 | |
| Industry | Cannabis home goods |
|---|---|
| Founded | 2019 in Canada March 11, 2021 in the United States |
| Founder | Seth Rogen Evan Goldberg Michael Mohr |
Area served | Canada United States (initially California) |
| Products | Cannabis home goods |
| Website | www www |
Houseplant is a cannabis company co-founded by Canadian-American actor and comedian Seth Rogen, American-Canadian businessman Michael Mohr, and Canadian-American screenwriter Evan Goldberg.
Initially launched in Canada in 2019, [1] Rogen announced the company's March 11 expansion into the United States starting in California via his Twitter account on March 1, 2021. The announcement was popular enough for Houseplant's United States website to crash due to increased traffic. [2]
In January 2023, Houseplant partnered with Airbnb, to offer a three-night stay at a weed-friendly house that included meeting Seth Rogen. [3]
Rogen looked at "hundreds" of cannabis strains before choosing three for the initial launch. The strains Diablo Wind, Pink Moon, and Pancake Ice were named after weather systems in reference to the strains found in his 2008 film Pineapple Express . In addition, Houseplant also sells vinyl mixtapes that correspond to and are meant to be played under the effects of the initial three-strain line. [4] Houseplant's name is derived from the company's sale of both home goods, such as ashtrays and ceramics, under the "Housegoods" name (house) and cannabis products (plant). According to Nerdist, Rogen has not mentioned the source of the cannabis nor his professional relationship with the growers. [5]
The company also sales various home accessories, such as elaborate ashtrays, table lighters, planters, turn tables, and record collections. [3] [6] [7] [8]
High Times is an American monthly magazine that advocates the legalization of cannabis as well as other counterculture ideas. The magazine was founded in 1974 by Tom Forcade. The magazine had its own book publishing division, High Times Books, and its own record label, High Times Records.
Seth Aaron Rogen is a Canadian actor, comedian and filmmaker. Originally a stand-up comedian in Vancouver, he moved to Los Angeles for a part in Judd Apatow's series Freaks and Geeks in 1999, and got a part on Apatow's sitcom Undeclared in 2001, which also hired him as a writer. Rogen landed a job as a staff writer on the final season of Da Ali G Show (2004), for which the writing team was nominated for a Primetime Emmy Award for Outstanding Writing for a Variety Series. Apatow subsequently guided him toward a film career.
Evan D. Goldberg is a Canadian filmmaker and comedian. He has collaborated with his childhood friend Seth Rogen on a variety of films, including Superbad, Pineapple Express, This Is the End, The Interview, Sausage Party, Good Boys and Teenage Mutant Ninja Turtles: Mutant Mayhem.
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Gilbert Anthony Milam Jr., better known by his stage name Berner, is an American rapper and entrepreneur signed to Wiz Khalifa's Taylor Gang Entertainment. He has released over 40 albums, several of which have charted on Billboard's "Top R&B/Hip-Hop Albums" chart. As an entrepreneur, he created the Cookies brand of cannabis products and clothing wear that formed out of San Francisco in the early 2010s. The company has grown to include dozens of dispensaries across the United States and abroad, along with multiple clothing stores.
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In Thailand, cannabis, known by the name Ganja has recently had new laws passed through. Cannabis that has less than 0.2% THC, referred to as industrial hemp in USA, was legalised on 9 June 2022. Medicinal cannabis, with no THC restrictions, was made legal in 2018 but required patients to obtain a prescription from a medical practitioner. Recreational cannabis is still illegal according to Thai law.
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