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New Zealand hip hop derives from the wider hip hop cultural movement originating amongst African Americans in the United States. Like the parent movement, New Zealand hip hop consists of four parts: rapping, DJing, graffiti art and breakdancing. The first element of hip hop to reach New Zealand was breakdancing, which gained notoriety after the release of the 1979 movie The Warriors. The first hip hop hit single, "Rapper's Delight" by the Sugarhill Gang, became a hit in New Zealand when it was released there in 1980, a year after it was released in the United States. By the middle of the 1980s, breakdancing and graffiti art were established in urban areas like Wellington and Christchurch. By the early 1990s, hip hop became a part of mainstream New Zealand culture.
Demetrius C. Savelio, better known by his stage name Savage, is a New Zealand rapper and a former member of hip hop group the Deceptikonz. Savage was the first New Zealand hip hop artist to have a commercial single achieve platinum certification status in the United States. The "International Breakthrough" accolade of the Pacific Music Awards was created in his honour. Savage also has applied his recognisable voice in the electronic dance music space with 5× platinum hit ''Freaks'' with Timmy Trumpet, and 4 times platinum hit ''Swing'' with Joel Fletcher.
Urban Pasifika is a New Zealand subgenre of hip hop, that developed primarily among Pasifika New Zealanders in South Auckland. Drawn from alternative hip hop and R&B influences, it was quickly blended with Pacific Island or Māori instrumentation and traditional songwriting and singing and rapping in a variety of Polynesian languages, such as Māori, Samoan, Niuean and Tongan. The genre's genesis in the 1980s blossomed into a unique, globally enrapturing cultural scene in its homeland of Auckland, especially in the next decade. Urban Pasifika is one of the most popular music genres to arise from New Zealand, and helped cement Auckland's reputation on the world stage as a major cultural centre, and the most ethnically Polynesian city in the world.
Frontline are a New Zealand hip hop music group formed in 2001.
"Swing" is the lead single from New Zealand hip hop artist Savage's debut solo album, Moonshine. It was released in January 2005, and reached number one on the New Zealand singles chart. In 2008, it was released in the United States with a remix featuring American rapper Soulja Boy, which reached number 45 on the Billboard Hot 100. The remix featured on Savage's second studio album and US debut, Savage Island, alongside a second remix featuring American rapper Pitbull. The song was also covered by metalcore bands Miss May I and Drop Dead, Gorgeous.
The Deceptikonz are a New Zealand hip hop group formed in the South Auckland suburb of Manurewa in 1996 which consists of Savage, Devolo, Alphrisk and Mareko. Their debut album was Elimination released in 2002.
Dawn Raid Entertainment is a record label based in Papatoetoe, South Auckland, New Zealand. It has signed many New Zealand hip hop and R&B artists such as Savage, Adeaze, Aaradhna, The Deceptikonz, Devolo and Ill Semantics. The founders of Dawn Raid Entertainment announced the closure of the recording label on 19 April 2007 due to liquidation.
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"Mareko (Here to Stay)" is the debut single by New Zealand hip hop artist Mareko released in 2003. The song reached No. 4 in New Zealand.
"Stop, Drop and Roll" is a song by New Zealand hip hop artist Mareko featuring the Deceptikonz. The single was released in 2003 and hit No. 6 on the New Zealand charts.
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Young Money Entertainment is an American record label founded by rapper Lil Wayne. Young Money's president is Lil Wayne's lifelong friend and fellow rapper Mack Maine. The label was an imprint of Cash Money Records and is distributed by Republic Records.
Sidney Diamond, previously known by the stage name Young Sid, is a New Zealand rapper.
David Puniani is a New Zealand hip-hop performer of Tongan descent from South Auckland, best known as a member of the hip hop group Deceptikonz. He is signed to the Dawn Raid Entertainment music label and in 2009 he was "Best Pacific Male Artist" at the Pacific Music Awards.
Joshua Elia Williams, known by his stage name J. Williams, is a New Zealand R&B recording artist and professional hip-hop dancer. He made his musical debut in 2008 with "Blow Your Mind" which peaked at number 13 on the New Zealand Singles Chart. In early 2009 his debut album Young Love was released with the single "You Got Me" featuring Scribe. It was certified platinum and became the #1 selling single of 2010 in New Zealand.
Falling Into Place is the third solo studio album by New Zealand rapper David Dallas. The album was released through Dawn Raid Entertainment, Dirty Records and Duck Down Music Inc. on 18 October 2013. The album debuted at #2 on the New Zealand albums chart.
References
- ↑ "Killer Beez diss stings Dawn Raid". Sunday Star Times. 17 February 2008.
- ↑ Search for Mareko albums at Every Hit database on 12 December 2007.
- 1 2 Search for Mareko singles at Every Hit database on 12 December 2007.
- 1 2 "MAREKO IN NEW ZEALAND CHARTS". charts.nz. Retrieved 18 October 2013.
- ↑ "NZ Top 40 Albums Chart". Recorded Music NZ. 7 November 2022. Retrieved 5 November 2022.
- ↑ "Mareko Is The Future – Mixtape". Dawn Raid Entertainment. Archived from the original on 20 October 2013. Retrieved 18 October 2013.
