Mimi Fayazi

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Mimi Fayazi (born August 10, 1947) is an American fashion designer who was particularly successful in the 1970s. [1] [2] [3] Mimi was born in Iran and came to New York in 1967 to study fashion at the Mayer School of Fashion Design. [3] [4] Fayazi began designing in New York, and then started Mimi Fayazi Designs in 1974 in Los Angeles, with the Fayazi Couture, Miss Fayazi Dresses, and Mimi Fayazi Sportswear labels. [2] [3] [5] [6] Her style was distinctly feminine, while also drawing on the classic influences of the 1930s and 1940s. [7] Besides being known for her design and fabrication, [3] [8] her clothing was also intended to transition easily from day time to evening wear. [9] Her clothing, considered creative and sophisticated, [10] sold in specialty and department stores, including Saks, Lord & Taylor, and Bergdorf Goodman, and were worn by many actresses, including Ali MacGraw and Candice Bergen. [11] [12] [13] In 1978, Fayazi won 2 Tommy Awards from the American Printed Fabrics Council, Inc. for her designs. [3]

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References

  1. "Efficient Look from Fayazi". Los Angeles Times. May 2, 1977.
  2. 1 2 Kay, Linda (May 4, 1977). "Fayazi-Drexler: A Fashion Success Story". San Diego Evening Tribune.
  3. 1 2 3 4 5 St. Ambrogio, Jill (May 4, 1978). "About Fayazi - She's come into her own". Beverly Hills Post.
  4. "Newest celebrities are California's designers". Houston Chronicle. January 19, 1977.
  5. Witzeman, Gene (January 3, 1977). "It's Mimi - And It's Happening". The Phoenix Gazette.
  6. Neumeyer, Kathleen (September 1976). "The Most Powerful Women in Los Angeles". Los Angeles Magazine: 84.
  7. Butler, Susan (September 30, 1977). "Elegence merges with casual ease". California Apparel News.
  8. Snedaker, Kit (April 1977). "Mimi Fayazi Designs have the hang of Good Fabric". Society West.
  9. Levine, Bettijane (September 14, 1979). "Suits that Earn Interest". Los Angeles Times.
  10. "Coast contemporary designers rate high marks". Women's Wear Daily. May 11, 1977.
  11. Moore, Didi (June 26, 1979). "Fashion forecast: The five designers to watch this fall". US Magazine: 51.
  12. McEvoy, Marian (January 8, 1978). "California Comers". The New York Times Magazine: 61.
  13. Rhodes, Elizabeth (May 27, 1978). "California Plastic and Surfer Chic". The Charlotte Observer.