Jungle Creations

Last updated

Jungle Creations
TypePrivately held company
Industry Digital media
Founded2014
FounderJamie Bolding (CEO)
Headquarters
London
,
United Kingdom
Number of locations
New York [1]
Area served
Global
Website junglecreations.com

Jungle Creations is a British digital media company that operates themed channels including VT, Twisted, [2] Lovimals, [3] Level Fitness, [4] Craft Factory and Four Nine. [5] Jungle Creations is based in London with an office in New York City. [1] [6] [7]

Contents

History

VT

In 2014, Jamie Bolding founded Viral Thread at his mother's house in Surrey, England. Initially, the site's focus was on collating already existent content, [8] however, Bolding soon started writing original content aimed at university students. The first piece of content produced was a listicle entitled "Twenty people you will meet at fresher's week."

In February 2015 the company's Facebook page reached one million likes. [1]

In 2016, the VT channel posted a video featuring the Hövding airbag bicycle helmet which became the most-watched video in the company's history with over 150 million views. [8] [9]

In June 2017, the company opened an office in New York City. [10] The following month, it named Nat Poulter its chief operating officer and Sefton Monk its chief technology officer. [11] In August 2017, the company officially changed the name of Viral Thread to VT. [10]

Twisted

Jungle Creations launched the Twisted brand in March 2016. Initially, the brand posted food-related content on Facebook and Instagram but later added an option to order through Deliveroo or Uber Eats. [7]

The media brand opened new TV studios at London's Market Hall West End in 2019. [12]

In September 2016, the company's food-related channel, Twisted, partnered with Oreo to announce new Oreo flavours. [13] [14]

Outside investment

In 2018, the company raised £3million in series A funding, from Edge Investments and former BBC Chief Executive John Smith. At the time, their plan was to explore commerce-based income streams such as pop-up restaurants, cookbooks and eCommerce, whilst expanding their services to include long-form content such as documentaries and TV mini series. [15] [16]

Controversies

In February 2017, Jungle Creations attracted some controversy when it posted and began licensing a viral video featuring a female bicyclist being catcalled by men in a van. The video ended with the woman ripping the side mirror off the van and cycling away. [17] [18] [19]

Recognition

Forbes Magazine placed the company's founder, Jamie Bolding at 13 on their 2017 30 under 30 list. [20] [21] The organisation reached fourth place on The Sunday Times Tech Track 100 league table, [22] and reached 14th place on The Financial Times 1000 fastest growing companies in Europe. [23]

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