Irish Daily Mail

Last updated

Irish Daily Mail
Irish Daily Mail front page including masthead.jpg
A front page from 2011 showing the updated masthead
Type Daily newspaper
Format Tabloid
Owner(s) DMG Media
FoundedFebruary 2006
Political alignmentRight-wing eurosceptic
Circulation 17,148 [1]

The Irish Daily Mail is a newspaper published in Ireland and Northern Ireland by DMG Media (the parent company of the British Daily Mail ). The paper launched in February 2006 with a launch strategy that included giving away free copies on the first day of circulation and low pricing subsequently. [2] The 2009 price was one euro. The strategy aimed to attract readers away from the Irish Independent . [3]

Contents

Associated Newspapers Ireland employs over 160 people in Ireland. Both the Irish Daily Mail and the Irish Mail on Sunday, along with their magazines, YOU and TV Week, are printed by Smurfit Kappa News Press in Kells and The Irish Times at Citywest, Dublin.

In July 2006 British media analyst Roy Greenslade explained falling sales of the Irish Daily Mail: whereas the British version of the Daily Mail acutely understands its readership, "None of that understanding of the culture, politics and genuine interests of the Irish people is evident in the pages of the Irish Daily Mail". [4] By 2009 this policy had changed - the paper offered Irish-language wallcharts for schoolchildren, and most of its coverage was about Irish subjects, though it is frequently scathing about politicians[ which? ]. [5]

Irish columnists are contributing to the paper, with Rónán Mullen's column, for example, in the Irish Daily Mail since May 2006. Mary Ellen Synon, a former Sunday Independent columnist who had controversial views on travellers, asylum seekers and the Paralympics is a regular contributor to the paper. Mark Dooley has also served as a columnist since 2006. His popular column "Moral Matters" appears on Wednesdays.

On 24 September 2006, Ireland on Sunday , which had been purchased by Associated Newspapers in 2001, was rebranded as the Irish Mail on Sunday, replacing the British edition of the Mail on Sunday in the Irish market.

In February 2007 Fine Gael leader Enda Kenny cited the Irish Daily Mail in the Dáil regarding a front page which depicted a CT scanner that lay idle in a laundry room.

In October 2012 an Irish Daily Mail team won an NNI journalism award honour in the category "Best Design & Presentation". The jury commented: "There was attitude, colour cohesion and brilliant headline writing throughout." [6]

In March 2019 DMG Media Ireland – the group representing the Irish Daily Mail, the Irish Mail on Sunday, Extra.ie and Evoke.ie – proposed 35 redundancies, which would have brought staff numbers down to 121. [7] In April 2019 compulsory redundancies were announced. [8] 35 redundancies occurred by the end of April 2019. [9]

In 2019, DMG Media Ireland acquired Rollercoaster, an Irish website targeted at parents. [10]

Circulation

Circulation of the Irish Daily Mail:

Year (period)Average circulation per issue
2007 (July to December) [11]
59,913
2009 (January to June) [12]
52,144
2012 (January to June) [13]
51,598
2014 (December) [14]
43,850
2017 (July to December) [12]
37,531
2018 (July to December) [15]
30,424
2019 (January to June) [16]
27,959
2019 (July to December) [17]
26,271
2020 (January) [18]
25,205
2023 (February) [19]
17,646
2023 (May) [20]
17,148
2023 (June) [21]
16,737
2023 (November) [22]
16,433

Controversies

The paper has faced criticism for attempting to transfer its traditional campaigns on topics such as the European Union and immigration and asylum from its domestic British market to Ireland. In Ireland, the EU and immigration were considered building blocks of Ireland's economic boom and as such did not raise the same reactions from readers as they do in Britain. [23] It regularly covered the Lisbon Treaty debate, opposing acceptance of the treaty leading up to the referendum in June 2008.

In April 2009, it was pointed out by popular British science blog The Lay Scientist that while the Irish Daily Mail were campaigning for the reintroduction of the HPV vaccine in Ireland, the Daily Mail in London were printing stories attacking the vaccine. [24] The contradiction was condemned by many, including comedy writer Graham Linehan. [25]

On 1 February 2011 it was announced that the Sunday Tribune had gone into receivership, with fresh investment being sought by McStay Luby. [26] The following day it was announced that there would be no further edition of the newspaper for four weeks. [27] The last issue appeared on 30 January 2011. On 6 February 2011, the edition of the Irish Mail on Sunday had a cover similar in style to the Tribune [28] [29] [30] [31] [32] The Irish Mail on Sunday was subsequently sued. [33] The fake Mail on Sunday featured a "wraparound" cover with a heading saying "a special edition designed for readers of the Sunday Tribune". [34] The National Consumer Agency confirmed it was considering prosecuting the Irish Mail on Sunday for a breach of the Consumer Protection Act [35] and the secretary of the National Union of Journalists, described the move by the paper as "crass and cynical" He added: “This was a cynical marketing exercise and represents a new low in Irish journalism. There can be no justification for the decision to reproduce the Sunday Tribune masthead instead of the Sunday Mail ’s own masthead.” [36] The following July, the Mail paid "a six figure sum" to settle a legal action brought by the receiver for "passing off". [37]

In July 2011, the newspaper refused to pass on the government's VAT reduction to its readers. Taoiseach Enda Kenny said that businesses to which the new lower VAT rate applied would be "failing Ireland" if they did not pass on the reduction. Labour TD Aodhán Ó Ríordáin said: "I really think the Daily Mail's refusal to pass on the Government's VAT cut represents a real slap in the face to Irish consumers." It is estimated the Daily Mail will save approximately €750,000 as a result of this decision. [38] The Phoenix Magazine noted however that the Irish Daily Mail "with a cover price of €1, the Mail is one of the cheapest daily newspapers in the country and is 85c cheaper than the Indo [ Irish Independent ]". It also commented that Ó Ríordáin's wife, Aine Kerr, was a former political correspondent with the Irish Independent, the paper's main rival who "was more than happy to print the story". [39]

Days later a damning report from Britain's Information Commissioner found that the Irish Daily Mail was involved in the illegal trade of obtaining personal information on driving licences, criminal records, vehicle registration searches, reverse telephone traces and mobile-phone conversations. [40]

Related Research Articles

The Irish Times is an Irish daily broadsheet newspaper and online digital publication. It was launched on 29 March 1859. The editor is Ruadhán Mac Cormaic. It is published every day except Sundays. The Irish Times is Ireland's leading newspaper. It is considered a newspaper of record for Ireland.

<i>Irish Independent</i> Irish daily newspaper

The Irish Independent is an Irish daily newspaper and online publication which is owned by Independent News & Media (INM), a subsidiary of Mediahuis.

<i>Daily Mirror</i> British daily tabloid newspaper

The Daily Mirror is a British national daily tabloid newspaper. Founded in 1903, it is owned by parent company Reach plc. From 1985 to 1987, and from 1997 to 2002, the title on its masthead was simply The Mirror. It had an average daily print circulation of 716,923 in December 2016, dropping to 587,803 the following year. Its Sunday sister paper is the Sunday Mirror. Unlike other major British tabloids such as The Sun and the Daily Mail, the Mirror has no separate Scottish edition; this function is performed by the Daily Record and the Sunday Mail, which incorporate certain stories from the Mirror that are of Scottish significance.

The Sunday Tribune was an Irish Sunday broadsheet newspaper published by Tribune Newspapers plc. It was edited in its final years by Nóirín Hegarty, who changed both the tone and the physical format of the newspaper from broadsheet to tabloid. Previous editors were Conor Brady, Vincent Browne, Peter Murtagh, Matt Cooper and Paddy Murray. The Sunday Tribune was founded in 1980, closed in 1982, relaunched in 1983 and entered receivership in February 2011 after which it ceased to trade.

DMG Media is an intermediate holding company for Associated Newspapers, Northcliffe Media, Harmsworth Printing, Harmsworth Media and other subsidiaries of Daily Mail and General Trust. It is based at 9 Derry Street in Kensington, west London.

Daily Mail and General Trust (DMGT) is a British multinational media conglomerate, the owner of the Daily Mail and several other titles. The 4th Viscount Rothermere is the chair and controlling shareholder of the company. The head office is located in Northcliffe House in Kensington, London. In January 2022, DMGT delisted from the London Stock Exchange following a successful offer for DMGT by Rothermere Continuation Limited.

<i>Belfast Telegraph</i> Northern Irish newspaper

The Belfast Telegraph is a daily newspaper published in Belfast, Northern Ireland, by Independent News & Media, which also publishes the Irish Independent, the Sunday Independent and various other newspapers and magazines in Ireland. Its editor is Eoin Brannigan. Reflecting its unionist tradition, the paper has historically been "favoured by the Protestant population", while also being read within Catholic nationalist communities in Northern Ireland.

The Irish Examiner, formerly The Cork Examiner and then The Examiner, is an Irish national daily newspaper which primarily circulates in the Munster region surrounding its base in Cork, though it is available throughout the country.

Mediahuis Ireland is a Belgian/Dutch-owned media organisation that is based in Dublin and publishes national daily newspapers, Sunday newspapers, regional newspapers and operates multiple websites including Independent.ie. Mediahuis Ireland operates throughout Ireland. Its titles include the highest circulation daily and Sunday papers in Ireland. Mediahuis Ireland is a wholly owned subsidiary of Mediahuis.

The Sunday Independent is an Irish Sunday newspaper broadsheet published by Independent News & Media plc, a subsidiary of Mediahuis.

<i>Irish Daily Star</i> Newspaper

The Irish Daily Star is a tabloid newspaper published in Ireland by Reach plc, which owns the British Daily Star.

The Herald is a nationwide mid-market tabloid newspaper headquartered in Dublin, Ireland, and published by Independent News & Media who are a subsidiary of Mediahuis. It is published Monday–Saturday. The newspaper was known as the Evening Herald until its name was changed in 2013.

<i>Business Post</i> Irish national financial Sunday newspaper

The Business Post is a Sunday newspaper distributed nationally in Ireland and an online publication. It is focused mainly on business and financial issues in Ireland.

The mass media in the Republic of Ireland includes all the media and communications outlets of the Republic.

The Sunday World is an Irish newspaper published by Independent News & Media. It is the second largest selling "popular" newspaper in the Republic of Ireland, and is also sold in Northern Ireland where a modified edition with more stories relevant to that region is produced. It was first published on 25 March 1973. Until 25 December 1988 all editions were printed in Dublin but since 1 January 1989 a Northern Ireland edition has been published and an English edition has been printed in London since March 1992.

The Echo, formerly known as the Evening Echo, is an Irish morning newspaper based in Cork. It is distributed throughout the province of Munster, although it is primarily read in its base city of Cork. The newspaper was founded as a broadsheet in 1892, and has been published in tabloid format since 1991.

<i>College Tribune</i> Student newspaper of University College Dublin

The College Tribune is a student newspaper which serves Ireland's largest third level institution, University College Dublin. It was established in 1989 with the assistance of journalist and broadcaster Vincent Browne who was attending the university as an evening student at the time. Browne noted the campus' lack of a news outlet which was independent of both the university and University College Dublin Students' Union and alongside founding editor Eamon Dillon set up the Tribune to correct this. Initially, a close working relationship was maintained between the Tribune and the Sunday Tribune which was at the time edited by Browne. This relationship afforded the paper the use of professional production facilities in its fledgling years. Ultimately however, the student newspaper would outlast its national weekly counterpart with the Sunday Tribune having ceased publication in 2011. The College Tribune is UCD's oldest surviving newspaper having been published continuously for over 30 years.

The Mail on Sunday is a British conservative newspaper, published in a tabloid format. It is the biggest-selling Sunday newspaper in the UK and was founded in 1982 by Lord Rothermere. Its sister paper, the Daily Mail, was first published in 1896.

<i>i</i> (newspaper) British daily newspaper

The i is a British national newspaper published in London by Daily Mail and General Trust and distributed across the United Kingdom. It is aimed at "readers and lapsed readers" of all ages and commuters with limited time, and was originally launched in 2010 as a sister paper to The Independent. It was later acquired by Johnston Press in 2016 after The Independent shifted to a digital-only model. The i came under the control of JPIMedia a day after Johnston Press filed for administration on 16 November 2018. The paper and its website were bought by the Daily Mail and General Trust (DMGT) on 29 November 2019, for £49.6 million. On 6 December 2019 the Competition and Markets Authority served an initial enforcement order on DMGT and DMG Media Limited, requiring the paper to be run separately pending investigation.

References

  1. ↑ "ABC Irish Newspaper Circulations May 2023". 13 June 2023.
  2. ↑ "Irish Daily Mail launched today". 6 February 2006. Retrieved 6 April 2019– via www.RTE.ie.{{cite journal}}: Cite journal requires |journal= (help)
  3. ↑ Dan Milmo Daily Mail's new edition targets O'Reilly's Irish Independent, The Guardian , 7 February 2006, accessed 5 September 2006
  4. ↑ Roy Greenslade Why the Daily Mail is doing badly in Ireland, The Guardian , 22 July 2006, accessed 5 September 2006
  5. ↑ Irish Daily Mail, 2 February 2009, front page.
  6. ↑ "2012 NNI Journalism Awards". National Newspapers of Ireland. Archived from the original on 16 May 2015. Retrieved 19 October 2014.
  7. ↑ Miley, Ingrid (1 March 2019). "Irish Daily Mail seeks redundancies to save costs" . Retrieved 6 April 2019– via www.RTE.ie.{{cite journal}}: Cite journal requires |journal= (help)
  8. ↑ Slattery, Laura. "Dozen employees at 'Irish Daily Mail' told jobs at risk". The Irish Times. Retrieved 6 April 2019.
  9. ↑ Slattery, Laura. "'Irish Daily Mail' publisher reaches redundancy target". The Irish Times. Retrieved 29 April 2019. DMG Media Ireland, the publisher of the Irish Daily Mail and the Mail on Sunday, has reached its target of 35 redundancies.
  10. ↑ "Publisher of the Irish edition of the Daily Mail and the Irish Mail on Sunday made a profit of €1.17m".
  11. ↑ Noonan, Laura (22 February 2008). "Irish Independent still most popular paper". Irish Independent .
  12. 1 2 "Circulation". News Brands Ireland. Retrieved 6 April 2019.
  13. ↑ "Irish Morning Newspaper ABC Circulations, Jan-June 2012 Print". ilevel.ie. 23 August 2012. Retrieved 6 April 2019.
  14. ↑ "December 2014 Irish Newspaper ABC Circulation". 9 January 2015 – via ilevel.ie.
  15. ↑ "Irish Newspaper Circulation July-Dec 2018 Island of Ireland Report Print". ilevel.ie. 22 February 2019. Retrieved 6 April 2019.
  16. ↑ "Irish Newspaper Circulation Jan-June 2019 Island of Ireland Report". 22 August 2019 – via ilevel.ie.
  17. ↑ "Irish Newspaper Circulation July-Dec 2019 Island of Ireland Report". 20 February 2020.
  18. ↑ "ABC Irish Newspaper Circulation January 2020". 20 February 2020.
  19. ↑ "ABC Irish Newspaper Circulation February 2023". 15 March 2023.
  20. ↑ "ABC Irish Newspaper Circulations May 2023". 13 June 2023.
  21. ↑ https://www.abc.org.uk/Certificates/50666085.pdf
  22. ↑ https://www.abc.org.uk/Certificates/50692387.pdf
  23. ↑ Cristina Odone Has Dacre lost his Midas touch in Ireland?, The Guardian, 28 August 2006, accessed 5 September 2006
  24. ↑ The Daily Mail: Campaigning both For AND Against the HPV Vaccine in Different Countries Simultaneously, The Lay Scientist, 13 April 2009, accessed 16 April 2009
  25. ↑ Graham Linehan Jaw-dropping behaviour from The Daily Mail, 14 April 2009, accessed 16 April 2009.
  26. ↑ "Receiver appointed to Sunday Tribune". RTÉ News. 1 February 2011.
  27. ↑ "No Sunday Tribune for four weeks". RTÉ News. 2 February 2011.
  28. ↑ "Criticism of imitation Sunday Tribune masthead". RTÉ News. 6 February 2011.
  29. ↑ "'Plagiarism' of 'Tribune' denounced". The Irish Times. 6 February 2011.
  30. ↑ "Mail on Sunday criticised for Sunday Tribune trick". JOE. 6 February 2011.
  31. ↑ "Sunday Tribune editor outraged by fake Irish Mail on Sunday". The Guardian. 6 February 2011.
  32. ↑ "Editor defends Sunday Tribune mock-up". Irish Examiner. 6 February 2011.
  33. ↑ "Receiver suing over Sunday Tribune masthead - RT? News". RTÉ.ie . Archived from the original on 25 March 2011. Retrieved 2011-11-14.
  34. ↑ "Mail denies Sunday Tribune deception claims". RTÉ News. 14 November 2011.
  35. ↑ Wall, Martin. "Watchdog may prosecute 'Mail'". The Irish Times.
  36. ↑ Wall, Martin (7 February 2011). "Newspaper's 'Tribune' cover marks new low in Irish journalism, says NUJ". The Irish Times. Archived from the original on 29 November 2011. Retrieved 10 July 2011.
  37. ↑ [ dead link ]
  38. ↑ O'Connell, Edel (8 July 2011). "'Mail' rapped for not passing VAT cut to readers". Irish Independent.
  39. ↑ "Young Bloods: Aodhan O Riordain" (PDF). Phoenix magazine. 12 August 2011. p. 17. Retrieved 14 August 2011.
  40. ↑ Reilly, Jerome (10 July 2011). "'Mail' scoops rival hacks in trade of information". Irish Independent.
This page is based on this Wikipedia article
Text is available under the CC BY-SA 4.0 license; additional terms may apply.
Images, videos and audio are available under their respective licenses.