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Maverick Carter | |
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 Maverick Carter in 2019 | |
| Born | October 10, 1981 |
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Maverick Carter is an American sports-marketing businessman and media personality.
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Maverick Carter | |
|---|---|
| Maverick Carter in 2019 | |
| Born | October 10, 1981 |
| Occupations |
|
Maverick Carter is an American sports-marketing businessman and media personality.
Maverick Carter was born on October 10, 1981. [1] [2] [3] He spent most of his youth in Akron, Ohio and Atlanta, Georgia. Carter grew up the son of Katherine Powers, a social worker, and Otis Carter. [4] He is a longtime friend of LeBron James; both played basketball and football at St. Vincent–St. Mary High School (SVSM) in Akron. [5] He also played on the same team as Jay Williams at the Five Star Camp. [6] After graduating from SVSM, Carter played college basketball for one season at Western Michigan before transferring to the University of Akron and focusing on other endeavors. [4]
Carter interned with Nike, withdrawing from college to become a Nike field representative. [4] He has served as James' business manager since 2006. Carter, along with James, Rich Paul, and Randy Mims, is one of the founders and principals of agent and sports-marketing company LRMR. Carter was responsible for engineering The Decision, a television special. [4]
Carter arranged a deal between LRMR and Fenway Sports Group that secured James a partial stake in Liverpool F.C. and bolstered his overseas profile. [7] He also developed The LeBrons series of commercials featuring caricatures of James. [4] He and James also founded SpringHill Entertainment, a collaborator of Warner Bros. whose projects include the Disney XD series Becoming, the Starz series Survivor's Remorse , the NBC game show The Wall , the Bleacher Report spinoff Uninterrupted, and Space Jam: A New Legacy . [8] In 2021, Carter parlayed a deal whereby he and James each gained part ownership stakes of the Boston Red Sox.[ citation needed ]
He was an executive producer, alongside James and Drake, of Hubert Davis's 2022 documentary film Black Ice . [9]
LeBron Raymone James Sr. is an American professional basketball player for the Los Angeles Lakers of the National Basketball Association (NBA). Nicknamed "King James", he is widely regarded as one of the greatest basketball players of all time, and is frequently at the center of debates regarding the sport's all-time best, often being compared to Michael Jordan. James has won four NBA championships from 10 NBA Finals appearances, having made eight consecutive appearances between 2011 and 2018. He also won the inaugural NBA Cup in 2023 with the Lakers, three Olympic gold medals as a member of the U.S. national team, and the Olympics MVP in the 2024 Summer Olympics.
Vincent Lamar Carter Jr. is an American former professional basketball player who played for 22 seasons in the National Basketball Association (NBA). He primarily played the shooting guard and small forward positions, but occasionally played power forward later in his NBA career. An eight-time All-Star and a two-time All-NBA Team selection, he played a record 22 seasons in the NBA, tied with LeBron James for the most seasons played in league history. He is also the only player to have played in the NBA in four different decades. In 2024, Carter was inducted into the Naismith Memorial Basketball Hall of Fame.
St. Vincent–St. Mary High School is a private, co-educational, college preparatory Catholic high school in Akron, Ohio, United States. It is sponsored by the Society of Mary and is associated with the Diocese of Cleveland. As of the 2017–18 school year, the school had an enrollment of 638 students.
Fenway Sports Management (FSM) is a global sports marketing firm that specializes in partnership sales, consulting, and the creation of unique and memorable events and experiences. FSM is headquartered in Boston, Massachusetts, with an office in New York City. Founded in 2004, it is a wholly owned subsidiary of Fenway Sports Group, the parent company of the Boston Red Sox and Liverpool Football Club, among other assets.
John Paul Vincent "Sonny" Vaccaro is an American former sports marketing executive. He lives in Santa Monica, California.
Fenway Sports Group Holdings, LLC (FSG), is an American multinational sports holding conglomerate which owns Major League Baseball's Boston Red Sox, Premier League’s Liverpool, National Hockey League's Pittsburgh Penguins, NASCAR's RFK Racing, and TGL's Boston Common Golf.
The Decision is a 2010 American television special that aired on ESPN on July 8, 2010, in which National Basketball Association (NBA) player LeBron James announced which team he would join for the 2010–11 season. James was an unrestricted free agent after playing his first seven NBA seasons for the Cleveland Cavaliers; he was a two-time NBA Most Valuable Player and a six-time All-Star. He grew up in nearby Akron, Ohio, where he received national attention as a high school basketball star. During the special, James revealed that he would be signing with the Miami Heat.
Rich Paul is an American sports agent and the founder and chief executive officer of Klutch Sports Group. His most notable client is basketball player LeBron James, with whom he has been a longtime friend. Paul is also co-head of the Sports division at United Talent Agency.
Paul David Wachter is an American businessman and investment adviser whose clients include Arnold Schwarzenegger, LeBron James, U2 frontman Bono, Beats by Dre co-founder Jimmy Iovine, Drake, Billie Eilish and Tom Werner, Chairman of the Boston Red Sox and the Liverpool Football Club. He has played a leading role in high-profile investment deals including the 2002 acquisition of the Boston Red Sox by New England Sports Ventures, an ownership group he became partner to in 2021. Wachter was also a founding member of the board of Beats Electronics since 2008 and led the negotiation of the Beats sale to Apple. Along with LeBron James, he was among the executive producers of the Starz scripted series, Survivor's Remorse, and HBO’s What’s My Name, a documentary on Muhammad Ali, and is the executive producer of the 2023 Netflix series Arnold. He is now Chairman of the Board of United Talent Agency (UTA).
Samuel H. Kennedy is an American professional baseball executive who is the president and chief executive officer of the Boston Red Sox of Major League Baseball (MLB) and CEO of Fenway Sports Group (FSG).
Best Shot is an American documentary series directed by Michael John Warren and starring Jay Williams. The series follows Newark Central High School's basketball team, showing the lives of the players and the fortunes of the team, as they are mentored by Williams. It premiered on July 18, 2018 on YouTube Premium. The series is executive produced by LeBron James, Maverick Carter, Andrew Fried, Dane Lillegard, Jordan Wynn, and Warren.
LeBron Raymone "Bronny" James Jr. is an American professional basketball player for the Los Angeles Lakers of the National Basketball Association (NBA). A consensus four-star recruit, James was named a McDonald's All-American as a senior in high school in 2023. He played one season of college basketball for the USC Trojans before being selected by the Lakers in the second round of the 2024 NBA draft. He is the eldest child and teammate of professional basketball player LeBron James Sr., making them the NBA's first active father–son duo.
Space Jam: A New Legacy is a 2021 American live-action/animated sports comedy film produced by Warner Animation Group, Proximity Media, and The SpringHill Company, and distributed by Warner Bros. Pictures. The film was directed by Malcolm D. Lee from a screenplay by Juel Taylor, Tony Rettenmaier, Keenan Coogler, Terence Nance, Jesse Gordon, and Celeste Ballard, and a story by Taylor, Rettenmaier, Coogler, and Nance. It serves as a standalone sequel to Space Jam (1996) and is the first theatrically released film to feature the Looney Tunes characters since Looney Tunes: Back in Action (2003). The film stars basketball player LeBron James as a fictional version of himself; Don Cheadle, Khris Davis, Sonequa Martin-Green, and Cedric Joe star in live-action roles, while Jeff Bergman, Eric Bauza, and Zendaya headline the Looney Tunes voice cast. The film follows James enlisting the Looney Tunes' aid to win a basketball game in a Warner Bros.–themed virtual multiverse against a rogue artificial intelligence's avatars after James's youngest son is abducted by the AI.
The Shop: Uninterrupted, or simply The Shop, is an American television talk show created by Paul Rivera. It stars professional basketball star LeBron James and businessman Maverick Carter, who alongside guests have conversations and debates in a barbershop. The series premiered on HBO in the United States on August 28, 2018. On February 28, 2022, the series was renewed for a fifth season and moved to YouTube. In 2021, the series won a Sports Emmy for Outstanding Edited Sports Series.
SpringHill Company is an entertainment development and production company founded in 2020 by LeBron James and Maverick Carter. Its board of directors includes Serena Williams. The company unites three earlier companies founded by James and Carter: SpringHill Entertainment, an entertainment production company founded in 2007, the Robot Company, an integrated marketing agency and brand and culture consultancy founded by Carter and James together with Paul Rivera, the creator of the talk show The Shop, and Uninterrupted, founded in 2015 with the aim to empower athletes by providing a platform that allows them to share their stories.
Nico Tyrone Harrison is an American professional basketball executive in the National Basketball Association (NBA), who is currently the president of basketball operations and general manager of the Dallas Mavericks. Prior to that, Harrison was an executive at Nike, Inc., where he worked for 19 years. Harrison also had a five-year professional basketball playing career spanning stints in Belgium, Japan, the Continental Basketball Association, and Lebanon. Harrison played college basketball for the United States Army Black Knights at West Point as well as for the Montana State Bobcats.
The 2022–23 NBA season was the 77th season of the National Basketball Association (NBA). The regular season began on October 18, 2022, and ended on April 9, 2023. The 2023 NBA All-Star Game was played on February 19, 2023, at Vivint Arena in Salt Lake City. The play-in tournament was held on April 11–14, 2023. The 2023 NBA playoffs then began on April 15, and ended on June 12 with the Denver Nuggets defeating the Miami Heat in 5 games in the 2023 NBA Finals.
The 2023–24 NBA season was the 78th season of the National Basketball Association (NBA). The regular season began on October 24, 2023, and ended on April 14, 2024. The NBA held their first-ever in-season tournament from November 3 to December 9, with the Los Angeles Lakers winning the tournament against the Indiana Pacers. The 2024 NBA All-Star Game was played on February 18, 2024, at Gainbridge Fieldhouse in Indianapolis. The play-in tournament took place from April 16–19, and the 2024 NBA playoffs began on April 20. The NBA Finals between the Boston Celtics and Dallas Mavericks started on June 6, with the Celtics winning the championship on June 17, for an NBA record 18th title.
Starting 5 is an American television documentary series developed for Netflix. It stars National Basketball Association (NBA) players Jimmy Butler, Anthony Edwards, LeBron James, Domantas Sabonis, and Jayson Tatum. Released on October 9, 2024, the series is produced by James' production company Uninterrupted, as well as Omaha Productions and Higher Ground Productions. James' business partner and friend Maverick Carter serves as an executive producer on the series, as does Omaha's Peyton Manning and Higher Ground's Barack and Michelle Obama.
Uninterrupted is an American multi-platform media company founded by LeBron James and Maverick Carter. Its primary focus is on sports media, with an intended aim to highlight athletes' voices in the sports media space.
The recognition is nice, but it's old news for the 36-year-old Carter.
As you pass him in the idling S550, you would not mistake the 29-year-old CEO for a pro athlete, an actor, a singer or an entertainer.
Carter and I were introduced in 2006. James was 21 at the time and had just completed his third NBA season with Cleveland. Carter was 24.
