Melissa Ben-Ishay | |
|---|---|
 Ben-Ishay in 2009 | |
| Born | Melissa Bushell |
| Nationality | American |
| Alma mater | Syracuse University |
| Occupation(s) | CEO and co-founder of Baked by Melissa |
| Spouse | Adi Ben-Ishay |
| Children | 2 |
| Website | www |
Melissa Ben-Ishay (born Melissa Bushell) is the CEO and co-founder of Baked by Melissa, a cupcake company headquartered in New York City, which specializes in small cupcakes. [1]
Melissa Ben-Ishay was born in Hillsdale, New Jersey. She attended Syracuse University, in Syracuse, New York from 2002 to 2006, receiving a Bachelor's of Science degree in Child and Family Studies.[ citation needed ]
After graduating from college, Ben-Ishay worked at an advertising agency in New York City. In 2008, she was fired from her job as an assistant media planner at Deutsch, and was encouraged by her brother, Brian Bushell, to change careers and bake cupcakes for a living. [2] [3]
The Baked by Melissa operations moved into the basement of Cafe Bari in late 2008, selling cupcakes at the holiday markets at Union Square and Bryant Park.[ citation needed ] In March 2009, Ben-Ishay, her brother, and three other co-founders opened a Baked by Melissa pop-up window in the SoHo neighborhood of Manhattan. [4]
At the beginning, Ben-Ishay served as President and Chief Product Officer, with Bushell as CEO of Baked by Melissa until 2015. [1] In 2019, Ben-Ishay was named CEO.
Baked by Melissa opened its first walk-in store in 2010 in Union Square. It has 14 retail locations in the New York City metropolitan area and ships cupcakes to other localities in the United States.[ citation needed ]
In 2017, Ben-Ishay released a cookbook titled Cakes by Melissa: Life Is What You Bake It, published by William Morrow Cookbooks. [5] The book features 120+ recipes for Ben-Ishay's favorite cakes, icings, and fillings.
Melissa is married to Adi Ben-Ishay, who also works for Baked by Melissa. [6]
A cupcake, fairy cake (BrE), or bun (IrE) is a small cake designed to serve one person, which may be baked in a small thin paper or aluminum cup. As with larger cakes, frosting and other cake decorations such as fruit and candy may be applied.
A Bundt cake is a cake that is baked in a Bundt pan, shaping it into a distinctive donut shape. The shape is inspired by a traditional European cake known as Gugelhupf, but Bundt cakes are not generally associated with any single recipe. The style of mold in North America was popularized in the 1950s and 1960s, after cookware manufacturer Nordic Ware trademarked the name "Bundt" and began producing Bundt pans from cast aluminum. Publicity from Pillsbury saw the cakes gain widespread popularity.
A layer cake or sandwich cake is a cake consisting of multiple stacked sheets of cake, held together by a filling such as frosting, jam, or other preserves. Most cake recipes can be adapted for layer cakes; butter cakes and sponge cakes are common choices. Frequently, the cake is covered with icing, but sometimes, the sides are left undecorated, so that the filling and the number of layers are visible.
Carrot cake is cake that contains carrots mixed into the batter.
Joanne Fischmann is an American writer, using the pen name Joanne Fluke. She is best known for her cozy mystery series surrounding a small-town baker, Hannah Swensen. Six movies for the Hallmark Channel have been created based on her Hannah Swensen series. Fluke is also known for making chocolate chip cookies for her readers. Fluke has written under the pseudonyms John Fischer, R.J. Fischer, Jo Gibson, Chris Hunter, Gina Jackson and Kathryn Kirkwood.
Magnolia Bakery is a chain of bakeries founded in New York City. The first location opened in 1996 at 401 Bleecker Street, on the corner of West 11th Street in the West Village neighborhood of Manhattan. The bakery is known for its desserts, especially its cupcakes and banana pudding.
Cinnamon sugar is a mixture of ground cinnamon and granulated sugar used as a spice to flavor foods such as Belgian waffles, Snickerdoodle cookies, tortillas, coffee cake, French toast, and churros. It is also used to flavor apples, cereals, and other fruits. As McCormick describes cinnamon sugar, "it’s the comforting scent of Sunday morning cinnamon toast and mid-summer’s peach cobbler...the aroma of the holidays, with cinnamon cookies and spice cake."
Pepperidge Farm Incorporated is an American commercial bakery founded in 1937 by Margaret Rudkin, who named the brand after her family's 123-acre farm property in Fairfield, Connecticut, which had been named for the pepperidge tree.
Elisa Strauss, is the proprietor of Confetti Cakes, a New York City-based bakery specializing in custom-designed cakes. Confetti Cakes enjoys a large celebrity following, and Strauss has been featured on numerous television shows, including three Food Network Challenge series, Martha, and Today. One of her cakes was also featured on HBO's Sex and the City as Charlotte and Harry's wedding cake. Strauss is the author of an instructional cookbook featuring many recipes and methods for decorated cookies, cupcakes, mini cakes, and more elaborate sculpted cakes.
Huen Su Yin is a Malaysian blogger and cake designer. She is known for her sculpted cakes, which use cake, fondant and styrofoam to create characters and themes, including her Super Mario cake. She is also known for her face cupcakes.
Candace Nelson is an Indonesian-born American pastry chef and judge on the television series Cupcake Wars and Sugar Rush.
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Rose Naftalin was an American chef, restaurateur, and cookbook author. She founded and ran popular restaurants in Toledo, Ohio, and Portland, Oregon. These were especially known for their baked goods, including cinnamon rolls, cheesecakes, and other pastries. After retiring from the restaurant business, she wrote two cookbooks and gained a national following as "Grandma Rose."
Gesine Bullock-Prado is an American pastry chef, TV personality, author, attorney, and former film executive.
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Christina Tosi is an American chef and cookbook author. She is founder and co-owner with Momofuku of Milk Bar and serves as its chef and chief executive officer. Food & Wine magazine included her in their 2014 list of "Most Innovative Women in Food and Drink".
Baked by Melissa is a chain of bakeries founded by Melissa Ben-Ishay in 2008, specializing in "bite-size" miniature cupcakes. As of 2024, Baked by Melissa has 14 locations in the New York City metropolitan area and Boston.
Kim-Joy is a British baker and cookbook writer. She became one of two runners-up in the ninth series (2018) of The Great British Bake Off and won Bake Off's New Year 2022 special. She has written three cookbooks and is known for creating decorative baked goods often featuring whimsical themes and cute renderings of animals.
Regula Ysewijn, is a Flemish food writer and photographer. She is known in Belgium as a judge for the television programmes Bake Off Vlaanderen and Junior Bake Off and internationally as one of the judges for the special progamme BBC One's The Jubilee Pudding: 70 Years in the Baking (2022). Ysewijn is the author of six books on food and drink culture and has been a judge for the Guild of Fine Food for 10 years.