Lonny (magazine)

Last updated

Lonny
LonnyCover.jpg
CategoriesLifestyle
FrequencyMonthly
Format Online magazine
FounderMichelle Adams and Patrick Cline
Founded2009
First issueOctober 2009 (2009-10)
CompanyLivingly Media (Recurrent)
CountryUnited States
Based in Redwood City, California
LanguageEnglish
Website www.lonny.com

Lonny is a monthly online magazine, launched in October 2009, that focuses on lifestyle and home decor. [1] The magazine's name is a portmanteau of "London" and "NY", the hometowns of its two founders, designer Michelle Adams and photographer Patrick Cline. [2] Lonny was acquired by Livingly Media in 2012. [3] In 2013 Michelle Adams ended her tenure as editor-in-chief of the magazine. [2] The same year Irene Edwards was appointed executive editor of the magazine. [2] In 2015, Livingly Media was acquired by aufeminin.com, a subsidiary of Axel Springer. [4] The magazine is based in Redwood City, California. [5] On 12 December 2017, Axel Springer signs option agreement for the sale of its stake in aufeminin group to TF1 Télévision Française 1 S.A [6]

In 2022, TF1 sold Livingly Media to Recurrent. [7]

References

  1. Claire Cain Miller (June 20, 2010), "For Interior Designers, D.I.Y. Philosophy Extends to Web Magazine", The New York Times, New York, retrieved August 31, 2009
  2. 1 2 3 Sarah Firshein (March 8, 2013). "After Three Years, Michelle Adams to Bid Sayonara to Lonny". Curbed. Retrieved February 14, 2016.
  3. "We've Acquired Lonny Magazine". Zimbio.
  4. "Aufeminin.com to Buy Livingly Media" . Retrieved March 6, 2015.
  5. "Lonny Magazine". Linkedin. Retrieved May 24, 2020.
  6. "Axel Springer signs option agreement for the sale of its stake in aufeminin group to Télévision Française 1 S.A." December 12, 2017.
  7. "Under new owners, Lonny sets its sights on Gen Z". February 2, 2022.