TNT Sports (United States)

Last updated
TNT Sports
FormerlyTurner Sports (1995–2022)
Warner Bros. Discovery Sports (2022–2023)
Company type Division
Industry Broadcasting
Genre Sports
PredecessorDiscovery Sports (2001–2022)
Founded1995;29 years ago (1995)
Headquarters Atlanta, Georgia
Key people
Luis Silberwasser (Chairman, WBD Sports) [1] [2]
Andrew Georgiou (President, WBD Sports Europe)
Brands TNT Sports (with BT Group)
Eurosport
Services
Parent Warner Bros. Discovery
Subsidiaries Warner Bros. Discovery Sports Europe
Website wbd.com/tnt-sports/
(United States)
discoverysports.com
(Europe)

TNT Sports (formerly known as Turner Sports from 1995 to 2022, and as Warner Bros. Discovery Sports from 2022 to 2023) is the division of Warner Bros. Discovery (WBD) that is responsible for sports broadcasts on its parent company's streaming service Max and on their various cable channels in the United States, including TBS, TNT, and TruTV. It also operates the online digital media outlets for the NCAA, NBA, PGA Tour, and PGA of America. TNT Sports also operates the sports news website Bleacher Report, as well as NBA TV on behalf of the NBA. It also owns a minority share in the MLB Network.

Contents

It began in the 1970s as the sports division of Turner Broadcasting System's basic cable networks, with separate TNT Sports and TBS Sports brands for TNT and TBS, respectively. A unified Turner Sports brand was then introduced in 1995, followed by Turner Broadcasting merging into Time Warner in 1996. Then following AT&T's acquisition of Time Warner in 2018, Turner Sports was combined with CNN and AT&T SportsNet into a new division known as WarnerMedia News & Sports. [3] In 2022, Warner Bros. Discovery was formed after AT&T spun off WarnerMedia and the latter merged with Discovery, Inc., and Turner Sports was subsequently renamed Warner Bros. Discovery Sports. The division was then rebranded to TNT Sports in fall 2023. [4]

Internationally, the division was branded as Warner Bros. Discovery Sports Europe following the merger with Discovery, which operated Eurosport. Following a rebrand in 2023, Warner Bros. Discovery Sports Europe is set to rebrand the international division as TNT Sports International, making both divisions known as TNT Sports.

History

As Turner Sports

Former Turner Sports logo Turner Sports logo.svg
Former Turner Sports logo

The division began in the 1970s as the sports division of Turner Broadcasting System's basic cable networks, with separate TBS Sports and TNT Sports brands for TBS and TNT, respectively. In 1995, a unified Turner Sports rebranding began to be used, accompanied by an intro and outro sequence featuring the voice of CNN Headline News anchor Don Harrison and music from Edd Kalehoff. In 1996, Turner Sports became a division of Time Warner after it merged with Turner Broadcasting System.

Turner Broadcasting also owned WPCH-TV, the former WTBS, which was the longtime television home for Major League Baseball's Atlanta Braves. The relationship with WPCH ended after the 2013 season, and the station itself was sold in 2017.

In August 2012, Turner Sports acquired the sports news website Bleacher Report for $175 million. [5]

In 2018, Turner Sports launched a subscription streaming service as a branch of Bleacher Report, known as B/R Live; it would be anchored by Turner's recently-acquired rights to the UEFA Champions League, while also featuring content from the NCAA, NBA League Pass, and others. [6]

Following AT&T's acquisition of Time Warner in 2018, it was announced in March 2019 that the Turner Broadcasting System would be dissolved, and its assets dispersed into Warner Bros. and two new units. Turner Sports was combined with CNN and the AT&T SportsNet regional sports networks into a new division known as WarnerMedia News & Sports, led by CNN president Jeff Zucker. [3]

In October 2020, Turner Sports announced a partnership with DraftKings to be the exclusive provider of daily fantasy and sports betting information for most Turner Sports and Bleacher Report properties, excluding the NBA due to its league-wide deal with competitor FanDuel. [7]

As TNT Sports

In 2022, Warner Bros. Discovery was formed with the spin-off of WarnerMedia by AT&T, and its merger with Discovery, Inc. Turner Sports was then renamed as Warner Bros. Discovery Sports, with the brand also being used for the division that manages Discovery's existing European and international sports assets such as Eurosport, Golf Digest, and Global Cycling Network. [8]

In January 2024, WBD officially rebranded the entirety of the division as TNT Sports; the brand had already been used for Turner Sports' networks in Latin America, and had also recently been introduced to the United Kingdom as a rebranding of BT Sport after WBD acquired a controlling stake in the broadcaster. [8]

On February 6, 2024, WBD announced a joint venture with ESPN Inc. and Fox Sports to offer an as-yet-unnamed sports streaming bundle, including the three organizations' main linear sports channels and associated media rights, beginning in fall 2024. [9]

On March 7, 2024, WBD announced a new evening and primetime block for TruTV focused on TNT Sports content beginning on March 11. This will include alternate broadcasts of sporting events carried by its sister networks, as well as new studio shows, and sports-related documentaries and films. The division's vice president Luis Silberwasser stated that the block would give TNT Sports a more "consistent" and "comprehensive" presence on its networks. [10]

Current properties

Other properties

TNT Sports Interactive properties

Warner Bros. Discovery Sports Europe properties

Former properties

AT&T SportsNet

Global Cycling Network

Motor Trend Group

Turner South

CNN/SI

TBS

TNT

Turner Sports Interactive

truTV

B/R Live

First-run syndication

Prime Sports

Notable TNT Sports personalities (past and present)

^D denotes deceased.

See also

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