|Founder(s)||David Finocchio, Alexander Freund, Bryan Goldberg, and Dave Nemetz|
Bleacher Report (often abbreviated as B/R) is a website that focuses on sport and sports culture. Its headquarters are in San Francisco, with offices in New York City and London, also works as media wing of football club Barcelona.
Bleacher Report was acquired by Turner Broadcasting System in August 2012 for $175 million. In March 2018, Bleacher Report and Turner Sports launched B/R Live, a subscription video streaming service featuring live broadcasts of several major sports events.
Bleacher Report was formed in 2005 by David Finocchio, Alexander Freund, Bryan Goldberg, and Dave Nemetz—four friends and sports fans who were high school classmates at Menlo School in Atherton, California. Inspired by Ken Griffey Jr, they wanted to start writing about sports.With the help of two old friends, J. B. Long and Ryan Alberti, the company's nucleus took up residence in a Menlo Park office space, in the spring of 2007, for $650 a month.
Bleacher Report announced the completion of a round of Series A funding on the occasion of its public launch in February 2008. million in Series B funding from Hillsven, Gordon Crawford, and SoftTech VC.The undisclosed sum came from Hillsven Capital, Transcoast Capital, and Vimeo founder Jakob Lodwick. Eight months later, in October 2008, Bleacher Report secured $3.5
Under the Turner corporate umbrella, Finocchio remains at Bleacher Report as the CEO.Goldberg and Nemetz transitioned out of their respective VP roles during the integration process. Freund left the company in 2009.
A Series C round in December 2010, led by Crosslink Capital, netted an additional $10.5 million.
Bleacher Report named Brian Grey as its chief executive officer in 2010. Grey came to Bleacher Report from leadership roles at Fox Sports Interactive and Yahoo! Sports.In the first year of Grey's tenure, Bleacher Report filled two more executive-level positions, adding Rich Calacci as chief revenue officer and Drew Atherton as chief financial officer. Calacci joined the company in May 2011; Atherton followed a month later in June.
In August 2011, the company announced a $22 million growth round led by Oak Investment Partners, with participation from Crosslink and Hillsven. At the time, Oak general partner Fred Harman, a board member at both The Huffington Post and Demand Media, characterized the investment as a bet on Bleacher Report's ability to keep pace with real-time fan interest across all forms of social media.
For many years after its founding, Bleacher Report was one of the few mainstream sports websites in the United States that regularly covered professional wrestling, as the genre is generally seen as a form of entertainment within the U.S. due to the open secret that professional wrestling is staged.This continued under Turner ownership, as Turner had once owned World Championship Wrestling. Following WWE and ESPN beginning to collaborate on projects on a regular basis in 2014, other mainstream sports outlets now cover professional wrestling, with Bleacher Report having strengthened theirs by forming a partnership with All Elite Wrestling to be the exclusive home to their pay-per-view events in the U.S., as well as parent company Turner having broadcasting rights to AEW Dynamite and AEW Rampage .
Bleacher Report's sale to TBS was announced on August 6, 2012. Under the terms of the deal, Grey, Finocchio, Calacci, and CTO Sam Parnell all assumed official Turner Sports titles while retaining their management responsibilities at Bleacher Report.In a press release announcing the purchase, Turner president of sales, distribution, and sports David Levy cited the site's rapid growth and loyal user base as key factors in his company's decision to make a deal—and also alluded to the potential value of Bleacher Report's multimedia platform as an outlet for Turner's various video resources:
As brand builders and content providers, we were attracted to Bleacher Report's fast growth to a leading marketplace position and a valued consumer destination. The site will continue to innovate and provide users and sports fans with branded news and information. With our expansive digital rights and resources, Turner will further ensure Bleacher Report's continued growth and success.
Nemetz continued with the company for eight months after the acquisition, going on to advise and invest in other media platforms including Elite Daily and Bustle .As part of the integration process, Atherton's CFO responsibilities were assumed by Turner corporate in February 2013, and Grey stepped down from the CEO position in October 2013. Since Grey's departure, Finocchio has headed Bleacher Report, up until September 2014.
In May 2014, Bleacher Report launched Game of Zones, a parody of HBO's Game of Thrones featuring animated NBA figures.
In September 2014, Bleacher Report named Dorth Raphaely General Manager, taking over for Finocchio, following his departure as CEO.
In 2015, Bleacher Report acquired the popular sports-themed Instagram page House of Highlights.
In January 2016, Finocchio returned to Bleacher Report as CEO.
In October 2016, Bleacher Report launched Gridiron Heights, a cartoon web series featuring satirical portrayals of NFL stars and executives.
In July 2017, Bleacher Report announced that it named Howard Mittman as chief revenue officer and chief marketing officer.
In February 2019, Bleacher Report announced that it named Mittman as CEO, following Finocchio's resignation.
In June 2020, Mittman resigned as CEO of Bleacher Report, following staff concerns regarding a lack of diversity at the company. Lenny Daniels, president of Turner Sports, would take over as CEO.
In March 2018, Bleacher Report announced a new internet television service known as B/R Live. The service features original studio programming, as well as live event coverage from Turner properties and other sources, including NBA League Pass, all UEFA Champions League and UEFA Europa League matches, the PGA Championship, NCAA championships, the National Lacrosse League, and The Spring League.B/R Live offers both subscription and per-event pricing, and will also support the NBA's planned microtransaction service to allow users to purchase five-minute look-ins of a live game. B/R Live also streams all All Elite Wrestling (AEW) pay-per-view events.
On November 23, 2018, the service streamed The Match: Tiger vs. Phil, a match play golf event between Tiger Woods and Phil Mickelson. Meant as a pay-per-view event, the PPV system struggled to keep up with demand, prompting B/R Live to stream the event for free instead, and all buyers being offered refunds.
In February 2019, Turner announced a deal with casino operator Caesars Entertainment Corporation to open a Bleacher Report studio in the sportsbook at Caesars Palace to produce sports betting programming and gaming-related editorial content. The new studio is expected to begin distributing this content via Bleacher Report and the B/R app by early summer 2019.
Early criticism of Bleacher Report stemmed from the network's initial commitment to an open publishing model. Such critiques cited the fact that all registered users on the website were permitted to publish articles on the site, arguing that Bleacher Report's policy resulted in a glut of low-quality content, which made it difficult for the network's readers to find credible coverage of their favorite teams and sports.It was also argued that the model tarnished the reputation of every writer associated with the Bleacher Report brand, which made it difficult for the network's more talented contributors to build loyal audiences, and that it empowered unqualified writers without editorial oversight, which compromised the prestige and credibility of the sportswriting profession. SB Nation Senior MMA editor Luke Thomas described it as the "Walmart of Journalism" and its MMA coverage "toothless amateur coverage".
Since abandoning the content farm model in 2010, Bleacher Report has been the subject of continued criticism for its exploitation of unpaid contributors, its blanket policy prohibiting writers from breaking their own news, and its high-volume production of low-quality, search-optimized slideshow content.These critiques found their strongest voice to date in an October 2012 SF Weekly article, in which tech columnist and entrepreneur Vivek Wadhwa was quoted accusing Bleacher Report of "dumbing down of the web" with "custom-manufactured garbage." In December 2012, a lampoon article in The Onion played on the same themes. In July 2014, Deadspin published a lengthy narrative written by Tom Schreier, a former Bleacher Report featured columnist. Detailing his journey from hopeful intern to "just one more drone pumping content to get clicked on," in three years, Schreier "wrote over 500 articles, generated nearly three million page views, and received $200 for [his] services."
Bleacher Report attempted to address the concerns of its early critics by making substantive reforms to its editorial and personnel policies in 2010 and 2011. These reforms were aimed chiefly at the mechanics of Bleacher Report's Writer Program, with emphasis on enhancing quality and credibility by doing the following:
Although some detractors likened such changes "to spritzing a little room deodorizer after leaving a steaming deposit in the toilet and failing to flush," [ citation needed ]apart from a published rebuttal disputing the objectivity and accuracy of the October 2012 SF Weekly article, Bleacher Report has mounted a substantive response to ongoing criticism of its contributor compensation structure, news-breaking policy and search-optimization strategies.
In 2013, Bleacher Report hired Mike Freeman as a columnist from CBSSports.com.They then brought on National Basketball Association (NBA) reporter Howard Beck from The New York Times . He was convinced by Bleacher Report that they were on the verge of transforming its website. In addition to Beck becoming their lead NBA writer, Bleacher Report also added Ethan Skolnick from The Palm Beach Post to report on the Miami Heat, Kevin Ding of Orange County Register to cover the Los Angeles Lakers, and Jared Zwerling from ESPN to pen NBA features.
Forbes.com called Bleacher Report "one of the leaders" among sports startups "figuring out the digital space" in August 2011, noting the company's success in "providing publishing tools to all sorts of knowledgeable sports fans to report and express what they know."Bleacher Report was also named one of Time magazine's "50 Best Websites of 2011," and was picked by Adweek readers as 2011's "Best Sports Media Brand."
In 2017, Bleacher Report was named "Hottest in Sports" in Adweek's Annual Hot List.Game of Zones has received Sports Emmy Award nominations in 2015 and 2018 and was nominated for Outstanding Digital Innovation at the 2017 Emmy Awards.
Bleacher Report has received a number of Clio Sports Awards:
TNT is an American basic cable television channel owned by WarnerMedia Studios & Networks. When TNT launched in October 1988, the channel's original purpose was to air classic films and television series to which Turner Broadcasting maintained spillover rights through its sister channel SuperStation TBS ; however, since June 2001, its programming consists of television series and feature films with a focus on drama, along with some sports.
Warner Media, LLC, doing business as WarnerMedia, is an American multinational mass media and entertainment conglomerate corporation owned by AT&T and headquartered at the 30 Hudson Yards complex in New York City, United States. It was originally formed in 1990 by Steve Ross from the merger of Time Inc. and the original Warner Communications, and was formerly known as Time Warner from 1990 to 2001 and again from 2003 to 2018. The company has film, television and cable operations, with its assets including WarnerMedia Studios & Networks ; WarnerMedia News & Sports ; WarnerMedia Sales & Distribution ; and WarnerMedia Direct.
NBA on TNT is a branding used for broadcasts of the National Basketball Association (NBA) games, produced by Turner Sports, the sports division of the WarnerMedia News & Sports subsidiary of WarnerMedia and televised on TNT since 1989. TNT's NBA coverage includes the Inside the NBA studio show, weekly doubleheaders throughout the regular season on Tuesdays and Thursdays, a majority of games during the first two rounds of the playoffs, and one conference finals series.
Turner Sports (TS) is the subsidiary of AT&T's WarnerMedia responsible for sports broadcasts on channels including TBS, TNT, AT&T SportsNet, TruTV, and for operating the digital media outlets NCAA.com, NBA.com, PGATour.com and PGA.com, as well as Bleacher Report, and its streaming service, B/R Live. Turner Sports also operates NBA TV on behalf of the NBA, and owns a minority share in the MLB Network.
The NBA Awards is an annual awards show presented by the National Basketball Association (NBA), created in partnership with Turner Sports and produced by Dick Clark Productions to honor and recognize the league's top performers and accomplishments. Finalists for each individual award are announced during the NBA Playoffs on NBA on TNT telecasts. Winners are revealed during the ceremony. Additionally, the open public can decide the winner for fan-voted categories online by voting through the league's official website and on social media.
In the United States, sports are televised on various broadcast networks, national and specialty sports cable channels, and regional sports networks. U.S. sports rights are estimated to be worth a total of $22.42 billion in 2019, about 44 percent of the total worldwide sports media market. U.S. networks are willing to pay a significant amount of money for TV sports contracts because it attracts large amounts of viewership; live sport broadcasts accounted for 44 of the 50 list of most watched television broadcasts in the United States in 2016.
Synergy Sports Technology is an American company that creates web-based, on-demand video-supported basketball analytics for the purposes of scouting, development and entertainment. Synergy partners with the NBA, WNBA, NCAA Division I Men’s and Women’s programs, FIBA and international pro-basketball leagues. It also provides service to a broad range of sports media and marketing companies, including ESPN, ABC Sports, Turner Sports and EA Sports.
Iman Asante Shumpert is an American professional basketball player who last played for the Brooklyn Nets of the National Basketball Association (NBA). Shumpert was selected by the New York Knicks with the 17th overall pick in the 2011 NBA draft. He won an NBA championship with the Cleveland Cavaliers in 2016.
NCAA March Madness is the branding used for coverage of the NCAA Division I Men's Basketball Tournament that is jointly produced by CBS Sports, the sports division of the CBS television network, and Turner Sports, the national sports division of WarnerMedia in the United States. Through the agreement between CBS and WarnerMedia, which began with the 2011 tournament, games are televised on CBS, TNT, TBS and truTV. CBS Sports Network has re-aired games from all networks.
The Verge is an American technology news website operated by Vox Media, publishing news, feature stories, guidebooks, product reviews, and podcasts.
Inverse is an online magazine from Bustle Digital Group, covering topics such as technology, science, and culture for a millennial audience.
FuboTV Inc. is an American, Canadian and Spanish streaming television service that focuses primarily on channels that distribute live sports, including NFL, MLB, NBA, NHL, MLS and international soccer, plus news, network television series and movies.
Dave Nemetz is an American entrepreneur and business executive best known for co-founding Bleacher Report. He is now the founder and CEO of Inverse.
Stadium is a digital television and internet sports network operated as a multi-platform sports network. Stadium includes a 24/7 linear feed distributed across both digital and broadcast platforms, as well as on-demand (VOD) digital content including additional live games and events including AT&T SportsNet Rocky Mountain. Stadium is a joint venture between Silver Chalice and Sinclair Broadcast Group. The network is headquartered at The United Center in Chicago, Illinois.
Bryan Goldberg is an American entrepreneur and the owner of Nylon Magazine, W Magazine, Gawker, Bustle, Elite Daily, Mic, The Zoe Report, Input, and Inverse, which collectively form Bustle Digital Group. Previously, Goldberg founded Bleacher Report, a sports news website that sold to Turner Broadcasting System in 2012 for $200 million. Bryan Goldberg is widely considered to be a polarizing figure in New York media. He has been described as the “buyer of last resort” for his hard-nosed deal making tactics and a “media mogul” by The New Yorker.
Sophie Goldschmidt is a British, global business executive who is currently on the Advisory Board for the World Surf League (WSL), after stepping down from her position as Chief Executive Officer in February 2020. Goldschmidt was included on the 2018 Forbes list of the "Most Powerful Women In International Sport," after overseeing various groundbreaking partnerships, including an exclusive digital broadcasting rights deal for the WSL with Facebook worth over $30 million over two years. Goldschmidt also currently advises various companies in the sport, media, technology, health and fitness sectors.
Nassir Shamai Little is an American professional basketball player for the Portland Trail Blazers of the National Basketball Association (NBA). Little finished his high school career as one of the top-ranked players in his class, having led Orlando Christian Prep to consecutive Florida state championships. The 6 ft 5 in (1.96 m) small forward went on to play college basketball for the North Carolina Tar Heels.
Dave Finocchio is an American businessman who co-founded the sports news website Bleacher Report, which is the second-largest digital sports publisher with over 45 million monthly readers. In 2012, Finocchio led the company through an acquisition by Turner Broadcasting System for approximately $175 million. He stepped away from daily operations of Bleacher Report in 2014 but returned to the company as its CEO in 2016.
The Match: Tiger vs. Phil was a head-to-head match play golf challenge played on November 23, 2018 between Tiger Woods and Phil Mickelson, at the Shadow Creek Golf Course in Las Vegas, Nevada. The purse for the unofficial PGA Tour event was $9 million, with the winner taking the entire amount. Mickelson won the match after 22 holes, including four playoff holes.
Omar Raja is a TV, digital, and social content commentator for ESPN and is the founder of the House of Highlights Instagram account which focuses on the publication of viral video clips of professional sports and user-generated content. After being acquired by Bleacher Report in December 2015, House of Highlights has expanded its video content and scope, and has amassed over 20 million followers.