Small businesses are types of corporations, partnerships, or sole proprietorships which have a small number of employees and/or less annual revenue than a regular-sized business or corporation. Businesses are defined as "small" in terms of being able to apply for government support and qualify for preferential tax policy. The qualifications vary depending on the country and industry. Small businesses range from fifteen employees under the Australian Fair Work Act 2009, fifty employees according to the definition used by the European Union, and fewer than five hundred employees to qualify for many U.S. Small Business Administration programs. While small businesses can be classified according to other methods, such as annual revenues, shipments, sales, assets, annual gross, net revenue, net profits, the number of employees is one of the most widely used measures.
Viral marketing is a business strategy that uses existing social networks to promote a product mainly on various social media platforms. Its name refers to how consumers spread information about a product with other people, much in the same way that a virus spreads from one person to another. It can be delivered by word of mouth, or enhanced by the network effects of the Internet and mobile networks.
The Bank of Bahrain and Kuwait (BBK) was established on 16 March 1971 in both the Kingdom of Bahrain and the State of Kuwait. Its shareholders consist of the public, the government of Bahrain, banks and investment companies in Kuwait. BBK engages in the provision of various services and banking products throughout its branches in Bahrain, Kuwait and India as well as its representative office in Dubai, United Arab Emirates.
Co-creation, in the context of a business, refers to a product or service design process in which input from consumers plays a central role from beginning to end. Less specifically, the term is also used for any way in which a business allows consumers to submit ideas, designs or content. This way, the firm will not run out of ideas regarding the design to be created and at the same time, it will further strengthen the business relationship between the firm and its customers. Another meaning is the creation of value by ordinary people, whether for a company or not. The first person to use the "Co-" in "co-creation" as a marketing prefix was Koichi Shimizu, professor of Josai University, in 1979. In 1979, "co-marketing" was introduced at the Japan Society of Commerce's national conference. Everything with "Co" comes from here.
Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. It has significantly transformed the way brands and businesses utilize technology for marketing since the 1990s and 2000s. As digital platforms became increasingly incorporated into marketing plans and everyday life, and as people increasingly used digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent, employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising, e-books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television, mobile phones, callbacks, and on-hold mobile ringtones. The extension to non-Internet channels differentiates digital marketing from online marketing.
The Brazilian Journal of Medical and Biological Research is a peer-reviewed open-access scientific journal in the fields of biology and medicine, edited and published monthly by the Associação Brasileira de Divulgação Científica (ABDC), a federation of Brazilian scientific societies comprising:
The University of Sydney Business School is the business school and a constituent body of the University of Sydney. It was established in January 2011 and formed from the School of Business within the previous Faculty of Economics and Business. The former combined faculty itself descended from the original Faculty of Economics founded in 1920, which was the first faculty of its kind in Australia.
The alcohol industry, also known as Big Alcohol, is the segment of the commercial drink industry that is involved in the manufacturing, distribution, and sale of alcoholic beverages. The industry has been criticised in the 1990s for deflecting attention away from the problems associated with alcohol use. The alcohol industry has also been criticised for being unhelpful in reducing the harm of alcohol.
Bread Financial Holdings, Inc. is an American publicly-traded provider of loyalty and marketing services, such as private label credit cards, coalition loyalty programs, and direct marketing, derived from the capture and analysis of transaction-rich data.
The Journal of Management Studies is a peer-reviewed academic journal that was established in 1963 and is published by Wiley-Blackwell on behalf of the Society for the Advancement of Management Studies. The journal publishes both conceptual and empirical papers in the field of management. Specific areas of focus include, organizational theory and behaviour, strategic management, human resource management, and cross-cultural comparisons of organizational effectiveness.
Patrick Farrell is an Irish businessman and a former chief executive of the Irish Banking Federation.
Journal of Economic Surveys is a peer-reviewed academic journal published by John Wiley & Sons. The journal was established in 1987. The journal covers developments in economics in areas such as econometrics, economic history and business economics. Specific topics include business, finance, banking, regulation and exchanges.
Arch G. Woodside is an American marketing author, consultant, and professor; member and Fellow of American Psychological Association, Royal Society of Canada, Association of Psychological Sciences, International Academy for the Study of Tourism, Society for Marketing Advances, and the Global Innovation and Knowledge Academy (GIKA). He is the Editor-in-Chief of Advances in Culture, Tourism, and Hospitality Research book series and the Advances in Business Marketing and Purchasing annual book series and a former Editor-in-Chief of the Journal of Business Research.
The European Journal of Operational Research (EJOR) is a peer-reviewed academic journal in operations research. It was founded in 1977 by the Association of European Operational Research Societies, and is published by Elsevier, with Roman Słowiński as its Co-ordinating Editor. Currently, it publishes at a rate of 24 issues per annual volume, with approximately 250 pages per issue.
The Journal of Database Management is a top-tier quarterly peer-reviewed academic journal. It was established in 1990 and is published by IGI Global. The editor-in-chief is Professor Keng SIAU. The scope of the journal is fairly broad and interested researchers can check the journal website for the topics of interest.
The Journal of Sustainable Tourism is a monthly peer-reviewed academic journal, publishing theoretical, conceptual and empirical research about sustainable tourism. The research published in this journal targets advancing knowledge and critical understanding of the relationship between tourism and sustainable development.
The Journal of Consumer Behaviour is a bimonthly peer-reviewed academic journal dedicated to the study of consumer behaviour. It was established in 2001 and is published by John Wiley & Sons.
Transportation Research Part E: Logistics and Transportation Review is a monthly peer-reviewed academic journal which publishes information and articles about logistics and transportation research. It was established in 1997 and is published by Elsevier. The editors-in-chief are Tsan-Ming Choi (Jason) and Hans Wang. It is ranked as a top journal in the Australian ABDC business school journal list (A*). According to the Journal Citation Reports, the journal has a 2022 impact factor of 10.6.
Debashis Chatterjee is an Indian management professor, author, and columnist.. He is the director of Indian Institute of Management Kozhikode. His first tenure was from 2009 to 2014. He was reappointed as Director again in June 2023.
Information and Organization is an academic journal related to the relationship between ICT and different social consequences experienced by different individuals, stakeholders and socieities. Empirical research and relevant theories are published in this journal, while some future research directions in the same area are also offered.
