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Viral marketing is a business strategy that uses existing social networks to promote a product mainly on various social media platforms. Its name refers to how consumers spread information about a product with other people, much in the same way that a virus spreads from one person to another. It can be delivered by word of mouth, or enhanced by the network effects of the Internet and mobile networks.
An Internet meme, or simply meme, is a cultural item that is spread via the Internet, often through social media platforms, such as YouTube, Twitter, Reddit, etc. Internet memes can take various forms, such as images, videos, GIFs, and various other viral sensations. Characteristics of memes include their susceptibility to parody, their use of intertextuality, their propagation in a viral pattern, and their evolution over time. The name is from the concept of memes proposed by Richard Dawkins in 1972.
Instagram is a photo and video sharing social networking service owned by Meta Platforms. It allows users to upload media that can be edited with filters, be organized by hashtags, and be associated with a location via geographical tagging. Posts can be shared publicly or with preapproved followers. Users can browse other users' content by tags and locations, view trending content, like photos, and follow other users to add their content to a personal feed. A Meta-operated image-centric social media platform, it is available on iOS, Android, Windows 10, and the web. Users can take photos and edit them using built-in filters and other tools, then share them on other social media platforms like Facebook. It supports 32 languages including English, Hindi, Spanish, French, Korean, and Japanese.
Vine was an American short-form video hosting service where users could share up to 6-second-long looping video clips. It was originally launched on June, 2012, by Rus Yusupov, Dom Hofmann and Colin Kroll.. The company was bought by Twitter, Inc. in October of 2012 for $30 million. Twitter shut down Vine on January 17, 2017, and the app was discontinued a few months later.
Viral phenomena or viral sensation are objects or patterns that are able to replicate themselves or convert other objects into copies of themselves when these objects are exposed to them. Analogous to the way in which viruses propagate, the term viral pertains to a video, image, or written content spreading to numerous online users within a short time period. This concept has become a common way to describe how thoughts, information, and trends move into and through a human population.
Doge is an Internet meme that became popular in 2013. The meme consists of a picture of a Shiba Inu dog, accompanied by multicolored text in Comic Sans font in the foreground. The text, representing a kind of internal monologue, is deliberately written in a form of broken English. The meme originally and most frequently uses an image of a Shiba Inu named Kabosu, though versions with other Shiba Inus are also popular.
Whisper is a proprietary mobile app available without charge. It is a form of anonymous social media, allowing users to post and share photo and video messages anonymously, although this claim has been challenged with privacy concerns over Whisper's handling of user data. The postings, called "whispers", consist of text superimposed over an image, and the background imagery is either automatically retrieved from Whisper's search engine or uploaded by the user. The app, launched in March 2012, is the main product of the media company WhisperText LLC, which was co-founded by CEO Michael Heyward, the son of the entertainment executive Andy Heyward, and Brad Brooks, who is the CEO of mobile messaging service TigerText. Since 2015, the service has sought to become more of a brand advertising platform, with promotional partnerships with Netflix, NBCUniversal, Disney, HBO, and MTV. According to TechCrunch, as of March 2017, Whisper has a total of 17 billion monthly pageviews on its mobile and desktop websites, social channels and publisher network, with 250 million monthly users across 187 countries. It is owned by MediaLab. In October 2022, Whisper was removed from the Apple App Store, and was added to the App Store again but was removed in 2023 again temporarily, but was recently restored to IOS in March of 2024
The hashtag #NotAllMen is a feminist Internet meme. A shortening of the phrase "not all men are like that", sometimes abbreviated "NAMALT", it is a satirical parody of arguments used to deflect attention away from men in discussions of sexual assault, the gender pay gap, and other feminist issues.
Distracted boyfriend is an Internet meme based on a 2015 stock photograph by Spanish photographer Antonio Guillem. Social media users started using the image as a meme at the start of 2017, and it went viral in August 2017 as a way to depict different forms of disloyalty. The meme has inspired various spin-offs and received critical acclaim.
The Instagram egg is a photo of an egg posted by the account @world_record_egg on the social media platform Instagram. It became a global phenomenon and an internet meme within days of its creation. It is the second most-liked Instagram post and was the most-liked Instagram post until it was overtaken on December 20, 2022, by Lionel Messi's post showing him and his teammates celebrating after Argentina won the 2022 FIFA World Cup. The owner of the account was revealed to be Chris Godfrey, a British advertising creative, who later worked with his two friends Alissa Khan-Whelan and CJ Brown on a Hulu commercial featuring the egg, intended to raise mental health awareness.
Jerry Media is a content and advertising company that operates various Instagram accounts, most prominently @fuckjerry. The account, founded by Elliot Tebele in 2011, is known for its aggregation of online content and internet memes. The account's popularity led Tebele to found Jerry Media which later became known for its promotion of the Fyre Festival. Later, Jerry Media co-produced Fyre, a documentary about the failed music festival. Jerry Media is involved with Jerry News, JaJa Tequila, and the card game What Do You Meme.
Pray for Nesamani is an internet meme that began trending on social media platforms in May 2019. It is based on the fictional character Nesamani from the Indian Tamil drama film Friends (2001). Nesamani was played by actor Vadivelu, whose image is used in many of the memes attached to the hashtag #Pray_for_Nesamani and a series of related hashtags. It became the top trending hashtag on Twitter in India during the week, beating #ModiSarkar2, which was previously the nationally top trending hashtag referring to the recent 2019 Indian general election and the 23rd Ministry of the Republic of India.
Karen is a slang term typically used to refer to a middle-class white American woman who is perceived as entitled or excessively demanding. The term is often portrayed in memes depicting middle-class white women who "use their white and class privilege to demand their own way". Depictions include demanding to "speak to the manager", being racist, or wearing a particular bob cut hairstyle. It was popularized in the aftermath of the Central Park birdwatching incident in 2020.
Woman yelling at a cat is an Internet meme first used in a post by Twitter user @MISSINGEGIRL on May 1, 2019. It juxtaposes two images: on the left, a screen capture of "Malibu Beach Party from Hell", an episode from The Real Housewives of Beverly Hills, depicting cast member Taylor Armstrong crying and pointing ; and a picture uploaded to Tumblr in June 2018, depicting a cat from Ottawa, Ontario, Smudge, sitting at a dinner table behind a salad with a seemingly confused expression.
#ChallengeAccepted, also known as the Challenge Accepted campaign, is an Instagram tagged challenge as well as an awareness campaign on empowering women involving sharing posts of black-and-white selfies. The Instagram challenge was launched alongside another hashtag campaign #WomenSupportingWomen with the core objective of empowering and encouraging women to share the black-and-white photographs and selfies of themselves on their respective Instagram accounts.
iFunny is a humor-based website and mobile application developed by Cyprus-based FunCorp, an entertainment technology company, that consists of memes in the form of images, videos, and animated GIFs submitted by its users. The mobile version of the site once featured a built-in meme creator tool. The app describes itself as a "community for meme lovers and viral memes around the internet."
Meme Man, sometimes also referred to as Mr. Succ or the Stonks guy, is a character often featured in internet memes. He is depicted as a 3D render of a smooth, bald, and often disembodied blue-eyed male head. He was popularized in the mid-2010s by the artist "Special meme fresh", and became a common character in many surreal memes, a genre of internet humor inspired by surrealism. During the 2021 GameStop short squeeze, Meme Man was popularized by users of the subreddit r/wallstreetbets as the face of the "stonks" meme.
Doing Things Media (DTM) is an American digital media company that focuses on pop culture and humor. Its brands include Middle Class Fancy, Animals Doing Things, Shitheadsteve, Recess Therapy, Bob Does Sports, and Overheard.
"Moye Moye" is an internet meme that originated from the 2023 Serbian song "Džanum" by singer-songwriter Teya Dora. The song's chorus contains the lyrics "moje more" in Serbian which means "my nightmares".
References
- 1 2 "Sports teams join viral "Little Miss" meme with creative social media posts". ESPN.com. 22 July 2022. Retrieved 28 July 2022.
- ↑ Diaz, Ana (25 July 2022). "Why Little Miss characters are everywhere". Polygon. Retrieved 28 July 2022.
- ↑ Heilman, Greg (24 July 2022). "What is the origin of the "Little Miss" meme that has gone viral?". Diario AS. Retrieved 28 July 2022.
- 1 2 Townsend, Chance (23 July 2022). "What's the story behind the Instagram 'Little Miss' meme?". Mashable. Retrieved 28 July 2022.
- ↑ "Why Are 'Mr. Men And Little Miss' Characters All Over Social Media?". Forbes India. Retrieved 28 July 2022.
- ↑ "Remember Those 'Little Miss' Books From Your Childhood? They're Now A Meme". Bustle. Retrieved 28 July 2022.
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