Ksenia Schnaider

Last updated

KSENIASCHNAIDER
Industry Fashion
Founded2011;13 years ago (2011)
FoundersKsenia Schnaider, Anton Schnaider
Headquarters
Kyiv
,
Ukraine
Area served
Worldwide
ProductsClothing, shoes, accessories, branding
Website www.kseniaschnaider.com

Ksenia Schnaider is a Kyiv-based fashion label led by Ksenia and Anton Schnaider. [1] Established in 2011, the brand gained recognition in 2016 with the design of demi-denims, [2] combination of culottes and skinny jeans. [3]

Contents

History

Ksenia Schnaider created her first pair of jeans from second-hand denim, which led to the designers continuing this as an ongoing project. The brand has three upcycled lines — denim, sport and knits, and denim fur technology. [4]

Of 1000-2500 items made each season, around a third are upcycled. Each year the label upcycles 5.3 tonnes of denim jeans (up to 7000 pairs) to make about 5000 new garments. On average 550-700 jeans are upcycled each month. [5]

Demi-denims

The duo's best known design is demi-denims, a combined silhouette of pants which appear to be made of two separate garments. Demi-denims look like slim-fit jeans from behind, and like a skirt or culottes worn on top of slim-fit jeans – from the front. [6]

After its debut in 2016, it has gained success online and among celebrities, including Celine Dion and Bella Hadid. [7] [8] [9]

Collaborations

In March 2019, the brand announced the launch of a collaboration with denim producer ISKO The collection features the brand's signature demi-denims, flared jeans, denim shorts, skirts, and cropped jackets. [10]

For spring-summer 2020, the brand collaborated with Belgium-based shoe label Morobé to produce mules and boots made from leftover denim.[ citation needed ]

In 2021, the brand created an 'anti-easy' capsule line for Isetan Tokyo out of leftover materials in its studio.[ citation needed ]

Awards

In 2019, the label was placed in the Vogue Green Talent shortlist for upcycling an estimated 500 pairs of jeans, or five tonnes of textile and denim per year. [11]

Related Research Articles

<span class="mw-page-title-main">Jeans</span> Pants/trousers made from denim or dungaree cloth

Jeans are a type of trousers made from denim or dungaree cloth. Often the term "jeans" refers to a particular style of trousers, called "blue jeans", with the addition of copper pocket rivets added by Jacob W. Davis in 1871 and patented by Davis and Levi Strauss on May 20, 1873. Prior to the patent, the term "blue jeans" had been long in use for various garments, constructed from blue-colored denim.

<span class="mw-page-title-main">Denim</span> Warp-faced textile

Denim is a sturdy cotton warp-faced textile in which the weft passes under two or more warp threads. This twill weave produces a diagonal ribbing that distinguishes it from cotton duck. Denim, as it is recognized today, was first produced in Nîmes, France.

<span class="mw-page-title-main">Skort</span> Shorts made to look like a skirt

A skort is a pair of shorts with an overlapping fabric panel made to resemble a skirt covering the front, or a skirt with a pair of integral shorts hidden underneath. Skort is a portmanteau of skirt and shorts.

<span class="mw-page-title-main">Overalls</span> Protective clothing

Overalls or bib-and-brace overalls, also called dungarees in British English, are a type of garment usually used as protective clothing when working. The garments are commonly referred to as a "pair of overalls" by analogy with "pair of trousers".

<span class="mw-page-title-main">Culottes</span> Womans split skirt; earlier, breeches or knickers

Culottes are an item of clothing worn on the lower half of the body. The term can refer to either split skirts, historical men's breeches, or women's underpants; this is an example of fashion-industry words taken from designs across history, languages and cultures, then being used to describe different garments, often creating confusion among historians and readers. The French word culotte is panties, pants, knickers, trousers, shorts, or (historically) breeches; derived from the French word culot, meaning the lower half of a thing, the lower garment in this case.

<span class="mw-page-title-main">Casual wear</span> Western dress code suited for everyday use

Casual wear is a Western dress code that is relaxed, occasional, spontaneous and suited for everyday use. Casual wear became popular in the Western world following the counterculture of the 1960s. When emphasising casual wear's comfort, it may be referred to as leisurewear or loungewear.

<span class="mw-page-title-main">Pedal pushers</span> Calf-length womens trousers

Pedal pushers are calf-length trousers that were popular during the 1950s and the early 1960s. First seen as Knickerbockers or "knickers", they were baggy trousers that extended to or just below the knee and were most commonly fastened with either a button or buckle. Knickerbockers were initially worn by men in the late 19th century and over time became part of women's fashion. Often cuffed and worn tight to the skin, they are related in style to capri pants, and are sometimes referred to as "clam diggers". The name "pedal pushers" originated from the style originally worn by cyclists, because long pants can catch in bicycle chains, but the style quickly became identified with teenage girls.

<span class="mw-page-title-main">Denim skirt</span> Skirt made of denim

A denim skirt, sometimes referred to as a 'jean skirt' or 'jeans skirt', is a skirt made of denim, the same material as blue jeans. Denim skirts come in a variety of styles and lengths to suit different populations and occasions. For example, full-length denim skirts are commonly worn by women whose religious beliefs prohibit them from wearing trousers, including Orthodox Jews, some Muslims, Mennonites and Pentecostals, among others. Shorter skirts made of denim are commonly worn by teenagers and young adults.

<span class="mw-page-title-main">1970s in fashion</span> Costume and fashion in the 1970s

Fashion in the 1970s was about individuality. In the early 1970s, Vogue proclaimed "There are no rules in the fashion game now" due to overproduction flooding the market with cheap synthetic clothing. Common items included mini skirts, bell-bottoms popularized by hippies, vintage clothing from the 1950s and earlier, and the androgynous glam rock and disco styles that introduced platform shoes, bright colors, glitter, and satin.

<span class="mw-page-title-main">Acne Studios</span> Swedish fashion house

Acne Studios is a multidisciplinary luxury fashion house based in Stockholm, Sweden that specializes in men's and women's ready-to-wear fashion, footwear, accessories and denim. When founded in 1996, the label derived its name from the creative collective ACNE; initially an acronym for Associated Computer Nerd Enterprises and later a backronym of Ambition to Create Novel Expressions.

<span class="mw-page-title-main">Reconstructed clothing</span> Clothing item redesigned into a new garment

Reconstructed clothing is used or vintage clothing that has been redesigned and resewn into a new garment. Reconstructed clothing became trendy in the mid-2000s. During this first wave of trend, Generation T (2006), which gave instructions for "108 Ways to Transform a T-Shirt," was published. The book included instructions for how to make halter tops, A-line skirts, and string bikinis out of T-shirts. In 2008, Nicolay released another book entitled: Generation T-Beyond Fashion 120 More Ways to Transform Your T's. This book had a bigger variety of projects including ones for children, men, and even pets.

<span class="mw-page-title-main">Calvin Klein (fashion house)</span> American fashion retailer chain

Calvin Klein Inc. is an American luxury fashion designer retail chain marketing its eponymously branded products worldwide. The company, which became famous for its designer underwear and denim lines in the 1980s, specializes in mass-market ready-to-wear clothing for all genders and age groups as well as leather products, lifestyle accessories and shoes, home furnishings, perfume/cosmetics, eyewear, jewelry and watches in the mid-price segment. Its high-end runway fashion division, which represented the top level of the various Calvin Klein sub-brands, was discontinued in 2019.

<span class="mw-page-title-main">2010s in fashion</span> Fashion-related events during the 2010s

The 2010s were defined by hipster fashion, athleisure, a revival of austerity-era period pieces and alternative fashions, swag-inspired outfits, 1980s-style neon streetwear, and unisex 1990s-style elements influenced by grunge and skater fashions. The later years of the decade witnessed the growing importance in the western world of social media influencers paid to promote fast fashion brands on Pinterest and Instagram.

<span class="mw-page-title-main">Arvind (company)</span> Indian textile company

Arvind Limited is an Indian textile manufacturer and the flagship company of the Lalbhai Group. Its headquarters are in Naroda, Ahmedabad, Gujarat, India, and it has units at Santej. The company manufactures cotton shirting, denim, knits and bottomweight (khaki) fabrics. It had also recently ventured into technical textiles with its Advanced Materials Division in 2011. The company is India's largest denim manufacturer.

<span class="mw-page-title-main">Bella Hadid</span> American fashion model (born 1996)

Isabella Khair Hadid is an American fashion model. Throughout her career, she has made 35 appearances on international Vogue covers. In 2022, she was named Model of the Year by the British Fashion Council. Time magazine named her one of the 100 most influential people in the world on its annual list in 2023.

<span class="mw-page-title-main">Chrome Hearts</span> Luxury brand from Hollywood

Chrome Hearts is a luxury brand from Hollywood, founded in 1988 by Richard Stark, Leonard Kamhout and John Bowman. It is currently co-owned by Richard Stark and his wife Laurie Lynn Stark. Its logo contains a cross with the brand name around it on a circular ribbon. The brand produces silver, gold, and diamond accessories, alongside eyewear, leather items, apparel, furniture, kitchenware, and random objects. They are known for using leather, silver, and ebony. The production site covers three blocks in the middle of Hollywood and consists of multiple buildings and factories around the world. Production is mainly done in-house at the big production site in Hollywood. As of 2021, they have 1000 staff at their Los Angeles production site. Although not officially disclosed by Chrome Hearts, the brand is estimated to be worth around $1 billion.

Ganni is a Danish contemporary ready-to-wear fashion brand. Founded in 2000 by gallerist Frans Truelsen, it started gaining cult popularity as a designer label in the late 2010s under the tutelage of husband-and-wife duo Nicolaj Reffstrup and Ditte Reffstrup.

Frame is an American fashion-retail company that designs and sells high-end clothing for men and women. The company is known for its denim jeans and hand bags sold at retail outlets in the United States that were first popular with models Karlie Kloss, Miranda Kerr, and Emily Ratajkowski.

<span class="mw-page-title-main">2020s in fashion</span> Fashion-related events during the 2020s

The fashions of the 2020s represent a departure from 2010s fashion and feature a nostalgia for older aesthetics. They have been largely inspired by styles of the late 1990s to mid-2000s, 1980s, and late 1960s to early 1970s. Early in the decade, several publications noted the shortened trend and nostalgia cycle in 2020s fashion. Fashion was also shaped by the COVID-19 pandemic, which had a major impact on the fashion industry, and led to shifting retail and consumer trends.

AREA is a fashion label founded in 2014 by Beckett Fogg and Piotrek Panszczyk. It is known for its use of crystals.

References

  1. "посилання. Forbes написав про український бренд Ksenia Schnaider". The Village Україна. 30 July 2018. Retrieved 3 December 2021.
  2. "Ksenia Schnaider Kiev Spring 2018 Fashion Show". Vogue . Retrieved 23 April 2018.
  3. "Ksenia Schnaider". www.notjustalabel.com. Retrieved 1 December 2021.
  4. "Ksenia Schnaider News, Collections, Fashion Shows, Fashion Week Reviews, and More". Vogue . Retrieved 8 April 2021.
  5. Rabimov, Stephan. "Ksenia Schnaider Knows How To Make Upcycled Fashion Beautiful". Forbes. Retrieved 1 December 2021.
  6. "The most surprising micro-trend of 2017 has arrived". Harper's Bazaar . 2 March 2017. Retrieved 23 April 2018.
  7. "Bella Hadid Wears Ksenia Schnaider Demi Jeans – Denimology". Denimology. 1 October 2017. Retrieved 23 April 2018.
  8. "Bella Hadid wears KSENIASCHNAIDER jeans".
  9. "Celebrities wear KSENIASCHNAIDER".
  10. RU, FashionNetwork com. "ISKO и Ksenia Schnaider создали капсульную коллекцию эко-денима". FashionNetwork.com (in Russian). Retrieved 1 December 2021.
  11. Erizanu, Paula. "10 years of KSENIASCHNAIDER: fashion highlights from Ukraine's sustainably rebellious brand". The Calvert Journal. Retrieved 1 December 2021.