Jacques Marie Mage

Last updated
Jacques Marie Mage
Founded2015
Type Private company
Headquarters Los Angeles
Location
Origins
Region
California
Products
Services
Jerome Mage
Website JMM official

Jacques Marie Mage sometimes abbreviated to JMM is a luxury eyewear brand that manufactures its designs in limited production runs. [1] Designer Jerome Mage founded the company in 2014. [2] [3] [4]

Contents

History

Jacques Marie Mage's founder, Jerome Mage, began his career designing eyewear for brands like Spy Optic and Arnette in Southern California. The brand’s 2015 launch showcased its thick, sculpted, frames to an industry saturated with minimalist eye wear designers. [5] [6]

One of its early designs referenced Bob Dylan's eyewear. The model named the Dealan featured a Wayfarer design made from black acetate with sterling silver hardware and dark green lenses. [1] The brand's 1960's aesthetic is also featured in its collaboration with Los Angeles-based retailer Union Los Angeles. [7] The brand has worked with the actor and musician Jeff Goldblum after approaching him for a three-frame deal in 2021. [8] Goldblum also wore a pair of the designer's frames to the Loewe spring 2025 menswear show at Paris fashion week in the Autumn of 2024. [9]

In 2024, the designer launched a campaign that featured Duke Nicholson and Devon Lee Carlson. It was the company's third collaboration with stylist George Cortina. [3] The designer also collaborated with model and designer Erin Wasson on a limited-edition eye wear collection. [10]

Jeremy Strong approached the brand to produce two custom pairs of Ripley shades. One for his character Kendall from the hit TV series, Succession and one for himself. [11] In autumn 2024, Strong and Mage launched a limited-edition set of Japanese-constructed aviator frames. The acetate frames are engraved with Strong's artwork and named after a goblin from Spanish folklore called Duende. The brand included a copy of Federico García Lorca's 1933 lecture about Duende with each pair. [11]

Production

The company's frames are designed in the United States and manufactured in Japan, [12] and Italy. Its products are manufactured by ateliers in a process that takes 18 months and involves 300 steps. [2]

It sources materials such as Takiron acetate and beta titanium from Japan. [13] Some of its models also include inlays made from precious stones, [1] 18-karat gold filigrees and sterling silver accents. [6] [2]

Known for its limited product runs, the brand releases each model in small, serialized batches, often producing approximately three hundred pairs per design. [8]

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References

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  2. 1 2 3 Southan, Abigail (2023-09-19). "Jacques Marie Mage Is The King Of Sunglasses". Esquire (magazine) . Retrieved 2024-12-25.
  3. 1 2 Chikhoune, Ryma (2024-09-18). "L.A. Couple Duke Nicholson and Devon Lee Carlson Model in Sexy, '70s Glam Eyewear Campaign". Women's Wear Daily . Retrieved 2024-12-25.
  4. "UNITED STATES SECURITIES AND EXCHANGE COMMISSION". U.S. Securities and Exchange Commission . 2020-09-16. Retrieved 2024-12-25.
  5. Berlinger, Max (2021-07-08). "The Gallic Allure of Jacques Marie Mage Sunglasses" (Newspaper). New York Times (Print ed.). New York. p. 3. Retrieved 2024-12-25.{{cite news}}: CS1 maint: date and year (link)
  6. 1 2 Steff, Yotka (2016-02-11). "Co Debuts Bold New Shades in Time for Fashion Week". Vogue (magazine) . Retrieved 2024-12-25.
  7. Simms, Demetrius (2024-01-12). "A Storied Streetwear Shop Just Dropped a Collection of Retro-Inspired Shades". Robb Report . Retrieved 2024-12-25.
  8. 1 2 Cheung, Adam (2024-11-04). "Jeff Goldblum is wearing a pair of £700 shades that were actually named after him". GQ (magazine) . Retrieved 2024-12-25.
  9. Allaire, Christian (2024-06-24). ""I Get a Lot of Joy Out of Clothing": How Jeff Goldblum Does Fashion Week". Vogue (magazine) . Retrieved 2024-12-25. "I would say my most signature pieces are probably my Jacques Marie Mage glasses, [my] leather jackets, maybe a chunky shoe, and probably a wild Prada shirt," he says.
  10. Socha, Miles (2024-07-05). "For Erin Wasson, Sunglasses Offer 'Panache'". Women's Wear Daily . Retrieved 2024-12-25.
  11. 1 2 Cartter, Eileen (2024-11-12). "Jeremy Strong Is Pairing Up With Jacques Marie Mage, Kendall Roy's Favorite Sunglasses Brand". GQ (magazine) . Retrieved 2024-12-25.
  12. O’Flaherty, Mark C (2023-01-24). "What makes Japanese eyewear so good?". Financial Times . Retrieved 2024-12-25.
  13. Leahy, Eileen (2023-05-06). "Big in Japan". Times of Tunbridge Wells. Retrieved 2024-12-25.