The Motion Picture Herald was an American film industry trade paper first published as the Exhibitors Herald in 1915, and Motion Picture Herald from January 1931–December 1972. [1] [2] [3] It was replaced by the QP Herald, which only lasted until May 1973. [4]
The paper's origin was in 1915, when a Chicago printing company launched the Exhibitors Herald as a regional trade paper for film exhibitors in the Midwest. Publisher Martin Quigley bought the paper and, over the following two decades, developed the Exhibitors Herald into a national trade paper for the US film industry. [5]
In 1917, Quigley acquired and merged another publication, Motography , [5] into his magazine. In January 1928, he merged with it again with The Moving Picture World magazine [6] to become the Exhibitors Herald and Moving Picture World, before retitling it Exhibitors Herald-World throughout 1929–1930. The combined magazine also incorporated The Film Index, founded in 1909. [7] [8] In 1931, Quigley merged the newly acquired Motion Picture News into the magazine, finally titling it the Motion Picture Herald. [9] [10]
