Jennifer Kinon is an American graphic designer. She is a partner and co-founder of Champions Design, a design studio in New York City.
Kinon attended the University of Michigan where she received a dual degree in graphic design and English. After undergrad, she enrolled in the masters program Design/Designer as Author + Entrepreneur at the School of Visual Arts (SVA), studying under Steven Heller. After graduation, she worked for Graphis Magazine, New York City's Olympic bid, and Pentagram under partner Michael Bierut. [1] [2] She was the first graduate of SVA's program to join as faculty. [3]
In 2010, Kinon founded the New York-based design firm Original Champions of Design (OCD) with partner Bobby C. Martin Jr., whom she had met at SVA. [1] [4] The company was renamed Champions Design in 2020. [5] [6] At Champions, she has spearheaded the redesign of the magazine Ad Age , the Girl Scouts rebrand, and the WNBA rebrand. [7] [8] From 2010 to 2012 she served as President of AIGA NY and she was an Emeritus Board member from 2019 to 2021. [3] [9]
In July 2015, Kinon took a leave of absence from Champions to become the design director of Hillary Clinton's campaign for presidency. Kinon put together a team of designers to create a visual design system, which was unusual for campaign design utilizing the logo designed by Michael Bierut. [10] [11] She also incorporated elements of grassroots design, including the slogan #ImWithHer. [12]