Maser Group

Last updated
Maser Group
Company type Private
Industryelectronics company
Founded2014
Founder Prateek Suri
Revenue~US$1 billion (2024) [1]
Subsidiaries Maser Electronics, MDR Investments, Maser Foundation
Website www.maserafrica.com

Maser Group is an electronics manufacturing company founded in 2014 by Prateek Suri. Headquartered in UAE, the company operates in Africa. [2]

History

Maser Group was first established when Suri was in India. Following the high demands of home electronics in Africa and Middle East, the company moved to UAE. As of 2024, Maser Group has recorded annual revenues of around 1 billion dollars. In 2025, it was recognized as one of Africa's unicorn startups. [3] [4] [5] In 2025, the company had a public business deal with SCG Asia. [6] In a 2021 market survey by Daily News for dominating brands in Africa and their market share, Maser Group has 74 percent, Chinese Hisense had 10 percent, TCL has 8 percent, Xiaomi has 6 percent, and Haier has 2 percent. [7]

References

  1. ↑ "Maser Group surpasses $1 billion revenue mark". NTV Kenya. 2024-07-29. Retrieved 2025-09-27.
  2. ↑ "Maser Group | Company Profile". pitchbook.com. Retrieved 2025-09-26.
  3. ↑ Partners, N. M. (2024-10-05). "Africa's rising unicorns: The continent's tech giants leading the charge". Nairametrics. Retrieved 2025-09-26.
  4. ↑ Kisakye, Frank (2023-05-09). "The untold story of Africa's newest unicorn, Maser Group". The Observer. Retrieved 2025-09-26.
  5. ↑ Onwuegbuchi, Chike (2023-09-26). "The Rising Stars: 7 Unicorns Shaking the African Continent" . Retrieved 2025-09-26.
  6. ↑ Olaitan, Ayoola (2025-08-02). "Prateek Suri unlocks landmark African deal, expands Maser Group's footprint into an estimated $2billion". Nairametrics. Retrieved 2025-10-06.
  7. ↑ "Maser Group's Q4 four net profit up by 29 percent in 2021". Daily News - Tanzania Standard Newspapers. 2022-06-12. Retrieved 2025-10-06.
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