Boomerang (Australian TV channel)

Last updated

Boomerang
Country Australia
Programming
Language(s) English
Picture format 576i SDTV
Ownership
Owner Warner Bros. Discovery Asia-Pacific
Sister channels
History
Launched
  • 3 October 1995;29 years ago (1995-10-03) (as a programming block)
  • 14 March 2004;20 years ago (2004-03-14) (as a standalone TV channel)
Availability
Streaming media
Foxtel Go Channel 715
Binge binge.com.au

Boomerang is an Australian children's pay television channel owned by Warner Bros. Discovery under its international division and a sister service of Cartoon Network.

Contents

History and branding

Prior to becoming a standalone channel, Boomerang was its own block dedicated to older Hanna-Barbera cartoons launched in 1995 on the U.S. television network.

The Australian feed of the Boomerang Asia service was launched on 14 March 2004, as a part of the Foxtel Digital launch with a line-up very similar to that of the American and British version. Originally devoted to classic animation from studios such as Warner Bros., Metro-Goldwyn-Mayer and Hanna-Barbera, the channel has since expanded to include more contemporary programming including Poochini. This channel is available as a free trial in a subscription entertainment package on Fetch TV by some ISPs and was added 26 January 2017. [1]

On 1 December 2012, Boomerang launched a refreshed look, using the logo used by Boomerang UK and other European countries, and converted to 16:9 aspect ratio. [2]

On 3 November 2014, Boomerang received a new logo and branding as part of a global rebranding effort. [3] In late 2014, Boomerang had launched Art&Graft redesign which by 2015 came to Asian and Oceanian territories, the United States, and later to Europe, the Middle East and Africa. [4]

On 22 April 2021, the channel was discontinued on Fetch TV, alongside its sister channel Cartoon Network. [5]

A Cartoonito block launched on 4 July 2022, alongside its Asia counterpart. [6] [7]

Programming

Current programming

Cartoonito programming

Former programming

Logos

See also

Related Research Articles

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References

  1. ↑ Milligan, Mercedes (30 January 2017). "Cartoon Network & Boomerang Launch on Fetch TV". Animation Magazine . Retrieved 13 December 2022.
  2. ↑ Knox, David (23 November 2012). "Boomerang Channel to Refresh". TV Tonight . Retrieved 29 January 2013.
  3. ↑ Littleton, Cynthia (14 October 2014). "Turner Sets Global Relaunch of Boomerang to Focus on Family Viewing". Variety. Retrieved 13 December 2022.
  4. ↑ Kanazir, Marija (16 February 2015). "Cartoon Network's Boomerang Gets a New Colorful Design". Branding Magazine. Retrieved 5 March 2019.
  5. ↑ Knox, David (19 March 2021). "Fetch TV losing CNN, Cartoon Network, Boomerang". TV Tonight . Retrieved 22 April 2021.
  6. ↑ "Preschool Brand 'Cartoonito' Launches on Cartoon Network in Asia". Google Docs. Retrieved 28 March 2022.
  7. ↑ Perry, Kevin (4 July 2022). "Brand new block of dedicated kids preschool programming CARTOONITO launches this week on FOXTEL". TV Blackbox. Retrieved 4 July 2022.
  8. 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 Chdr (12 November 2008). "Cartoon Network Schedules: Boomerang AU Schedule: 11/17/08 – 11/23/08". Cartoon Network Schedules. Retrieved 6 February 2023.
  9. 1 2 3 4 5 6 7 8 "BOOMERANG – TV Listings Guide". 22 May 2021. Archived from the original on 22 May 2021. Retrieved 9 March 2023.
  10. 1 2 3 4 5 "TV Guide". 6 September 2015. Archived from the original on 6 September 2015. Retrieved 6 February 2023.
  11. 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 "Boomerang TV". 8 April 2004. Archived from the original on 8 April 2004. Retrieved 7 February 2023.
  12. 1 2 3 RegularCapital (3 July 2018). "Cartoon Network Australia And Boomerang Australia September 2018 Highlights". RegularCapital. Retrieved 12 February 2023.
  13. 1 2 3 4 5 "TV Guide". 11 March 2017. Archived from the original on 11 March 2017. Retrieved 6 February 2023.
  14. 1 2 "BOOMERANG – TV Listings Guide". 1 January 2023. Archived from the original on 1 January 2023. Retrieved 9 March 2023.
  15. 1 2 3 "TV Guide". 29 September 2015. Archived from the original on 29 September 2015. Retrieved 6 February 2023.
  16. 1 2 3 "TV Guide". 18 October 2015. Archived from the original on 18 October 2015. Retrieved 6 February 2023.
  17. ↑ "- YouTube". YouTube .
  18. ↑ "Matt's Monsters". Boomerang Australia. Archived from the original on 1 July 2011. Retrieved 12 February 2023.
  19. ↑ RegularCapital (4 April 2017). "Cartoon Network Australia And Boomerang Australia June 2017 Highlights". RegularCapital. Retrieved 12 February 2023.
  20. 1 2 "TotalGirl Online Magazines : Read TotalGirl eMagazines from Australia in English". onlineemagazines.com. Retrieved 9 March 2023.
  21. ↑ "Strawberry Shortcake". Boomerang Australia. Archived from the original on 7 July 2011. Retrieved 4 March 2023.
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