Weg, Kurzurlaub, SECRA, Smoobu, timwork, Tripping.com, Wimdu
Website hometogo.de

HomeToGo is a Berlin-based company that combines a B2B Software & tech-enabled Service segment, HomeToGo_PRO, with an AI-powered B2C marketplace. [1] [2] [3] HomeToGo operates in 30 countries across Europe, North America, South America, Australia, and the Asia-Pacific region. [4] [5] [6]

Contents

History

HomeToGo was founded in Berlin, Germany, in 2014 by Patrick Andrae, Wolfgang Heigl, and Nils Regge. [7] [8] Heigl had previously founded the flight search engine Swoodoo, which was later acquired by Kayak, [9] while Regge had founded Casamundo, a vacation rental company that was also acquired by HomeToGo. [10] [11] The company's initial focus was on building a large-scale vacation rental search platform by aggregating listings from various providers. [12]

In 2017, the company evolved into a marketplace offering direct bookings on its platform. [13]

In 2018, HomeToGo made a series of acquisitions, including vacation home portals Wimdu and Casamundo, and later tripping.com, a U.S.-based vacation rental search engine. [14] The company also acquired Agriturismo.it and CaseVacanza.it in Italy and EscapadaRural in Spain. [15]

In September 2021, HomeToGo went public on the Frankfurt Stock Exchange through the company's shell Lakestar SPAC I. [16] The listing valued HomeToGo at €1.2 billion and generated approximately €250 million in new capital. [17]

In 2021, HomeToGo acquired the SaaS provider Smoobu. [18]

In 2022, HomeToGo expanded its operations in France through the acquisition of the vacation rental business unit of Groupe Seloger, including brands such as AMIVAC. [19] [20] Amivac is a French vacation rental platform founded in 2002. It connects travelers with private and professional property owners and operates on a subscription-based model without charging booking fees to guests. The platform receives about six million visits annually and offers rental listings in France and other countries. [21] [22]

HomeToGo also acquired e-domizil and atraveo, as well as the travel tech provider, SECRA in 2022. [23] [24]

In 2023, HomeToGo launched its AI-powered travel planner, AI Mode, which uses generative AI to offer personalized vacation rental recommendations. [25] Following the launch of a beta-version of the Chatbot AI Sunny, HomeToGo released plans in 2024 to develop an artificial intelligence travel assistant - Super AI Sunny - as part of its vision to become a fully AI-driven marketplace. [26]

In 2024, HomeToGo acquired a 51% majority stake in KMW Reisen and Super Urlaub, including the brands Kurz Mal Weg and Kurzurlaub, which specialize in thematic short-trip travel bundles. [27] [28]

In 2025, HomeToGo announced its acquisition of Interhome, Europe’s second-largest vacation rental management company, from Migros. [29] With this transaction, HomeToGo_PRO became the company’s largest business segment, marking a strategic shift of the HomeToGo Group towards a B2B focus. [30] [31]

Overview

HomeToGo operates two segments: Its Marketplace and HomeToGo_PRO. HomeToGo_PRO is a business-to-business (B2B) segment offering software and services for property managers and vacation rental providers. [32] In 2020, it launched services for managing listings across platforms, rebranding to HomeToGo_PRO in December 2023, offering subscriptions and services for the vacation rental supply side. [33]

The HomeToGo Marketplace is an AI-powered business-to-consumer (B2C) platform that provides access to the world’s largest selection of vacation rentals through its websites and apps, allowing users to search and book properties. HomeToGo earns revenue from booking commissions as well as direct bookings. [34] [35]

Product

On the company's websites and apps, users can search through more than 20 million vacation home listings from over 60,000 different providers using various search criteria such as destination, travel dates, price, or amenities. [36] In many cases, the selected accommodation can be booked directly through HomeToGo. [37]

Vacation rental providers and third-party companies have the opportunity to market their vacation rentals via HomeToGo, [38] with HomeToGo acting as an intermediary. HomeToGo receives a market dependent commission for bookings or generated traffic.

In 2023, HomeToGo launched its AI-powered travel planner, AI Mode, which uses generative AI to offer personalized vacation rental recommendations. [39]

In 2024, HomeToGo launched AI Sunny, its AI-powered travel assistant. [40]

In 2025, HomeToGo launched AI Filter, its AI-powered search filter. [40] In addition, the company offers AI features integrated directly into its platform such as Smart AI Reviews, AI-summarized reviews from trusted guests, and Smart AI Offer Summaries, AI-summarized offer descriptions. [41]

References

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  2. Moore, Cortney (11 February 2021). "Travel report identifies top searched destinations for summer 2021". Fox News. Retrieved 21 October 2024.
  3. "HomeToGo previews end-to-end travel journey AI companion, Super AI Sunny, and announces enhancements in collaboration with Google Cloud's Vertex AI". markets.businessinsider.com. 17 September 2024. Retrieved 21 October 2024.
  4. Schechner, Sam (14 October 2020). "Google Was a Godsend for These Companies. Now It's a Rival" . Retrieved 21 October 2024.
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  8. O'Hear, Steve (15 April 2016). "HomeToGo, the metasearch engine for holiday rentals, raises $20M". TechCrunch. Retrieved 21 October 2024.
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  11. "#EXKLUSIV Entlassungen beim HomeToGo-Ableger Casamundo und bei eGym". deutsche-startups.de (in German). 7 April 2020. Retrieved 21 October 2024.
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  15. "Hometogo strebt an die Börse – Start-up auf Weg zum nächsten deutschen Einhorn". Frankfurter Allgemeine Zeitung (in German). 16 July 2021. p. 21.
  16. "Europe's IPO market roars back to life but where are the SPACs?". The Times of India. 27 September 2021. ISSN   0971-8257 . Retrieved 21 October 2024.
  17. Busvine, Douglas (4 June 2021). "Lakestar SPAC to acquire HomeToGo in first German deal of its kind". Reuters. Retrieved 21 October 2024.
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  19. "SeLoger Sells Off Its Vacation Rentals Brand AMIVAC To HomeToGo | Online Marketplaces". www.onlinemarketplaces.com. 10 January 2022. Retrieved 21 October 2024.
  20. "HomeToGo fully acquires vacation rental tech provider SECRA". www.phocuswire.com. Retrieved 21 October 2024.
  21. Paviet-Salomon, Octave (15 December 2017). "Amivac : The French website for holiday rentals between individuals". Swikly. Retrieved 28 November 2025.
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  23. Schaal, Dennis (31 March 2022). "HomeToGo Buys E-Domizil for $45 Million In Homes Strategy Shift". Skift. Retrieved 21 October 2024.
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  25. "HomeToGo previews end-to-end travel journey AI companion, Super AI Sunny, and announces enhancements in collaboration with Google Cloud's Vertex AI". markets.businessinsider.com. 17 September 2024. Retrieved 21 October 2024.
  26. Dawes, Justin (30 May 2024). "Expedia, Kayak, HomeToGo: The AI Travel Race For Booking Platforms". Skift. Retrieved 21 October 2024.
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  30. "HomeToGo's Interhome acquisition to complete this week". ShortTermRentalz. 27 August 2025. Retrieved 28 November 2025.
  31. "HomeToGo successfully closes landmark acquisition of Interhome". Investor Relations. HomeToGo (Press release). 27 August 2025. Retrieved 28 November 2025.
  32. EQS (12 December 2023). "HomeToGo Announces Key Strategic Updates at its Capital Markets Day 2023, Including New B2B Business Segment And Vision To Build A Fully AI-Powered Marketplace | MarketScreener". www.marketscreener.com. Retrieved 28 November 2025.
  33. "HomeToGo reports strong Booking and IFRS Revenues growth for H1/24, improves profitability in the HomeToGo_PRO segment and achieves strong increase in Free Cash Flow". wallstreetONLINE (in German). 13 August 2024. Retrieved 29 October 2024.
  34. O'Hear, Steve (15 April 2016). "HomeToGo, the metasearch engine for holiday rentals, raises $20M". TechCrunch. Retrieved 29 October 2024.
  35. Gode, Solveig (1 February 2020). "Diese Startups machen das Buchen von Reisen einfacher und günstiger". Business Insider (in German). Retrieved 29 October 2024.
  36. Föhr, Hagen (8 October 2024). "HomeToGo - Informationen, Angebote und Erfahrungen". reiseuhu.de (in German). Retrieved 28 November 2025.
  37. "Hometogo: $1bn value based on booking commissions and software revenues | Rental Scale-Up by PriceLabs". 20 July 2021. Retrieved 28 November 2025.
  38. magazin, manager (15 July 2021). "Hometogo: Ferienhaus-Marktplatz erreicht Milliardenbewertung via Spac-Börsengang". www.manager-magazin.de (in German). Retrieved 28 November 2025.
  39. "HomeToGo Debuts AI Mode in Beta for US and UK Users | Rental Scale-Up by PriceLabs". 20 July 2023. Retrieved 28 November 2025.
  40. 1 2 "HomeToGo launches AI Filter". www.phocuswire.com. Retrieved 28 November 2025.
  41. "Generative AI check-in: HomeToGo on integrating artificial intelligence across its platform". www.phocuswire.com. Retrieved 28 November 2025.