Bulelwa Mkutukana, known by her stage name Zahara, was a South African singer, songwriter and guitarist. Her music was classified loosely as "Afro-soul", and she sang in Xhosa, her native language, as well as in English.
Kiernan Jarryd Forbes (28 January 1988 – 10 February 2023), known professionally as AKA, was a South African rapper, record producer, and businessman. Born in Cape Town and raised in Johannesburg, Forbes gained recognition after releasing his single "Victory Lap" from his debut studio album, Altar Ego (2011). He was one of the most popular South African musicians of his era and the greatest selling South African hip hop artist of all-time.
Senzo Mfundo Vilakazi known professionally as Kwesta, is a South African rapper and songwriter. Born in Katlehong, Gauteng, a township also known as "K1". In 2003, at the age of 15, he and his friends formed a rap group Ghetto Fellaz which then changed to The Juvenylz, same year. He is currently signed to his own independent media company known as RapLyf Records with co-founder Kid X.
Avery is the debut studio album by South African rapper and singer Emtee, released on 4 December 2015, through Ambitiouz Entertainment.
Nsikayesizwe David Junior Ngcobo, known professionally as Nasty C, is a South African rapper, songwriter, actor, and record producer.
Refilwe Boingotlo Moeketsi, known professionally as Fifi Cooper is a South African recording artist. Fifi Cooper started her music career as an R&B singer before her musical versatility saw her release her breakthrough rap single "Chechela Morago" in 2010. In 2015, she released her award-winning debut studio album 20FIFI.
Ambitiouz Entertainment is a South African independent record label owned and founded by Kgosi Mahumapelo. The label was founded in April 2015 and houses notable acts including, G-Star Da Hustler, Burning Crew Kid Tini and Kiddest Gola.
Lehlogonolo Ronald Mataboge, known professionally as A-Reece, is a South African rapper, songwriter and record producer. He was raised in Pretoria, Gauteng.
Amanda Benedicta Antony, known professionally as Amanda Black, is a South African singer and songwriter. Born and raised in Gcuwa her career began in 1999 at the age of 6 singing in church choirs. Amanda was a contestant on Idols South Africa season 11. Black relocated to Johannesburg in 2016 to pursue her career in music. She signed a record deal with Ambitiouz Entertainment in 2016 and achieved recognition in same year following the release of her hit single "Amazulu", which was nominated for several music awards.
Jabulani Hadebe, known professionally as Sjava, is a South African singer, rapper, and actor. He began his acting career in 2005, starring in several drama series and films including uGugu no Andile (2009). He then rose to prominence on the drama series Zone 14, where he starred for three consecutive seasons, Isibaya and the second season of eHostela. Sjava ventured into the music industry and signed to record label Ambitiouz Entertainment. He gained mainstream popularity after he was featured on Miss Pru's acclaimed song "Ameni" in 2015.
Nadia Nakai Kandava, is a Zimbabwean-South African rapper and television personality.
Mnqobi Nxumalo, professionally known as Lunatik is a recording artist, songwriter, and record producer born in the town of Empangeni, KwaZulu-Natal, South Africa. He founded the hip hop sub-genre known as Skhanda along with South African rapper K.O.
South African singer Amanda Black has released three studio albums, eleven singles and seven music videos. She achieved recognition in 2016 following the release of her hit single "Amazulu", which was nominated for several music awards. Her debut studio album Amazulu was certified platinum three weeks after its official release. Black's music has been released through record labels Ambitiouz Entertainment, Sony Music, and her own label AfroRockstar.
The South African Hip Hop Awards are an annual hip hop award ceremony, that celebrates achievements within the South African hip hop culture, established in 2012. The awards are presented annually, and are broadcast live on SABC. The annual presentation ceremony features performances by artists, and some of the awards of more popular interest are presented in a televised ceremony.
Blaq Diamond is a South African Afro pop duo from Ladysmith KwaZulu-Natal. They met in 2010 on a school trip where both participated in a music cypher in the school bus. They signed to record label Ambitiouz Entertainment, releasing their debut album Inqola (2017), which became their first iTunes number one.
Lutendo Kungoane, is a South African DJ and record producer professionally known as DJ Sliqe, he came to prominence subsequent to the release of his single "Do Like I Do" featuring Kwesta and Flabba of Skwatta Kamp.
Sindisiwe Mabogo, is a South African singer-songwriter known professionally under the alias of LaSauce. She gained recognition after the release of "Phumelela" by Miss Pru DJ.
Busisiwe Thwala, is a South African singer-songwriter and actress prominently known under the alias of Cici who gained recognition in late 2015 subsequent to the release of her single "Runaway".
"Price to Pay" is a single by South African DJ and record producer Miss Pru DJ, it features guest appearances from Blaq Diamond and Malome Vector. The single was released on 8 May 2020 through Ambitiouz Entertainment and has received a South African Music Award in 2021 for Best Music Video of the Year.
"Ameni" is a single by South African DJ and record producer Miss Pru DJ released on 16 April 2016 through Ambitiouz Entertainment, features guest appearances from Sjava, Emtee, Saudi, Fifi Cooper, A-Reece and B3nchmarQ with production from Tweezy, Lunatik Beats, Emtee and Ruff.
South African 