Industry | Fashion |
---|---|
Founded | 2011 |
Founders | Ksenia Schnaider, Anton Schnaider |
Headquarters | Kyiv , Ukraine |
Area served | Worldwide |
Products | Clothing, shoes, accessories, branding |
Website | www |
KSENIASCHNAIDER is a Kyiv-based brand which led by Ksenia and Anton Schnaider. [1] The brand was established in 2011, but gained a worldwide recognition in 2016 with the invention of demi-denims. [2] The model was created as a combination of the culottes and the skinny jeans. [3]
Ksenia Schnaider started to create the first pair of jeans from second-hand denim, which led the designers to develop this into an ongoing project. Upcycling has proved to be a great tool for the designers. At the moment Ksenia Schnaider has 3 re-worked lines — denim, sport and knits and the Denim Fur Technology. [4]
Out of 1000-2500 items made each season, around a third are upcycled. Each year they upcycle 5.3 tonnes worth of denim jeans, which is up to 7000 pairs, to make about 5000 of new garments. On average 550-700 jeans are upcycled each month. [5]
The most famous design by the duo is demi-denims. A combined silhouette of pants which appear to be made out of two separate garments. Demi-denims look just like slim fit jeans from behind, like a skirt or culottes worn on top of slim fit jeans – from the front. [6]
After its debut in 2016 it has instantly gained a success online and among celebrities. Among the latter were Celine Dion and Bella Hadid. [7] [8] [9]
In March 2019, the brand announces the launch of ISKO x KSENIASCHNAIDER, an eco-denim capsule collection made of ISKO Earth FitTM responsible fabrics. The designers decided to experiment with KSENIASCHNAIDER statement pieces to see how they would perform if made with a completely different fabric. This collection is inspired by KSENIASCHNAIDER best-selling items from the last three years. It features the brand's signature demi-denims, flared jeans, denim shorts, skirts, and cropped jackets. Together, both brands believe in producing responsible fashion that has a low impact on the environment. [10]
For the spring-summer 2020, KSENIASCHNAIDER collaborated with Belgium-based shoe label MOROBÉ. Together they have produced mules and boots made from leftover denim.[ citation needed ]
This year, KSENIASCHNAIDER has also created 'anti-easy' capsule line for Isetan Tokyo out of leftover materials in the KSENIASCHNAIDER studio.[ citation needed ]
In 2019 label took place in the Vogue Green Talent shortlist for upcycling an estimated 500 pairs of jeans, or five tonnes of textile and denim per year. [11]
Jeans are a type of pants or trousers made from denim or dungaree cloth. Often the term "jeans" refers to a particular style of trousers, called "blue jeans", with the addition of copper pocket rivets added by Jacob W. Davis in 1871 and patented by Davis and Levi Strauss on May 20, 1873. Prior to the patent, the term "blue jeans" had been long in use for various garments, constructed from blue-colored denim.
A skirt is the lower part of a dress or a separate outer garment that covers a person from the waist downwards.
A skort is a pair of shorts with an overlapping fabric panel made to resemble a skirt covering the front and back, or a skirt with a pair of integral shorts hidden underneath.
Overalls or bib-and-brace overalls, also called dungarees in British English, are a type of garment usually used as protective clothing when working. The garments are commonly referred to as a "pair of overalls" by analogy with "pair of trousers".
Culottes are an item of clothing worn on the lower half of the body. The term can refer to either split skirts, historical men's breeches, or women's underpants; this is an example of fashion-industry words taken from designs across history, languages and cultures, then being used to describe different garments, often creating confusion among historians and readers. The French word culotte is panties, pants, knickers, trousers, shorts, or (historically) breeches; derived from the French word culot, meaning the lower half of a thing, the lower garment in this case.
Casual wear is a Western dress code that is relaxed, occasional, spontaneous and suited for everyday use. Casual wear became popular in the Western world following the counterculture of the 1960s. When emphasising casual wear's comfort, it may be referred to as leisurewear or loungewear.
Fashion in the 1970s was about individuality. In the early 1970s, Vogue proclaimed "There are no rules in the fashion game now" due to overproduction flooding the market with cheap synthetic clothing. Common items included mini skirts, bell-bottoms popularized by hippies, vintage clothing from the 1950s and earlier, and the androgynous glam rock and disco styles that introduced platform shoes, bright colors, glitter, and satin.
Acne Studios is a multidisciplinary luxury fashion house based in Stockholm, Sweden that specializes in men's and women's ready-to-wear fashion, footwear, accessories and denim. When founded in 1996, the label derived its name from the creative collective ACNE; initially an acronym for Associated Computer Nerd Enterprises and later a backronym of Ambition to Create Novel Expressions.
Reconstructed clothing is used or vintage clothing that has been redesigned and resewn into a new garment. Reconstructed clothing became trendy in the mid-2000s. During this first wave of trend, Generation T (2006), which gave instructions for "108 Ways to Transform a T-Shirt", was published. The book included instructions for how to make halter tops, A-line skirts, and string bikinis out of T-shirts. In 2008, Nicolay released another book entitled: Generation T-Beyond Fashion 120 More Ways to Transform Your T's. This book had a bigger variety of projects including ones for children, men, and even pets.
Upcycling, also known as creative reuse, is the process of transforming by-products, waste materials, useless, or unwanted products into new materials or products perceived to be of greater quality, such as artistic value or environmental value.
In fashion, a sheath dress is a fitted, straight cut dress, often nipped at the waistline with no waist seam. When constructing the dress, the bodice and skirt are joined together by combining the skirt darts into one dart: this aligns the skirt darts with the bodice waist dart. The dress emphasizes the waist as its skirt portion is fitted. While the sheath dress can come in many patterns and lengths, it often is worn with short sleeves and reaches knee length.
Trousers, slacks, or pants are an item of clothing worn from the waist to anywhere between the knees and the ankles, covering both legs separately. In the United Kingdom, the word pants generally means underwear and not trousers. Shorts are similar to trousers, but with legs that come down only to around the area of the knee, higher or lower depending on the style of the garment. To distinguish them from shorts, trousers may be called "long trousers" in certain contexts such as school uniform, where tailored shorts may be called "short trousers" in the UK.
The 2010s were defined by hipster fashion, athleisure, a revival of austerity-era period pieces and alternative fashions, swag-inspired outfits, 1980s-style neon streetwear, and unisex 1990s-style elements influenced by grunge and skater fashions. The later years of the decade witnessed the growing importance in the western world of social media influencers paid to promote fast fashion brands on Pinterest and Instagram.
Isabella Khair Hadid is an American model. Throughout her career, she has made 29 appearances on international Vogue covers. In 2022, she was named Model of the Year by the British Fashion Council. Time magazine named her one of the 100 most influential people in the world on its annual list in 2023.
Chrome Hearts is a luxury brand from Hollywood, founded in 1988 by Richard Stark, Leonard Kamhout and John Bowman. It is currently co-owned by Richard Stark and his wife Laurie Lynn Stark. Its logo contains a cross with the brand name around it on a circular ribbon. The brand produces silver, gold, and diamond accessories, alongside eyewear, leather items, apparel, furniture, kitchenwear, and random objects. They are known for using leather, silver, and ebony. The production site covers three blocks in the middle of Hollywood and consists of multiple buildings and factories around the world. Production is mainly done in-house at the big production site in Hollywood. As of 2021, they have 1000 staff at their Los Angeles production site. Although not officially disclosed by Chrome Hearts, the brand is estimated to be worth around $1 billion.
Ganni is a Danish contemporary ready-to-wear fashion brand. Founded in 2000 by gallerist Frans Truelsen, it started gaining cult popularity as a designer label in the late 2010s under the tutelage of husband-and-wife duo Nicolaj Reffstrup and Ditte Reffstrup.
Orsola de Castro is an upcyclist, fashion designer and author. She is the co-founder and creative director of Fashion Revolution, an activism movement which works towards a sustainable fashion industry. De Castro has been in the sustainable fashion space for more than 20 years, since founding upcycling brand, From Somewhere, in 1997.
The fashions of the 2020s represent a departure from 2010s fashion and feature a nostalgia for older aesthetics. They have been largely inspired by styles of the early-to-mid-2000s, late 1990s, 1980s, 1970s, and 1960s. Early in the decade, several publications noted the shortened trend and nostalgia cycle in 2020s fashion.
Dan Single is an Australian fashion designer known for co-founding denim brand Ksubi.