Cartoonito (American programming block)

Last updated

Cartoonito
Logo used since September 13, 2021
CountryUnited States
Broadcast areaNationwide
Network Cartoon Network
Headquarters Atlanta, Georgia, U.S.
Programming
Language(s)
  • English
  • Spanish (with SAP)
Picture format 1080i HDTV
(downscaled to letterboxed 480i for the SDTV feed)
Ownership
Owner Warner Bros. Discovery Networks
Parent The Cartoon Network, Inc.
Key people
Sister channels
History
LaunchedSeptember 13, 2021;3 years ago (2021-09-13)
Links
Website www.max.com/channel/cartoon-network

Cartoonito (also known as Cartoonito on Cartoon Network) is a programming block that airs on weekday mornings. It premiered on September 13, 2021, on Cartoon Network, and a dedicated section on the streaming service Max. Cartoonito targets a preschool audience around 2 to 6 years old. [1] Cartoonito marks the first dedicated preschool block on Cartoon Network in over fifteen years.

Contents

History

Background

In 1996, Cartoon Network created a Sunday morning block of preschool programs. It featured series such as Big Bag , a live-action/puppet television program by the Children's Television Workshop, Small World, and Cave Kids . However, Big Bag ran until 1998, while Small World ran until 2002. Once Big Bag left Cartoon Network's lineup in 2001, Baby Looney Tunes , along with Pecola, Sitting Ducks , and Hamtaro , filled that space in 2003. The block moved to weekday mornings afterward.

On August 22, 2005, Cartoon Network USA debuted Tickle-U, the network's first official attempt at weekday-morning preschool programming block. The block aired 2 hours from 9 a.m. to 11 a.m. [2] [3] It featured domestic and foreign-imported series targeted at preschool-age children like its competitors Nick Jr. (on Nickelodeon) and Playhouse Disney (now Disney Junior on Disney Channel). The hosts were two animated CGI characters: a red butterfly-like creature named Pipoca (voiced by Ariel Winter) and a yellow rabbit-like creature named Henderson (voiced by Tom Kenny).

Programs on the lineup included Firehouse Tales (the only original series), Gerald McBoing-Boing, Harry and His Bucket Full of Dinosaurs (both from Teletoon/Treehouse TV and both co-productions), and British series such as Gordon the Garden Gnome , Little Robots , Peppa Pig and Yoko! Jakamoko! Toto! , some of which were re-dubbed for American audiences. The block came under criticized by the CCFC, for its marketing strategies. [4] [5] Tickle-U closed on January 13, 2006; some of its programmings still aired on Cartoon Network until 2007 and as part of the schedule of the British variation of Cartoonito.

Launch

On June 14, 2021, new idents of the block appeared on videos (which includes Esme & Roy , Mush-Mush & the Mushables, Care Bears: Unlock the Magic , and Love Monster ) on Cartoonito's YouTube channel, and a newsletter was announced, with a new banner and avatar on the Cartoonito YouTube Channel in July. [6] A trailer for the block was released on July 29, 2021. [7] [8]

On August 16, 2021, the launch date was announced for September 13, 2021; Baby Looney Tunes would be the first show to air on the block. The television block initially ran for 8 hours (6:00 a.m. to 2:00 p.m. ET/PT) on weekdays and 2 hours (6:00 a.m. to 8:00 a.m. ET/PT) on weekends. [9]

On November 16, 2021, the weekday schedule decreased to 7 hours (ending at 1:00 p.m. ET/PT). It later lost another hour (ending at 12:00 p.m. ET/PT) on December 20, 2021. The block no longer aired on weekends since January 29, 2022, while the weekday schedule lost yet another hour (ending at 11:00 a.m. ET/PT), reducing Cartoonito to a total of 5 hours as of January 31, 2022. [10]

On June 6, 2022, the schedule lost another hour (ending at 10:00 a.m. ET/PT) but reverted on September 5. [11] However, October 3 marked the first time the start-up changed. Instead of the usual 6 a.m. time slot, Cartoonito would begin at 7 a.m. after a regular Cartoon Network program, retaining its 4 hours. [12]

On March 13, 2023, the schedule was reduced from a 4-hour block to a 90-minute block (starting at 7:30 a.m. and ending at 9:00 a.m. ET/PT).

On February 19, 2024, the schedule was once again reduced from a 90-minute block to a 60-minute block (starting at 7:30 a.m. and ending at 8:30 a.m. ET/PT).

Programming

Cartoonito features co-productions and acquired programming, in addition to original series exclusive to the program block on Cartoon Network. Currently, Cartoonito's lineup includes Bugs Bunny Builders , Batwheels , and Jessica's Big Little World ; with Sesame Street exclusive to Max.

ServiceDescription
Cartoonito on DemandA video-on-demand service, which launched concurrently in 2021, and is available to most subscription-based providers. The service offers select episodes of Cartoonito programming seen on Cartoon Network.
Cartoonito AppAn online mobile app based on the Cartoonito website.
Max A subscription video-on-demand hub that launched on Max. [13] In addition to as well as some. [14]

International

Since its inception, Cartoonito has rolled out across European territories through various nations and regional feeds. Following its global reintroduction in 2021, the brand has expanded to regions such as Latin America, Africa, and several Asia-Pacific countries. [15]

See also

Related Research Articles

<span class="mw-page-title-main">Boomerang (TV network)</span> American cable television channel

Boomerang is an American cable television network owned by Warner Bros. Discovery U.S. Networks, a subsidiary of Warner Bros. Discovery. It primarily features animated programming from the Warner Bros. Animation library.

A weekday cartoon is the colloquial term for the animated series programming that was typically scheduled on weekday mornings and afternoons in the United States on many major television networks and in broadcast syndication since the 1960s.

<span class="mw-page-title-main">Cartoon Network (Philippine TV channel)</span> Television channel

Cartoon Network is a Philippine pay television channel operated by Warner Bros. Discovery under its International division, which primarily shows animated programming. The Philippine version is a branch of Cartoon Network Asia and broadcasts exclusively in the Philippines.

The CW Daytime was the unofficial branding for an afternoon programming block that was broadcast on The CW. It was originally branded as Daytime WB, which aired on one of its predecessors, The WB, from January 2, 2006 to September 15, 2006. The CW programmed the block from September 18, 2006 until September 3, 2021.

<span class="mw-page-title-main">Cartoon Network (Australian and New Zealand TV channel)</span> Australian and New Zealand television channel

Cartoon Network Australia & New Zealand is an Australian pay television channel broadcast as a local feed of its American counterpart. launched on October 3, 1995 and owned by Warner Bros. Discovery Asia-Pacific. It primarily shows animated programming.

Cartoonito is a British pay television channel which targets children between the ages of 3 and 6. It is run by Warner Bros. Discovery under its International division. Unlike Cartoon Network and Boomerang, Cartoonito doesn't have a +1 timeshift in the UK. The channel is available in high definition on Sky Stream and Virgin Media.

<span class="mw-page-title-main">Cartoon Network Arabic</span> Arabic-language feed of Cartoon Network EMEA

Cartoon Network Arabia is a pan-Arab free-to-air children's television channel that is broadcast to Arab audiences in the Middle East and North Africa. It is one of two Arabic-language versions of the original Cartoon Network, the other being a pay television channel on beIN and additional providers known as Cartoon Network MENA, which is available in both English and Arabic.

<span class="mw-page-title-main">Cartoon Network (Asian TV channel)</span> Pan-Asian pay television channel, targeted at children

Cartoon Network is a pan-Asian television channel that primarily broadcasts animated series. Operated by Warner Bros. Discovery under its International division, the channel is broadcast from its headquarters in Singapore and Jakarta, Indonesia to audiences in its country of location, as well as to Hong Kong and several areas in the Asian continent. It was launched on 6 October 1994 on the namesake television channel in the United States.

<span class="mw-page-title-main">Cartoon Network</span> American cable television channel

Cartoon Network is an American cable television channel owned by Warner Bros. Discovery. It is the flagship property of The Cartoon Network, Inc., a division that also oversees Boomerang, Cartoonito, Discovery Family, Adult Swim, and Toonami. The channel is headquartered at 1050 Techwood Drive NW in Atlanta, Georgia.

This article is about the children's television channel feeds of Cartoonito, a programming block and television network brand owned by Warner Bros. Discovery, targeted at/for preschoolers, broadcast in the Middle East and North Africa, Greece, Cyprus and Sub-Saharan Africa and operated by its EMEA arm.

Cartoonito is a brand name used by Warner Bros. Discovery for a collection of television networks and programming blocks aimed at preschool children. The name combines the "cartoon" with the Spanish suffix "ito", meaning "small".

Cartoon Network is an American basic cable and satellite television channel that is part of The Cartoon Network, Inc. unit of the Warner Bros. Discovery Networks division of Warner Bros. Discovery which primarily focuses on animated programs.

HBO Kids was an American preschool/children's television morning programming block operated by Home Box Office, Inc. (HBO), a division of Warner Bros. Discovery. The block ran on HBO Family, HBO's sister station that targets children and families.

<i>Little Ellen</i> American animated childrens television series

Little Ellen is an American preschool animated television series produced by Ellen Digital Ventures and Warner Bros. Animation, with animation produced by Lighthouse Studios. This is the first Warner Bros. Animation produced series created for Warner Bros. Discovery's streaming service HBO Max under the Cartoonito brand and it's also the first preschoolers-focused series which is not from a popular franchise produced by Warner Bros. Animation since Firehouse Tales.

<span class="mw-page-title-main">Boomerang (Latin American TV channel)</span> Television channel

Boomerang was a 24-hour cable television channel owned by WarnerMedia under its International division. It was a localization of the original United States channel initially launched in 2001 and primarily carried classic Warner Bros. and Hanna-Barbera cartoons. In 2006 it was relaunched as a youth-oriented service. The network would relaunch once more in 2008, now focusing exclusively on teenagers, before becoming the first Boomerang feed in the world to undergo the 2014 worldwide rebrand on 28 September 2014.

Bugs Bunny Builders is an American animated television series produced by Warner Bros. Animation, based on the characters from Looney Tunes. The series premiered on July 25, 2022 on Cartoon Network on their Cartoonito preschool block and was released on July 26 on HBO Max. It is the second pre-school program in the Looney Tunes cartoon franchise, following Baby Looney Tunes in 2002.

<i>Jessicas Big Little World</i> American preschool television series

Jessica's Big Little World is an American animated children's television series that aired as part of Cartoon Network's preschool block Cartoonito from September 20, 2023, to May 31, 2024. It is a spin-off of Craig of the Creek.

Cartoonito is the name of many European for preschoolers channels. Two of the majors are: Cartoonito Western Europe — broadcast in the Westcoast, and Cartoonito Central and Eastern Europe — broadcast in Central and Eastern Europe. Warner Bros. Discovery EMEA owns both channels.

References

  1. Milligan, Mercedes (August 16, 2021). "Cartoonito Pre-K Block Debuts Sept. 13 on HBO Max & Cartoon Network".
  2. "Cartoon Network Unveils 'Tickle U.'". Fox News. Associated Press. August 22, 2005. Retrieved April 8, 2018.
  3. Linn, Susan (August 15, 2005). "Cartoon Network's "Tickle U" Is No Laughing Matter; CCFC Urges Families to Stay Away From New Preschool Programming". Campaign for a Commercial Free Childhood. Archived from the original on July 8, 2017. Retrieved April 8, 2018.
  4. "Cartoon Network's "Tickle U" Is No Laughing Matter; CCFC Urges Families to Stay Away From New Preschool Programming | Campaign for a Commercial Free Childhood". July 8, 2017. Archived from the original on July 8, 2017. Retrieved February 18, 2021.
  5. Tribune (October 25, 2005). "Network hopes to help develop preschoolers' sense of humor". East Valley Tribune. Retrieved December 17, 2020.
  6. "Cartoonito - YouTube". www.youtube.com.
  7. "YouTube". www.youtube.com. Retrieved July 30, 2021.
  8. "Cartoonito Debuts Program Trailer and 'Sneak Peek' Clips". Animation World Network. July 29, 2021. Retrieved August 21, 2021.
  9. Milligan, Mercedes (August 16, 2021). "Cartoonito Pre-K Block Debuts Sept. 13 on HBO Max & Cartoon Network". Animation Magazine . Retrieved August 19, 2021.
  10. ""Cocomelon" Joins Cartoon Network's Cartoonito Block – Nickandmore! News" . Retrieved February 3, 2022.
  11. Schedules, CN News/. "CN News Schedules". Twitter. Retrieved October 7, 2022.
  12. Schedules, CN News/. "CN News Schedules". Twitter. Retrieved October 7, 2022.
  13. "WarnerMedia Kids & Family to Debut Cartoonito, New Preschool Programming Block Based on Humancentric Learning to Launch this Fall on Cartoon Network and HBO Max" (Press release). WarnerMedia. February 17, 2021. Retrieved February 25, 2021.
  14. White, Peter (August 17, 2022). "'Ellen's Next Great Designer', 'The Not-Too-Late Show With Elmo' & 'My Mom, Your Dad' Among Unscripted & Animated Titles Pulled From HBO Max". Deadline. Archived from the original on August 17, 2022. Retrieved August 18, 2022.
  15. "WarnerMedia Kids & Family to Debut Cartoonito, New Preschool Programming Block Based on Humancentric Learning to Launch this Fall on Cartoon Network and HBO Max" (Press release). WarnerMedia. February 17, 2021. Retrieved February 25, 2021.