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Type | Private |
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Founded | Southfield, MI, (1988 ) |
Headquarters | Miami Beach, FL, US |
Area served | United States, Canada |
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MTI Digital is a provider of in-store music, advertising, digital signage, and on-hold messaging and hold music for retail stores, supermarkets, convenience stores, and restaurants in the United States and Canada.
MTI Digital was founded in 1988 [1] as Music Technologies International by Lorraine Golden, who previously acted as general manager for Detroit radio stations WNIC and WQRS, and owner of WDTX. [2] [3] The company was founded as an alternative to the easy-listening elevator music that was common in retail stores of the 1980s, [4] instead providing an experience similar to that of FM radio with popular music interspersed with commercial advertising. [5]
MTI initially provided background music by satellite to retailers such as KMart, [6] tailoring the music and advertising to each specific retailer and its vendors. [7] In 2000, the company partnered with fellow background music provider Muzak to focus on in-store advertising sales to retailers such as Toys "R" Us and Rite Aid. This partnership saw MTI's focus shift from background music to point of sale advertising targeted at a retailers’ customers for much of the next decade. [5]
MTI ended its partnership with Muzak and pivoted back to in-store background music by 2009. [8] The company rebranded as MTI Digital in the 2010s and provides music and messaging via digital receivers rather than satellite, [9] as well as digital signage, menu boards, and sound system design. [10]
MTI Digital is a WBENC-certified Woman-owned business. [10]
MTI Digital's music and messages are programmed using a media player located at each location connected by the internet to MTI's servers. [9] Audio advertisements and music playlists are regularly updated on each player, ensuring that the content is up-to-date, and allowing MTI to customize the music and messaging program for each retailer and location. [11]
MTI provides music, audio messages, and digital signage primarily to national and regional convenience and retail stores as well as QSRs in the United States and Canada, including Rite Aid, [8] Jared Jewelers, [12] Wawa, [13] Sonic Drive-in, [12] Kum & Go, [10] Allsups, [14] and EZCorp. [15]
Muzak is an American brand of background music played in retail stores and other public establishments. The name has been in use since 1934 and has been owned by various companies.
Kmart Corporation is an American retail company that owns a chain of big box department stores. The company is headquartered in Hoffman Estates, Illinois, United States. The company was incorporated in 1899 as S. S. Kresge Corporation and renamed Kmart Corporation in 1977. The first store with the Kmart name opened in 1962 in Garden City, Michigan. At its peak in 1994, Kmart operated 2,486 stores globally, including 2,323 discount stores and Super Kmart Center locations in the United States. As of April 16, 2022, that number was down to nine, including just three in the continental United States. From 2005 through 2019, Kmart was a subsidiary of Sears Holdings Corporation. Since 2019, Kmart has been a subsidiary of Transform SR Brands LLC, a privately held company that was formed in 2019 to acquire assets from Sears Holdings.
Background music is a mode of musical performance in which the music is not intended to be a primary focus of potential listeners, but its content, character, and volume level are deliberately chosen to affect behavioral and emotional responses in humans such as concentration, relaxation, distraction, and excitement. Listeners are uniquely subject to background music with no control over its volume and content. The range of responses created are of great variety, and even opposite, depending on numerous factors such as, setting, culture, audience, and even time of day.
Wawa, Inc. is an American chain of convenience stores and gas stations located along the East Coast of the United States, operating in Pennsylvania, New Jersey, Delaware, Maryland, Virginia, Washington, D.C., and Florida. The company's corporate headquarters is located in the Wawa area of Chester Heights, Pennsylvania in Greater Philadelphia. As of 2008, Wawa was the largest convenience store chain in Greater Philadelphia, and it is also the third-largest retailer of food in Greater Philadelphia, after Acme Markets and ShopRite.
Target Australia Pty Ltd is a department store chain owned by Australian retail conglomerate Wesfarmers. Target stocks clothing, cosmetics, homewares, electronics, books, and toys selling both in-store and online. The company's head office is located in the Melbourne suburb of Williams Landing and opened in 2018. Despite the identical logo, name and similar type of outlets, Target Australia carries no direct relation or affiliation to the American big box retailer Target Corporation.
SpartanNash is an American food distributor and grocery store retailer headquartered in Byron Center, Michigan. The company's core businesses include distributing food to independent grocers, military commissaries, and corporate-owned retail stores in 44 states, Europe, Latin America, and the Middle East. SpartanNash operates 142 corporate-owned retail stores under a number of brands located in North Dakota, South Dakota, Nebraska, Minnesota, Iowa, Indiana, Wisconsin, Michigan, and Ohio, many of which were local grocery chains acquired by SpartanNash. In terms of revenue, it is the largest food distributor serving military commissaries and exchanges in the United States. It is known for its Our Family line of products and formerly the "Spartan" line of products.
Wesfarmers Limited is an Australian conglomerate, headquartered in Perth, Western Australia. It has interests predominantly in Australia and New Zealand, operating in retail, chemical, fertiliser, industrial and safety products. With revenue of A$30.8 billion in the 2020 financial year, it is one of Australia's largest companies by revenue. Wesfarmers is also one of the largest private employers in Australia, with approximately 107,000 employees.
Digital signage is a segment of electronic signage. Digital displays use technologies such as LCD, LED, projection and e-paper to display digital images, video, web pages, weather data, restaurant menus, or text. They can be found in public spaces, transportation systems, museums, stadiums, retail stores, hotels, restaurants and corporate buildings etc., to provide wayfinding, exhibitions, marketing and outdoor advertising. They are used as a network of electronic displays that are centrally managed and individually addressable for the display of text, animated or video messages for advertising, information, entertainment and merchandising to targeted audiences.
Retail media is marketing to consumers at or near their point of purchase, or point of choice between competing brands or products. Common techniques include in-store advertising, online advertising, sampling, loyalty cards and coupons or vouchers.
The Shoppes at South Hills, formerly South Hills Mall, is a shopping mall on U.S. 9, now converted into a strip mall, in the town of Poughkeepsie, New York. The 675,000 ft² plaza opened in 1974 and included two anchors, Sears and Kmart, at opposite ends of the mall. Currently, The Shoppes at South Hills are owned and operated by DLC Management Corporation.
InStore Audio Network (ISAN), formerly InStore Broadcasting Network (IBN), was an American broadcasting company which provided in-store music, video content and audio advertising for delivery within supermarkets and drugstores. At the time of its acquisition, the company was headquartered in Princeton, New Jersey.
Applied Media Technologies Corporation (AMTC) was a Tampa, Florida-based provider of commercial sound equipment, "on hold" messaging to US and Canadian businesses under the brand name TelAdvantage, and provided background music for businesses as a partner of SIRIUS Satellite Radio.
Visual Merchandising is the practice in the retail industry of optimizing the presentation of products and services to better highlight their features and benefits. The purpose of such visual merchandising is to attract, engage, and motivate the customer towards making a purchase.
Premier Retail Networks or "PRN" is a wholly owned subsidiary of Stratacache. It programs, broadcasts and sells advertising on video screens, health kiosks and television displays inside retail locations. PRN was known as IZ-ON Media from October 1, 2012 to October 7, 2015.
Rick Sirvaitis is an advertising executive in New York City and currently involved as an advisor to PlanetXLaw, Access Legal Care, TAPPP, Pypestream and Vizability. He is the former President of Storeboard Media LLC, a media sales company with the exclusive right to place advertisements on security pedestals in stores across the United States. He is also the President of his own consulting company: RS MediaMarketing LLC. He has been a consultant to clients like the NFL Network, the Television Bureau, Gemstar-TV Guide International and Google TV Ads among others and has most recently been retained as an Entrepreneur in Residence for Constellation Ventures. He is also the former President and Chief Operating Officer of GM Mediaworks, the consolidated media buying unit for all General Motors divisions including network and cable television purchasing in New York City, as well as all print and Internet buying and a Cyberworks research and development unit in Detroit.
Mood Media Corporation is an international in-store provider of music, digital signage, hold music, on-hold messaging, scent, integrated audio/video, and interactive mobile marketing products. It was founded in 2004, and is based in Austin, Texas. The company provides services to a variety of retailers and other business verticals such as restaurant, financial, healthcare, hospitality and QSR. Mood Media Corporation has expanded its product offerings through acquisitions of Somerset Entertainment in Canada, BIS Group in Europe, and Trusonic, AEI Music Network Inc., Muzak, DMX, Technomedia, and GoConvergence in the United States.
Turkey Hill Minit Markets is an American chain of convenience stores founded in Lancaster, Pennsylvania in 1966. As of October 2017, Turkey Hill Minit Markets had over 260 locations across Ohio, Indiana, and Pennsylvania. Turkey Hill Minit Markets is owned by EG Group and operated independently from Turkey Hill, a separate Peak Rock Capital-owned brand of iced tea, ice cream and other beverages and frozen desserts.
SpellBrite is a light-emitting diode (LED) signage system that looks like neon but uses LEDs as its light source. The SpellBrite system consists of 47 letters, numbers and symbols that click together and are interchangeable, which allows a user to create a custom sign message and later reconfigure the sign to a different message.