Plot
Archie Arnold has been in love with his best friend Amelia Brown since childhood, but has never been able to work up the courage to confess his feelings. Starting their final term of upper sixth at Heathbrook Academy, Archie prepares to finally declare his love for Amelia; his plans however, are interrupted by the arrival of American transfer student Billy Walsh who the entire student body, including Amelia and excluding Archie, is immediately smitten by.
Billy is instantly popular, becoming an A-star student and captain of both the swim and rugby team. Archie grows exceedingly jealous at his accomplishments, as well as how quick Amelia is to fall head over heels in love with him.
Lilly and George, Archie's parents, are also close friends with Rupert, Amelia's father. During an evening the two families spend together, the couple encourage Rupert to take a chance at love again after the death of his wife Jules, who passed from sickness when Amelia was still young. They reveal to Rupert that after having been on the brink of divorce for years, they received help from a man called the "Love Doctor" to fall back in love, happier than ever. Amelia, overhearing this conversation, begs Archie to find the Love Doctor's phone number, believing he may help with her feelings for Billy.
Out of jealousy, Archie at first refuses to help. However, after an argument with Amelia leads her to be upset at him, he gives in and procures the number from his parents' contacts as an apology. She happily forgives him; later, Archie switches the number for his own, and begins the pretence of being the "Love Doctor" with the help of his second mobile phone and a face-tuning app.
After overhearing popular girl Amber gossiping about her in the school bathrooms, Amelia is prompted to make herself over, switching her trousers and ponytail for short skirts, pigtails and lip-gloss. While failing to make her intended impression on Billy, a public altercation she has with Amber catches his attention and he asks Amelia out on a date. Archie, under the guise of being the Love Doctor, sabotages her with bad advice which she wordlessly heeds. Billy, put off by her rude behaviour, leaves the date early and states he has no interest in her anymore.
Devastated, Amelia makes a public apology via the school intercoms. She and Billy begin a relationship. Archie decides to accept that his feelings for Amelia will remain unrequited, and begins to distance himself from her.
The class graduates. Amelia begins to reflect on her relationship with Archie and realises where her true feelings lie. On the night of Heathbrook's June Ball, rather than being escorted by Billy, she escapes through her bedroom window and instead bikes to Archie's home to profess her love and ask him to go to the ball with him. Ecstatic, he accepts; however, as he is getting dressed, Amelia sends a text to the Love Doctor that sounds off a notification on his phone. Putting two and two together, Amelia confronts Archie and how his actions damaged both her relationship with Billy and her reputation among their classmates. She leaves for the ball on her own.
Amelia and Billy reconcile, agreeing to break up but remain friends. Meanwhile, Archie desperately takes off after Amelia, but upon arriving at the school is intercepted by the swim team who beat him up and string him upside down from a flagpole. He is saved by Billy, who kindly encourages him to go after Amelia.
Running onstage, Archie interrupts the ball to steal the microphone and give an impromptu speech. He makes peace with Billy, gains the approval of his classmates, and apologises to Amelia. As Archie declares his love for her, they share a kiss and begin to slow-dance.
